Groundwork

Beauty and personal care · County · Georgia

Salons, barbers and spas in Barrow County, GA

How Barrow County, GA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #857 of 2,385 scored counties
#36 of 121 scored counties in Georgia

Listings
115
15 chain locations (13%)
Official establishments
28
Businesses with payroll, 2023
Household spending a year
$27.9M
On personal care products and services · $907 a household
Spending per listing
$243K
14% above the U.S.
Listings per 10k households
37.4
21% below the U.S.
Population, 2025
99,773
+18.7% since 2020

See the salons, barbers and spas around any address in Barrow County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Barrow County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 115 salons, barbers and spas in Barrow County. 15 of them (13%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 37.4, 21% below the U.S. rate of 47.2.

Household spending on personal care products and services in Barrow County comes to about $27.9M a year: $907 per household, 10% below the U.S. average. Spread across 115 salons, barbers and spas, that is $243K per business, 14% above the U.S. figure of $213K.

In 2023, official counts showed 28 businesses with payroll in Barrow County classed as personal care services. That is one for every 1,100 households, against one for every 804 across the U.S. Official counts also show 424 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $345K has gone to businesses classed as personal care services in Barrow County.

Population estimates show Barrow County grew 18.7% from 2020 to 2025, faster than the U.S. (+3.1%). Barrow County scores 56 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #857 of 2,385 scored counties and #36 of 121 scored counties in Georgia.

How Barrow County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Barrow County, GA compared with Georgia and the U.S.
MeasureBarrow CountyGeorgiaU.S.
Listings per 10k households37.457.847.2
Spending per listing$243K$160K$213K
Households per official establishment1,100853804
Official establishment growth, 2019–2023n/a+24.9%+14.1%
Population growth, 2020–2025+18.7%+5.3%+3.1%
Spending per household on personal care products and services$907$926$1,005
Median household income$80,653$77,353$80,734
Groundwork market score5631

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17 → 28
Employees, 2023
102
Annual payroll, 2023
$2.8M
One-person businesses, 2023
424Businesses with no payroll
Map listings, September 2026
11515 chain locations
Listings at the U.S. rate for this spending
131The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$345K

SBA-backed loans to businesses classed as personal care services in Barrow County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Barrow County

Population, 2025 estimate
99,773+18.7% since 2020
Households
30,789
Median age
36.5
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
161 sq. mi.
People per square mile
558
Median household income
$80,653+29.4% vs. 2015–2019, before inflation
Average household income
$95,651
Median home value
$294,700
Jobs located here
23,333
Daytime population
69,296Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Barrow County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Barrow County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for salons, barbers and spas, numbered among those based in Georgia, with Barrow County marked.

Top counties in Georgia

Counties in Georgia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harris County, GA931813.8$743K+6.8%#4 of 2,385
2Monroe County, GA853028.4$337K+14.1%#38 of 2,385
3Oglethorpe County, GA78814.8$589K+10.4%#99 of 2,385
4Long County, GA78914.6$541K+32.6%#101 of 2,385
5Madison County, GA771513.3$606K+8.8%#114 of 2,385
6Lee County, GA763226.0$360K+2.9%#144 of 2,385
7Haralson County, GA763428.9$300K+10.0%#155 of 2,385
8Walker County, GA755219.7$404K+3.7%#168 of 2,385
9Jasper County, GA741423.5$357K+20.2%#184 of 2,385
10Heard County, GA73818.6$443K+6.2%#206 of 2,385
36Barrow County, GA5611537.4$243K+18.7%#857 of 2,385

Other business types in Barrow County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Barrow County, GA?

There are 115 salons, barbers and spas on map listings in Barrow County as of September 2026. 15 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 28 businesses with payroll classed as personal care services in 2023. Another 424 one-person businesses have no payroll, by official counts.

How much do households in Barrow County, GA spend on personal care products and services?

About $27.9M a year, or $907 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 115 salons, barbers and spas on map listings, it comes to $243K per business. It is estimated from the incomes of the 30,789 households in Barrow County and national spending patterns by income.

How does Barrow County, GA compare with the U.S. for salons, barbers and spas?

Barrow County has 37.4 salons, barbers and spas per 10,000 households, 21% below the U.S. rate of 47.2. Spending per business is $243K, 14% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Barrow County would have about 131, against 115 on map listings. There is one business with payroll in the industry for every 1,100 households, against one for every 804 across the U.S.

How fast is Barrow County, GA growing?

Population estimates put Barrow County at 99,773 people in 2025, up 18.7% since 2020, faster than the U.S. (+3.1%). It has 30,789 households. Median household income in Barrow County is $80,653, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Barrow County scores 56 for salons, barbers and spas (upper middle), #857 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Barrow County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Barrow County

Screening a site or an acquisition in Barrow County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Barrow County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.