Groundwork

Health care · County · Wisconsin

Physical therapy clinics in Wood County, WI

Competitor counts, household spending and official business counts for physical therapy clinics in Wood County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #413 of 1,422 scored counties
#23 of 38 scored counties in Wisconsin

Listings
13
5 chain locations (38%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$42.6M
On medical and dental services · $1,319 a household
Spending per listing
$3.3M
36% above the U.S.
Listings per 10k households
4.0
26% below the U.S.
Population, 2025
74,060
−0.2% since 2020

See the physical therapy clinics around any address in Wood County

The site report maps the physical therapy clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wood County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Wood County spend about $42.6M a year on medical and dental services, or $1,319 per household, 2% above the U.S. average. That works out to $3.3M per clinic, 36% above the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only physical therapy clinics.

Wood County has 13 physical therapy clinics on map listings as of September 2026. 5 of them (38%) are chain locations, against 23% across the U.S. Per 10,000 households, that is 4.0, 26% below the U.S. rate of 5.4.

In 2023, official counts showed 11 businesses with payroll in Wood County classed as physical, occupational and speech therapists. That is one for every 2,932 households, against one for every 2,482 across the U.S.

Between 2020 and 2025, the population of Wood County declined 0.2%, against +3.1% for the U.S. Wood County scores 61 (upper middle) on the Groundwork market score for physical therapy clinics, ranking #413 of 1,422 scored counties and #23 of 38 scored counties in Wisconsin.

How Wood County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the physical therapy clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Physical therapy in Wood County, WI compared with Wisconsin and the U.S.
MeasureWood CountyWisconsinU.S.
Listings per 10k households4.05.65.4
Spending per listing$3.3M$2.5M$2.4M
Households per official establishment2,9323,3192,482
Official establishment growth, 2019–2023n/a+26.2%+23.1%
Population growth, 2020–2025−0.2%+1.3%+3.1%
Spending per household on medical and dental services$1,319$1,435$1,288
Median household income$67,989$77,485$80,734
Groundwork market score6172

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 11
Employees, 2023
76
Annual payroll, 2023
$2.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
135 chain locations
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as physical, occupational and speech therapists in Wood County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wood County

Population, 2025 estimate
74,060−0.2% since 2020
Households
32,253
Median age
43.8
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
793 sq. mi.
People per square mile
93
Median household income
$67,989+23.8% vs. 2015–2019, before inflation
Average household income
$86,117
Median home value
$175,600
Jobs located here
37,937
Daytime population
75,209Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wood County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the physical therapy clinics on map listings by name and distance.

Or open the report at the center of Wood County. Signed out, you see a blurred preview; on an account, each report is one action.

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Physical therapy across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for physical therapy clinics, numbered among those based in Wisconsin, with Wood County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for physical therapy clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rock County, WI81142.1$6.7M+1.7%#42 of 1,422
2Calumet County, WI8194.2$3.6M+2.9%#48 of 1,422
3Sauk County, WI8062.1$6.6M+1.3%#53 of 1,422
4Shawano County, WI7952.9$4.5M+1.7%#70 of 1,422
5Pierce County, WI7863.8$4M+3.1%#87 of 1,422
6Jefferson County, WI78144.0$3.6M+0.3%#91 of 1,422
7Polk County, WI7773.6$3.9M+1.7%#103 of 1,422
8Dodge County, WI76102.8$5M−0.3%#113 of 1,422
9Fond du Lac County, WI76163.7$3.7M+0.5%#120 of 1,422
10Oconto County, WI7684.8$2.9M+2.9%#125 of 1,422
23Wood County, WI61134.0$3.3M−0.2%#413 of 1,422

Other business types in Wood County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many physical therapy clinics are in Wood County, WI?

Map listings as of September 2026 show 13 physical therapy clinics in Wood County. 5 of them (38%) are chain locations. The listings count physical therapy and rehabilitation clinics. Official counts show 11 businesses with payroll classed as physical, occupational and speech therapists in 2023.

How much do households in Wood County, WI spend on medical and dental services?

About $42.6M a year, or $1,319 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 13 physical therapy clinics on map listings, it comes to $3.3M per clinic. That spending covers all medical and dental services, which physical therapy clinics share with other businesses in the trade. It is estimated from the incomes of the 32,253 households in Wood County and national spending patterns by income.

How does Wood County, WI compare with the U.S. for physical therapy clinics?

Wood County has 4.0 physical therapy clinics per 10,000 households, 26% below the U.S. rate of 5.4. Spending per clinic is $3.3M, 36% above the U.S. figure of $2.4M. At the U.S. ratio of physical therapy clinics to household spending, Wood County would have about 18, against 13 on map listings. There is one business with payroll in the industry for every 2,932 households, against one for every 2,482 across the U.S.

How fast is Wood County, WI growing?

Population estimates put Wood County at 74,060 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 32,253 households. Median household income in Wood County is $67,989, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wood County scores 61 for physical therapy clinics (upper middle), #413 of 1,422 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wood County. It maps the physical therapy clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for physical therapy clinics · All 56 business types in Wood County

Screening a site or an acquisition in Wood County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wood County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.