Groundwork

Beauty and personal care · County · Georgia

Salons, barbers and spas in Heard County, GA

How Heard County, GA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #206 of 2,385 scored counties
#10 of 121 scored counties in Georgia

Listings
8
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.5M
On personal care products and services · $822 a household
Spending per listing
$443K
2.1 times the U.S.
Listings per 10k households
18.6
61% below the U.S.
Population, 2025
12,149
+6.2% since 2020

See the salons, barbers and spas around any address in Heard County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Heard County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Heard County scores 73 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #206 of 2,385 scored counties and #10 of 121 scored counties in Georgia. That puts it in the top 10% of counties for salons, barbers and spas.

Map listings as of September 2026 show 8 salons, barbers and spas in Heard County. None of them are chain locations, against 15% across the U.S. That is 18.6 per 10,000 households, 61% below the U.S. rate of 47.2.

Households in Heard County spend about $3.5M a year on personal care products and services, or $822 per household, 18% below the U.S. average. That works out to $443K per business, 2.1 times the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Heard County: counts under 3 aren’t published. Between 2020 and 2025, the population of Heard County grew 6.2%, faster than the U.S. (+3.1%).

How Heard County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Heard County, GA compared with Georgia and the U.S.
MeasureHeard CountyGeorgiaU.S.
Listings per 10k households18.657.847.2
Spending per listing$443K$160K$213K
Households per official establishmentn/a853804
Official establishment growth, 2019–2023n/a+24.9%+14.1%
Population growth, 2020–2025+6.2%+5.3%+3.1%
Spending per household on personal care products and services$822$926$1,005
Median household income$65,868$77,353$80,734
Groundwork market score7331

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
40Businesses with no payroll
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Heard County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Heard County

Population, 2025 estimate
12,149+6.2% since 2020
Households
4,309
Median age
40.8
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
296 sq. mi.
People per square mile
40
Median household income
$65,868+28.3% vs. 2015–2019, before inflation
Average household income
$87,040
Median home value
$186,800
Jobs located here
1,539
Daytime population
9,017Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Heard County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Heard County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for salons, barbers and spas, numbered among those based in Georgia, with Heard County marked.

Top counties in Georgia

Counties in Georgia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harris County, GA931813.8$743K+6.8%#4 of 2,385
2Monroe County, GA853028.4$337K+14.1%#38 of 2,385
3Oglethorpe County, GA78814.8$589K+10.4%#99 of 2,385
4Long County, GA78914.6$541K+32.6%#101 of 2,385
5Madison County, GA771513.3$606K+8.8%#114 of 2,385
6Lee County, GA763226.0$360K+2.9%#144 of 2,385
7Haralson County, GA763428.9$300K+10.0%#155 of 2,385
8Walker County, GA755219.7$404K+3.7%#168 of 2,385
9Jasper County, GA741423.5$357K+20.2%#184 of 2,385
10Heard County, GA73818.6$443K+6.2%#206 of 2,385

Other business types in Heard County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Heard County, GA?

There are 8 salons, barbers and spas on map listings in Heard County as of September 2026. None of them are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Heard County: counts under 3 are left out. Official counts list 40 one-person businesses without payroll.

How much do households in Heard County, GA spend on personal care products and services?

About $3.5M a year, or $822 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 8 salons, barbers and spas on map listings, it comes to $443K per business. It is estimated from the incomes of the 4,309 households in Heard County and national spending patterns by income.

How does Heard County, GA compare with the U.S. for salons, barbers and spas?

Heard County has 18.6 salons, barbers and spas per 10,000 households, 61% below the U.S. rate of 47.2. Spending per business is $443K, 2.1 times the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Heard County would have about 17, against 8 on map listings.

How fast is Heard County, GA growing?

Population estimates put Heard County at 12,149 people in 2025, up 6.2% since 2020, faster than the U.S. (+3.1%). It has 4,309 households. Median household income in Heard County is $65,868, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Heard County scores 73 for salons, barbers and spas (upper middle), #206 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Heard County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Heard County

Screening a site or an acquisition in Heard County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Heard County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.