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Roofing and gutter companies in the Eau Claire, WI metro area

Competitor counts, household spending and official business counts for roofing and gutter companies in the Eau Claire, WI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #349 of 381 scored metro areas
#10 of 13 scored metro areas based in Wisconsin

Listings
44
7 chain locations (16%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$193.2M
On home repairs, maintenance and insurance · $2,689 a household
Spending per listing
$4.4M
48% below the U.S.
Listings per 10k households
6.1
69% above the U.S.
Population, 2025
176,647
+2.6% since 2020

See the roofing and gutter companies around any address in the Eau Claire metro area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Eau Claire metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For roofing and gutter companies, the Eau Claire metro area has a Groundwork market score of 28 (lower middle): #349 of 381 scored metro areas and #10 of 13 scored metro areas based in Wisconsin. That puts it in the bottom quarter of metro areas.

Household spending on home repairs, maintenance and insurance in the Eau Claire metro area comes to about $193.2M a year: $2,689 per household, 11% below the U.S. average. That is about $4.4M of household spending for each company on map listings, 48% below the U.S. figure of $8.5M. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies.

There are 44 roofing and gutter companies on map listings in the Eau Claire metro area as of September 2026. Chain locations make up 16% of them, against 4% across the U.S. That is 6.1 per 10,000 households, 69% above the U.S. rate of 3.6.

Official counts show 16 businesses with payroll classed as roofing contractors in the Eau Claire metro area in 2023. That is one for every 4,492 households, against one for every 5,063 across the U.S. Between 2020 and 2025, the population of the Eau Claire metro area grew 2.6%, slower than the U.S. (+3.1%).

How the Eau Claire metro area compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Eau Claire, WI metro area compared with Wisconsin and the U.S.
MeasureEau Claire metro areaWisconsinU.S.
Listings per 10k households6.13.93.6
Spending per listing$4.4M$7M$8.5M
Households per official establishment4,4924,9695,063
Official establishment growth, 2019–2023n/a+17.1%+20.4%
Population growth, 2020–2025+2.6%+1.3%+3.1%
Spending per household on home repairs, maintenance and insurance$2,689$2,759$3,018
Median household income$74,595$77,485$80,734
Groundwork market score2833

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
66
Annual payroll, 2023
$4.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
447 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as roofing contractors in the Eau Claire metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Eau Claire metro area

Population, 2025 estimate
176,647+2.6% since 2020
Households
71,865
Median age
39.3
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,646 sq. mi.
People per square mile
106
Median household income
$74,595+25.2% vs. 2015–2019, before inflation
Average household income
$97,224
Median home value
$259,900
Jobs located here
86,835
Daytime population
182,644Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Eau Claire metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the roofing and gutter companies on map listings by name and distance.

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Roofing and gutters across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for roofing and gutter companies, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Eau Claire metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Racine-Mount Pleasant, WI71151.9$14.8M+0.4%#37 of 381
2Madison, WI631103.6$8.2M+4.1%#90 of 381
3Green Bay, WI60433.2$8.7M+2.5%#120 of 381
4Wausau, WI52172.9$9.3M+1.0%#175 of 381
5Kenosha, WI46253.6$7.7M−0.4%#222 of 381
Minneapolis-St. Paul-Bloomington, MN-WI466934.7$6.8M+2.6%#224 of 381
6Milwaukee-Waukesha, WI442373.6$7.8M0.0%#237 of 381
7La Crosse-Onalaska, WI-MN43223.1$8.8M+0.4%#248 of 381
8Sheboygan, WI41204.0$6.7M0.0%#267 of 381
Duluth, MN-WI31484.0$6.6M+0.2%#326 of 381
10Eau Claire, WI28446.1$4.4M+2.6%#349 of 381

Other business types in the Eau Claire metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Eau Claire, WI metro area?

As of September 2026, map listings count 44 roofing and gutter companies in the Eau Claire metro area. 7 of them (16%) are chain locations. The listings count roofers and gutter companies. Official counts show 16 businesses with payroll classed as roofing contractors in 2023.

How much do households in the Eau Claire, WI metro area spend on home repairs, maintenance and insurance?

About $193.2M a year, or $2,689 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 44 roofing and gutter companies on map listings, it comes to $4.4M per company. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade. It is estimated from the incomes of the 71,865 households in the Eau Claire metro area and national spending patterns by income.

How does the Eau Claire, WI metro area compare with the U.S. for roofing and gutter companies?

The Eau Claire metro area has 6.1 roofing and gutter companies per 10,000 households, 69% above the U.S. rate of 3.6. Spending per company is $4.4M, 48% below the U.S. figure of $8.5M. At the U.S. ratio of roofing and gutter companies to household spending, the Eau Claire metro area would have about 23, against 44 on map listings. There is one business with payroll in the industry for every 4,492 households, against one for every 5,063 across the U.S.

How fast is the Eau Claire, WI metro area growing?

Population estimates put the Eau Claire metro area at 176,647 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 71,865 households. Median household income in the Eau Claire metro area is $74,595, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Eau Claire metro area scores 28 for roofing and gutter companies (lower middle), #349 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Eau Claire metro area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Eau Claire metro area

Screening a site or an acquisition in the Eau Claire metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Eau Claire metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.