Groundwork

Beauty and personal care · County · New York

Salons, barbers and spas in Essex County, NY

Competitor counts, household spending and official business counts for salons, barbers and spas in Essex County, NY, set against other counties and the U.S.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #521 of 2,385 scored counties
#17 of 61 scored counties in New York

Listings
43
8 chain locations (19%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$15.5M
On personal care products and services · $948 a household
Spending per listing
$360K
69% above the U.S.
Listings per 10k households
26.3
44% below the U.S.
Population, 2025
36,438
−2.2% since 2020

See the salons, barbers and spas around any address in Essex County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Essex County comes to about $15.5M a year: $948 per household, 6% below the U.S. average. Spread across 43 salons, barbers and spas, that is $360K per business, 69% above the U.S. figure of $213K.

There are 43 salons, barbers and spas on map listings in Essex County as of September 2026. Chain locations make up 19% of them, against 15% across the U.S. That comes to 26.3 for every 10,000 households, 44% below the U.S. rate of 47.2.

In 2023, official counts showed 9 businesses with payroll in Essex County classed as personal care services. That is one for every 1,816 households, against one for every 804 across the U.S. Official counts list 81 one-person businesses without payroll.

Population estimates show Essex County declined 2.2% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for salons, barbers and spas in Essex County is 63 (upper middle), #521 of 2,385 scored counties and #17 of 61 scored counties in New York. That puts it in the top quarter of counties.

How Essex County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Essex County, NY compared with New York and the U.S.
MeasureEssex CountyNew YorkU.S.
Listings per 10k households26.346.847.2
Spending per listing$360K$228K$213K
Households per official establishment1,816506804
Official establishment growth, 2019–2023n/a+0.4%+14.1%
Population growth, 2020–2025−2.2%−0.6%+3.1%
Spending per household on personal care products and services$948$1,070$1,005
Median household income$71,661$85,974$80,734
Groundwork market score6331

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 9
Employees, 2023
13
Annual payroll, 2023
$288K
One-person businesses, 2023
81Businesses with no payroll
Map listings, September 2026
438 chain locations
Listings at the U.S. rate for this spending
73The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Essex County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Essex County

Population, 2025 estimate
36,438−2.2% since 2020
Households
16,342
Median age
49.6
Homes lived in by their owners
77%
Vehicles per household
1.7
Land area
1,794 sq. mi.
People per square mile
21
Median household income
$71,661+26.3% vs. 2015–2019, before inflation
Average household income
$95,488
Median home value
$211,900
Jobs located here
14,557
Daytime population
35,396Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Essex County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across New York

Every New York market ranked →

The highest-scoring counties in New York for salons, barbers and spas, numbered among those based in New York, with Essex County marked.

Top counties in New York

Counties in New York ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sullivan County, NY767724.5$400K+2.7%#137 of 2,385
2Delaware County, NY753518.2$494K+0.2%#164 of 2,385
3Yates County, NY732223.2$411K−0.8%#207 of 2,385
4Wayne County, NY718622.4$421K+0.1%#248 of 2,385
5Washington County, NY715522.5$412K−2.9%#250 of 2,385
6Franklin County, NY694322.0$402K−1.6%#308 of 2,385
7Schoharie County, NY683628.0$333K+1.4%#340 of 2,385
8Allegany County, NY684726.5$324K+0.9%#343 of 2,385
9Otsego County, NY688034.5$268K+3.8%#357 of 2,385
10Columbia County, NY676223.3$451K−2.1%#364 of 2,385
17Essex County, NY634326.3$360K−2.2%#521 of 2,385

Other business types in Essex County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Essex County, NY?

As of September 2026, map listings count 43 salons, barbers and spas in Essex County. 8 of them (19%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 9 businesses with payroll classed as personal care services in 2023. Official counts also show 81 one-person businesses without payroll.

How much do households in Essex County, NY spend on personal care products and services?

About $15.5M a year, or $948 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 43 salons, barbers and spas on map listings, it comes to $360K per business. It is estimated from the incomes of the 16,342 households in Essex County and national spending patterns by income.

How does Essex County, NY compare with the U.S. for salons, barbers and spas?

Essex County has 26.3 salons, barbers and spas per 10,000 households, 44% below the U.S. rate of 47.2. Spending per business is $360K, 69% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Essex County would have about 73, against 43 on map listings. There is one business with payroll in the industry for every 1,816 households, against one for every 804 across the U.S.

How fast is Essex County, NY growing?

Population estimates put Essex County at 36,438 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 16,342 households. The median household income in Essex County is $71,661 a year, 11% below the U.S. median of $80,734. That rose 26.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Essex County scores 63 for salons, barbers and spas (upper middle), #521 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Essex County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Essex County

Screening a site or an acquisition in Essex County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Essex County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.