Groundwork

Pets · Small-town market · South Dakota

Pet grooming and boarding businesses in the Aberdeen, SD area

Competitor counts, household spending and official business counts for pet grooming and boarding businesses in the Aberdeen, SD area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #161 of 387 scored small-town markets
#2 of 6 scored small-town markets based in South Dakota

Listings
6
2 chain locations (33%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$14.7M
On pets · $819 a household
Spending per listing
$2.4M
4% below the U.S.
Listings per 10k households
3.3
8% below the U.S.
Population, 2025
41,583
−1.5% since 2020

See the pet grooming and boarding businesses around any address in the Aberdeen area

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Aberdeen area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 6 pet grooming and boarding businesses in the Aberdeen area. Chain locations make up 33% of them, against 9% across the U.S. Per 10,000 households, that is 3.3, 8% below the U.S. rate of 3.6.

At $819 per household (10% below the U.S. average), households in the Aberdeen area spend about $14.7M a year on pets. That is about $2.4M of household spending for each business on map listings, 4% below the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in the Aberdeen area classed as pet care (except veterinary). That is one for every 3,583 households, against one for every 5,057 across the U.S.

Population estimates put the population change in the Aberdeen area from 2020 to 2025 at −1.5%, against +3.1% for the U.S. The Aberdeen area scores 54 (upper middle) on the Groundwork market score for pet grooming and boarding businesses, ranking #161 of 387 scored small-town markets and #2 of 6 scored small-town markets based in South Dakota.

How the Aberdeen area compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Aberdeen, SD area compared with South Dakota and the U.S.
MeasureAberdeen areaSouth DakotaU.S.
Listings per 10k households3.33.93.6
Spending per listing$2.4M$2.1M$2.5M
Households per official establishment3,5834,3015,057
Official establishment growth, 2019–2023n/a+30.8%+25.2%
Population growth, 2020–2025−1.5%+5.3%+3.1%
Spending per household on pets$819$835$909
Median household income$71,488$75,081$80,734
Groundwork market score5439

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
19
Annual payroll, 2023
$506K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
62 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in the Aberdeen area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Aberdeen area

Population, 2025 estimate
41,583−1.5% since 2020
Households
17,915
Median age
39.5
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
2,839 sq. mi.
People per square mile
15
Median household income
$71,488+20.6% vs. 2015–2019, before inflation
Average household income
$94,287
Median home value
$215,100
Jobs located here
21,165
Daytime population
41,907Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Aberdeen area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of the Aberdeen area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet grooming and boarding across South Dakota

Every South Dakota market ranked →

The highest-scoring small-town markets in South Dakota for pet grooming and boarding businesses, numbered among those based in South Dakota, with the Aberdeen area marked.

Top small-town markets in South Dakota

Small-town markets in South Dakota ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brookings, SD5764.3$1.9M+9.6%#144 of 387
2Aberdeen, SD5463.3$2.4M−1.5%#161 of 387
3Yankton, SD5055.2$1.6M+1.5%#194 of 387
4Huron, SD3656.6$1.2M+2.4%#308 of 387
5Spearfish, SD36108.3$965K+14.0%#309 of 387
6Watertown, SD3297.2$1.1M+4.3%#324 of 387

Other business types in the Aberdeen area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in the Aberdeen, SD area?

There are 6 pet grooming and boarding businesses on map listings in the Aberdeen area as of September 2026. 2 of them (33%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 5 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in the Aberdeen, SD area spend on pets?

About $14.7M a year, or $819 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 6 pet grooming and boarding businesses on map listings, it comes to $2.4M per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 17,915 households in the Aberdeen area and national spending patterns by income.

How does the Aberdeen, SD area compare with the U.S. for pet grooming and boarding businesses?

The Aberdeen area has 3.3 pet grooming and boarding businesses per 10,000 households, 8% below the U.S. rate of 3.6. Spending per business is $2.4M, 4% below the U.S. figure of $2.5M. The count on map listings matches the U.S. ratio of pet grooming and boarding businesses to household spending. There is one business with payroll in the industry for every 3,583 households, against one for every 5,057 across the U.S.

How fast is the Aberdeen, SD area growing?

Population estimates put the Aberdeen area at 41,583 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 17,915 households. The median household income in the Aberdeen area is $71,488 a year, 11% below the U.S. median of $80,734. That rose 20.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Aberdeen area scores 54 for pet grooming and boarding businesses (upper middle), #161 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Aberdeen area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Aberdeen area

Screening a site or an acquisition in the Aberdeen area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Aberdeen area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.