Clothing and laundry · County · New York
Clothing and shoe stores in Oswego County, NY
Competitor counts, household spending and official business counts for clothing and shoe stores in Oswego County, NY, set against other counties and the U.S.
Groundwork market score · out of 100
Score 82 out of 100: High
Ranked #114 of 2,087 scored counties
#5 of 60 scored counties in New York
- Listings
- 14
- 4 chain locations (29%)
- Official establishments
- 12
- Businesses with payroll, 2023
- Household spending a year
- $97.9M
- On clothing, shoes and related services · $2,072 a household
- Spending per listing
- $7M
- 5.5 times the U.S.
- Listings per 10k households
- 3.0
- 81% below the U.S.
- Population, 2025
- 118,569
- +1.0% since 2020
See the clothing and shoe stores around any address in Oswego County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Oswego County scores 82 (high) on the Groundwork market score for clothing and shoe stores, ranking #114 of 2,087 scored counties and #5 of 60 scored counties in New York. That puts it in the top 10% of counties for clothing and shoe stores.
Map listings as of September 2026 show 14 clothing and shoe stores in Oswego County. Chain locations make up 29% of them, against 44% across the U.S. That is 3.0 per 10,000 households, 81% below the U.S. rate of 16.2.
At $2,072 per household (in line with the U.S. average), households in Oswego County spend about $97.9M a year on clothing, shoes and related services. That works out to $7M per store, 5.5 times the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
The official count of businesses with payroll classed as clothing and shoe stores in Oswego County was 12 in 2023. That is one for every 3,937 households, against one for every 1,273 across the U.S. Population estimates show Oswego County grew 1.0% from 2020 to 2025, slower than the U.S. (+3.1%).
How Oswego County compares
The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Oswego County | New York | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.0 | 19.3 | 16.2 |
| Spending per listing | $7M | $1.3M | $1.3M |
| Households per official establishment | 3,937 | 1,039 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −16.7% | −12.2% |
| Population growth, 2020–2025 | +1.0% | −0.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,072 | $2,448 | $2,055 |
| Median household income | $69,183 | $85,974 | $80,734 |
| Groundwork market score | 82 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 13 → 12
- Employees, 2023
- 137
- Annual payroll, 2023
- $2M
- One-person businesses, 2023
- 42Businesses with no payroll
- Map listings, September 2026
- 144 chain locations
- Listings at the U.S. rate for this spending
- 77The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in Oswego County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Oswego County
- Population, 2025 estimate
- 118,569+1.0% since 2020
- Households
- 47,239
- Median age
- 41.4
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.7
- Land area
- 952 sq. mi.
- People per square mile
- 124
- Median household income
- $69,183+23.6% vs. 2015–2019, before inflation
- Average household income
- $89,184
- Median home value
- $151,700
- Jobs located here
- 32,047
- Daytime population
- 98,594Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Oswego County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across New York
Every New York market ranked →The highest-scoring counties in New York for clothing and shoe stores, numbered among those based in New York, with Oswego County marked.
Top counties in New York
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Putnam County, NY | 88 | 23 | 6.5 | $4.5M | +1.4% | #39 of 2,087 |
| 2Sullivan County, NY | 88 | 20 | 6.4 | $3.5M | +2.7% | #40 of 2,087 |
| 3Schenectady County, NY | 84 | 50 | 7.5 | $3M | +3.0% | #87 of 2,087 |
| 4Wayne County, NY | 83 | 17 | 4.4 | $4.7M | +0.1% | #102 of 2,087 |
| 5Oswego County, NY | 82 | 14 | 3.0 | $7M | +1.0% | #114 of 2,087 |
| 6Rensselaer County, NY | 82 | 37 | 5.5 | $4.2M | −0.2% | #120 of 2,087 |
| 7Schoharie County, NY | 81 | 5 | 3.9 | $5.4M | +1.4% | #136 of 2,087 |
| 8Madison County, NY | 81 | 13 | 5.0 | $4.4M | −1.2% | #137 of 2,087 |
| 9Montgomery County, NY | 81 | 12 | 6.1 | $3.3M | +1.1% | #141 of 2,087 |
| 10Greene County, NY | 80 | 11 | 5.9 | $3.8M | −1.1% | #151 of 2,087 |
Other business types in Oswego County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry79
- Clothing and shoe stores82
- Laundromats38
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Oswego County, NY?
There are 14 clothing and shoe stores on map listings in Oswego County as of September 2026. 4 of them (29%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 12 businesses with payroll classed as clothing and shoe stores in 2023. Another 42 one-person businesses have no payroll, by official counts.
How much do households in Oswego County, NY spend on clothing, shoes and related services?
About $97.9M a year, or $2,072 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 14 clothing and shoe stores on map listings, it comes to $7M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 47,239 households in Oswego County and national spending patterns by income.
How does Oswego County, NY compare with the U.S. for clothing and shoe stores?
Oswego County has 3.0 clothing and shoe stores per 10,000 households, 81% below the U.S. rate of 16.2. Spending per store is $7M, 5.5 times the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Oswego County would have about 77, against 14 on map listings. There is one business with payroll in the industry for every 3,937 households, against one for every 1,273 across the U.S.
How fast is Oswego County, NY growing?
Population estimates put Oswego County at 118,569 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 47,239 households. The median household income in Oswego County is $69,183 a year, 14% below the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oswego County scores 82 for clothing and shoe stores (high), #114 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oswego County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Oswego County
Screening a site or an acquisition in Oswego County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Oswego County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.