Groundwork

Food and drink · County · Missouri

Pizza places in St. Louis city, MO

How St. Louis city, MO compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #1,752 of 2,090 scored counties
#57 of 82 scored counties in Missouri

Listings
114
56 chain locations (49%)
Official establishments
322
All limited-service restaurants · +5.2% since 2019
Household spending a year
$499.1M
On food away from home · $3,445 a household
Spending per listing
$4.4M
14% below the U.S.
Listings per 10k households
7.9
In line with the U.S.
Population, 2025
278,144
−7.4% since 2020

See the pizza places around any address in St. Louis city

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of St. Louis city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

St. Louis city scores 31 (lower middle) on the Groundwork market score for pizza places, ranking #1,752 of 2,090 scored counties and #57 of 82 scored counties in Missouri. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 114 pizza places in St. Louis city. Chain locations make up 49% of them, against 58% across the U.S. Per 10,000 households, that is 7.9, in line with the U.S. rate of 8.0.

Household spending on food away from home in St. Louis city comes to about $499.1M a year: $3,445 per household, 15% below the U.S. average. Spread across 114 pizza places, that is $4.4M per pizza place, 14% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 322 businesses with payroll in St. Louis city classed as limited-service restaurants, up 5.2% from 2019. That is one for every 450 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 4 SBA-backed loans worth $2M have gone to businesses classed as limited-service restaurants in St. Louis city. Between 2020 and 2025, the population of St. Louis city declined 7.4%, against +3.1% for the U.S.

How St. Louis city compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in St. Louis city, MO compared with Missouri and the U.S.
MeasureSt. Louis cityMissouriU.S.
Listings per 10k households7.99.98.0
Spending per listing$4.4M$3.8M$5.1M
Households per official establishment (all limited-service restaurants)450521478
Official establishment growth, 2019–2023+5.2%+8.4%+6.1%
Population growth, 2020–2025−7.4%+1.9%+3.1%
Spending per household on food away from home$3,445$3,799$4,070
Median household income$56,160$70,702$80,734
Groundwork market score3132

Official counts and lending

Businesses

Official establishments, 2019 to 2023
306 → 322All limited-service restaurants · +5.2% over the period
Employees, 2023
4,614
Annual payroll, 2023
$104.6M
One-person businesses, 2023
48All limited-service restaurants with no payroll
Map listings, September 2026
11456 chain locations
Listings at the U.S. rate for this spending
98The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$2M

SBA-backed loans to businesses classed as limited-service restaurants in St. Louis city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in St. Louis city

Population, 2025 estimate
278,144−7.4% since 2020
Households
144,891
Median age
38.2
Homes lived in by their owners
45%
Vehicles per household
1.3
Land area
62 sq. mi.
People per square mile
4,675
Median household income
$56,160+27.9% vs. 2015–2019, before inflation
Average household income
$81,764
Median home value
$197,500
Jobs located here
229,379
Daytime population
378,059Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Louis city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of St. Louis city. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Missouri for pizza places, numbered among those based in Missouri, with St. Louis city marked.

Top counties in Missouri

Counties in Missouri ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Platte County, MO77337.5$6M+6.7%#143 of 2,090
2Warren County, MO73139.4$4.3M+9.2%#234 of 2,090
3St. Charles County, MO711237.6$6.1M+4.9%#273 of 2,090
4Cass County, MO71378.6$4.9M+7.1%#290 of 2,090
5Lincoln County, MO712511.0$3.7M+11.4%#294 of 2,090
6Ste. Genevieve County, MO6957.0$5.3M+1.1%#350 of 2,090
7Ray County, MO6677.7$4.9M+1.1%#457 of 2,090
8Jefferson County, MO65748.4$4.8M+2.7%#484 of 2,090
9Christian County, MO653510.0$4M+8.3%#493 of 2,090
10Clay County, MO63817.9$5.3M+4.3%#551 of 2,090
57St. Louis city, MO311147.9$4.4M−7.4%#1,752 of 2,090

Other business types in St. Louis city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in St. Louis city, MO?

There are 114 pizza places on map listings in St. Louis city as of September 2026. 56 of them (49%) are chain locations. The listings count pizza restaurants. Official counts show 322 businesses with payroll classed as limited-service restaurants in 2023, up 5.2% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 48 one-person businesses without payroll.

How much do households in St. Louis city, MO spend on food away from home?

About $499.1M a year, or $3,445 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 114 pizza places on map listings, it comes to $4.4M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 144,891 households in St. Louis city and national spending patterns by income.

How does St. Louis city, MO compare with the U.S. for pizza places?

St. Louis city has 7.9 pizza places per 10,000 households, in line with the U.S. rate of 8.0. Spending per pizza place is $4.4M, 14% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, St. Louis city would have about 98, against 114 on map listings. There is one business with payroll in the industry for every 450 households, against one for every 478 across the U.S. The official count rose 5.2% from 2019 to 2023, against +6.1% for the U.S.

How fast is St. Louis city, MO growing?

Population estimates put St. Louis city at 278,144 people in 2025, down 7.4% since 2020, against +3.1% for the U.S. It has 144,891 households. The median household income in St. Louis city is $56,160 a year, 30% below the U.S. median of $80,734. That rose 27.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. St. Louis city scores 31 for pizza places (lower middle), #1,752 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Louis city. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in St. Louis city

Screening a site or an acquisition in St. Louis city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Louis city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.