Groundwork

Beauty and personal care · County · New York

Nail salons in Queens County, NY

The nail salons in Queens County, NY, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #1,060 of 1,328 scored counties
#42 of 49 scored counties in New York

Listings
565
45 chain locations (8%)
Official establishments
508
+2.0% since 2019
Household spending a year
$885.7M
On personal care products and services · $1,053 a household
Spending per listing
$1.6M
6% below the U.S.
Listings per 10k households
6.7
12% above the U.S.
Population, 2025
2,358,182
−1.1% since 2020

See the nail salons around any address in Queens County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for nail salons in Queens County is 34 (lower middle), #1,060 of 1,328 scored counties and #42 of 49 scored counties in New York. That puts it in the bottom quarter of counties.

Households in Queens County spend about $885.7M a year on personal care products and services, or $1,053 per household, 5% above the U.S. average. Spread across 565 nail salons, that is $1.6M per salon, 6% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Queens County has 565 nail salons on map listings as of September 2026. Chain locations make up 8% of them, against 27% across the U.S. That comes to 6.7 for every 10,000 households, 12% above the U.S. rate of 6.0.

In 2023, official counts showed 508 businesses with payroll in Queens County classed as nail salons, up 2.0% from 2019. That is one for every 1,656 households, against one for every 3,754 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $175K have gone to businesses classed as nail salons in Queens County. Between 2020 and 2025, the population of Queens County declined 1.1%, against +3.1% for the U.S.

How Queens County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Queens County, NY compared with New York and the U.S.
MeasureQueens CountyNew YorkU.S.
Listings per 10k households6.76.76.0
Spending per listing$1.6M$1.6M$1.7M
Households per official establishment1,6561,7803,754
Official establishment growth, 2019–2023+2.0%+1.2%+23.2%
Population growth, 2020–2025−1.1%−0.6%+3.1%
Spending per household on personal care products and services$1,053$1,070$1,005
Median household income$86,136$85,974$80,734
Groundwork market score3426

Official counts and lending

Businesses

Official establishments, 2019 to 2023
498 → 508+2.0% over the period
Employees, 2023
1,953
Annual payroll, 2023
$34.4M
One-person businesses, 2023
1,750Businesses with no payroll
Map listings, September 2026
56545 chain locations
Listings at the U.S. rate for this spending
530The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$175K

SBA-backed loans to businesses classed as nail salons in Queens County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Queens County

Population, 2025 estimate
2,358,182−1.1% since 2020
Households
841,003
Median age
41.6
Homes lived in by their owners
45%
Vehicles per household
0.9
Land area
109 sq. mi.
People per square mile
21,371
Median household income
$86,136+25.4% vs. 2015–2019, before inflation
Average household income
$115,404
Median home value
$723,800
Jobs located here
728,428
Daytime population
2,069,814Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Queens County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across New York

Every New York market ranked →

The highest-scoring counties in New York for nail salons, numbered among those based in New York, with Queens County marked.

Top counties in New York

Counties in New York ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ulster County, NY76182.4$4.3M+1.1%#69 of 1,328
2Otsego County, NY7283.4$2.7M+3.8%#122 of 1,328
3Oswego County, NY7191.9$4.8M+1.0%#128 of 1,328
4Sullivan County, NY7192.9$3.4M+2.7%#131 of 1,328
5Columbia County, NY7062.3$4.7M−2.1%#143 of 1,328
6Steuben County, NY6861.5$5.9M−1.6%#183 of 1,328
7Wayne County, NY6792.3$4M+0.1%#201 of 1,328
8Tompkins County, NY67112.5$3.9M−1.4%#202 of 1,328
9St. Lawrence County, NY6692.2$4.1M−2.5%#231 of 1,328
10Cattaraugus County, NY6551.6$5.4M−2.1%#255 of 1,328
42Queens County, NY345656.7$1.6M−1.1%#1,060 of 1,328

Other business types in Queens County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Queens County, NY?

Map listings as of September 2026 show 565 nail salons in Queens County. 45 of them (8%) are chain locations. The listings count nail salons. Official counts show 508 businesses with payroll classed as nail salons in 2023, up 2.0% from 2019. Official counts list 1,750 one-person businesses without payroll.

How much do households in Queens County, NY spend on personal care products and services?

About $885.7M a year, or $1,053 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 565 nail salons on map listings, it comes to $1.6M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 841,003 households in Queens County and national spending patterns by income.

How does Queens County, NY compare with the U.S. for nail salons?

Queens County has 6.7 nail salons per 10,000 households, 12% above the U.S. rate of 6.0. Spending per salon is $1.6M, 6% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Queens County would have about 530, against 565 on map listings. There is one business with payroll in the industry for every 1,656 households, against one for every 3,754 across the U.S. The official count rose 2.0% from 2019 to 2023, against +23.2% for the U.S.

How fast is Queens County, NY growing?

Population estimates put Queens County at 2,358,182 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 841,003 households. Median household income in Queens County is $86,136, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Queens County scores 34 for nail salons (lower middle), #1,060 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Queens County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Queens County

Screening a site or an acquisition in Queens County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.