Groundwork

Pets · County · New York

Pet stores in Oswego County, NY

Competitor counts, household spending and official business counts for pet stores in Oswego County, NY, set against other counties and the U.S.

Groundwork market score · out of 100

Score 17 out of 100: Low

Ranked #915 of 974 scored counties
#33 of 46 scored counties in New York

Listings
11
5 chain locations (45%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$27.5M
On pets · $583 a household
Spending per listing
$2.5M
45% below the U.S.
Listings per 10k households
2.3
15% above the U.S.
Population, 2025
118,569
+1.0% since 2020

See the pet stores around any address in Oswego County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet stores, Oswego County has a Groundwork market score of 17 (low): #915 of 974 scored counties and #33 of 46 scored counties in New York. That puts it in the bottom quarter of counties.

Household spending on pets in Oswego County comes to about $27.5M a year: $583 per household, 36% below the U.S. average. That is about $2.5M of household spending for each store on map listings, 45% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

Oswego County has 11 pet stores on map listings as of September 2026. 5 of them (45%) are chain locations, against 38% across the U.S. Per 10,000 households, that is 2.3, 15% above the U.S. rate of 2.0.

Official counts don’t publish a figure for pet and pet supplies stores in Oswego County, since they leave out counts under 3. Population estimates show Oswego County grew 1.0% from 2020 to 2025, slower than the U.S. (+3.1%).

How Oswego County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Oswego County, NY compared with New York and the U.S.
MeasureOswego CountyNew YorkU.S.
Listings per 10k households2.31.72.0
Spending per listing$2.5M$4M$4.5M
Households per official establishmentn/a13,98313,024
Official establishment growth, 2019–2023n/a−20.3%−1.6%
Population growth, 2020–2025+1.0%−0.6%+3.1%
Spending per household on pets$583$701$909
Median household income$69,183$85,974$80,734
Groundwork market score1727

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
115 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Oswego County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Oswego County

Population, 2025 estimate
118,569+1.0% since 2020
Households
47,239
Median age
41.4
Homes lived in by their owners
73%
Vehicles per household
1.7
Land area
952 sq. mi.
People per square mile
124
Median household income
$69,183+23.6% vs. 2015–2019, before inflation
Average household income
$89,184
Median home value
$151,700
Jobs located here
32,047
Daytime population
98,594Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Oswego County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across New York

Every New York market ranked →

The highest-scoring counties in New York for pet stores, numbered among those based in New York, with Oswego County marked.

Top counties in New York

Counties in New York ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Richmond County, NY66191.1$6.7M+1.3%#221 of 974
2Westchester County, NY65561.5$5.6M+1.4%#232 of 974
3Rockland County, NY65151.4$5.6M+5.9%#233 of 974
4Queens County, NY60871.0$6.6M−1.1%#307 of 974
5Schenectady County, NY5991.3$4.8M+3.0%#333 of 974
6Bronx County, NY56470.9$5.8M−3.8%#374 of 974
7Orange County, NY54221.6$4.6M+4.2%#409 of 974
8Nassau County, NY53972.1$4.4M+0.6%#422 of 974
9Albany County, NY50171.3$5.4M+2.2%#476 of 974
10Kings County, NY481501.5$4.6M−2.5%#516 of 974
33Oswego County, NY17112.3$2.5M+1.0%#915 of 974

Other business types in Oswego County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Oswego County, NY?

Map listings as of September 2026 show 11 pet stores in Oswego County. 5 of them (45%) are chain locations. The listings count pet stores. No official count is published for pet and pet supplies stores in Oswego County: counts under 3 are left out.

How much do households in Oswego County, NY spend on pets?

About $27.5M a year, or $583 per household. That is 36% below the U.S. average (an index of 64, where 100 is the U.S. average). Spread across the 11 pet stores on map listings, it comes to $2.5M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 47,239 households in Oswego County and national spending patterns by income.

How does Oswego County, NY compare with the U.S. for pet stores?

Oswego County has 2.3 pet stores per 10,000 households, 15% above the U.S. rate of 2.0. Spending per store is $2.5M, 45% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Oswego County would have about 6, against 11 on map listings.

How fast is Oswego County, NY growing?

Population estimates put Oswego County at 118,569 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 47,239 households. The median household income in Oswego County is $69,183 a year, 14% below the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oswego County scores 17 for pet stores (low), #915 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Oswego County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Oswego County

Screening a site or an acquisition in Oswego County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.