Groundwork

Food and drink · County · New York

Pizza places in Oswego County, NY

How Oswego County, NY compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #724 of 2,090 scored counties
#11 of 58 scored counties in New York

Listings
36
12 chain locations (33%)
Official establishments
73
All limited-service restaurants · −7.6% since 2019
Household spending a year
$171.1M
On food away from home · $3,623 a household
Spending per listing
$4.8M
6% below the U.S.
Listings per 10k households
7.6
5% below the U.S.
Population, 2025
118,569
+1.0% since 2020

See the pizza places around any address in Oswego County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 36 pizza places in Oswego County. 12 of them (33%) are chain locations, against 58% across the U.S. That comes to 7.6 for every 10,000 households, 5% below the U.S. rate of 8.0.

At $3,623 per household (11% below the U.S. average), households in Oswego County spend about $171.1M a year on food away from home. That is about $4.8M of household spending for each pizza place on map listings, 6% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in Oswego County was 73 in 2023, down 7.6% from 2019. That is one for every 647 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 13 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $434K have gone to businesses classed as limited-service restaurants in Oswego County.

Between 2020 and 2025, the population of Oswego County grew 1.0%, slower than the U.S. (+3.1%). Oswego County scores 58 (upper middle) on the Groundwork market score for pizza places, ranking #724 of 2,090 scored counties and #11 of 58 scored counties in New York.

How Oswego County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Oswego County, NY compared with New York and the U.S.
MeasureOswego CountyNew YorkU.S.
Listings per 10k households7.68.98.0
Spending per listing$4.8M$4.8M$5.1M
Households per official establishment (all limited-service restaurants)647433478
Official establishment growth, 2019–2023−7.6%−0.8%+6.1%
Population growth, 2020–2025+1.0%−0.6%+3.1%
Spending per household on food away from home$3,623$4,270$4,070
Median household income$69,183$85,974$80,734
Groundwork market score5835

Official counts and lending

Businesses

Official establishments, 2019 to 2023
79 → 73All limited-service restaurants · −7.6% over the period
Employees, 2023
1,060
Annual payroll, 2023
$21.2M
One-person businesses, 2023
13All limited-service restaurants with no payroll
Map listings, September 2026
3612 chain locations
Listings at the U.S. rate for this spending
34The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$434K

SBA-backed loans to businesses classed as limited-service restaurants in Oswego County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Oswego County

Population, 2025 estimate
118,569+1.0% since 2020
Households
47,239
Median age
41.4
Homes lived in by their owners
73%
Vehicles per household
1.7
Land area
952 sq. mi.
People per square mile
124
Median household income
$69,183+23.6% vs. 2015–2019, before inflation
Average household income
$89,184
Median home value
$151,700
Jobs located here
32,047
Daytime population
98,594Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Oswego County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in New York for pizza places, numbered among those based in New York, with Oswego County marked.

Top counties in New York

Counties in New York ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Saratoga County, NY71898.7$5.2M+2.3%#284 of 2,090
2Orleans County, NY6884.9$7M−0.5%#361 of 2,090
3Lewis County, NY6765.4$6.4M−0.3%#395 of 2,090
4Tioga County, NY65146.9$5.4M−1.9%#479 of 2,090
5Westchester County, NY643128.4$6.1M+1.4%#503 of 2,090
6Seneca County, NY6175.1$6.9M−1.7%#603 of 2,090
7St. Lawrence County, NY59215.0$6.8M−2.5%#670 of 2,090
8Putnam County, NY59349.6$5.3M+1.4%#682 of 2,090
9Nassau County, NY584038.8$6.3M+0.6%#704 of 2,090
10Rockland County, NY5810410.0$4.8M+5.9%#723 of 2,090
11Oswego County, NY58367.6$4.8M+1.0%#724 of 2,090

Other business types in Oswego County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Oswego County, NY?

Oswego County has 36 pizza places on map listings as of September 2026. 12 of them (33%) are chain locations. The listings count pizza restaurants. Official counts show 73 businesses with payroll classed as limited-service restaurants in 2023, down 7.6% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 13 one-person businesses without payroll.

How much do households in Oswego County, NY spend on food away from home?

About $171.1M a year, or $3,623 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 36 pizza places on map listings, it comes to $4.8M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 47,239 households in Oswego County and national spending patterns by income.

How does Oswego County, NY compare with the U.S. for pizza places?

Oswego County has 7.6 pizza places per 10,000 households, 5% below the U.S. rate of 8.0. Spending per pizza place is $4.8M, 6% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, Oswego County would have about 34, against 36 on map listings. There is one business with payroll in the industry for every 647 households, against one for every 478 across the U.S. The official count fell 7.6% from 2019 to 2023, against +6.1% for the U.S.

How fast is Oswego County, NY growing?

Population estimates put Oswego County at 118,569 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 47,239 households. The median household income in Oswego County is $69,183 a year, 14% below the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oswego County scores 58 for pizza places (upper middle), #724 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Oswego County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Oswego County

Screening a site or an acquisition in Oswego County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.