Groundwork

Child care · County · Oklahoma

Child care centers and preschools in Rogers County, OK

How Rogers County, OK compares with other counties and the U.S. for child care centers and preschools: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 74 out of 100: Upper middle

Ranked #168 of 1,611 scored counties
#3 of 37 scored counties in Oklahoma

Listings
9
1 chain location (11%)
Official establishments
22
Businesses with payroll, 2023
Household spending a year
$17M
On child care and other personal services · $463 a household
Spending per listing
$1.9M
88% above the U.S.
Listings per 10k households
2.5
57% below the U.S.
Population, 2025
102,197
+7.1% since 2020

See the child care centers and preschools around any address in Rogers County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 9 child care centers and preschools in Rogers County. One of them (11%) is a chain location, against 12% across the U.S. That comes to 2.5 for every 10,000 households, 57% below the U.S. rate of 5.8.

At $463 per household (20% below the U.S. average), households in Rogers County spend about $17M a year on child care and other personal services. That works out to $1.9M per center, 88% above the U.S. figure of $1M.

Official counts show 22 businesses with payroll classed as child care services in Rogers County in 2023. That is one for every 1,667 households, against one for every 1,573 across the U.S. Another 95 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $330K have gone to businesses classed as child care services in Rogers County.

Population estimates show Rogers County grew 7.1% from 2020 to 2025, faster than the U.S. (+3.1%). For child care centers and preschools, Rogers County has a Groundwork market score of 74 (upper middle): #168 of 1,611 scored counties and #3 of 37 scored counties in Oklahoma. That puts it in the top quarter of counties.

How Rogers County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Rogers County, OK compared with Oklahoma and the U.S.
MeasureRogers CountyOklahomaU.S.
Listings per 10k households2.55.55.8
Spending per listing$1.9M$735K$1M
Households per official establishment1,6671,4811,573
Official establishment growth, 2019–2023n/a+9.2%+5.7%
Population growth, 2020–2025+7.1%+4.0%+3.1%
Spending per household on child care and other personal services$463$406$581
Median household income$80,067$65,039$80,734
Groundwork market score7437

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17 → 22
Employees, 2023
308
Annual payroll, 2023
$6.6M
One-person businesses, 2023
95Businesses with no payroll
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$330K

SBA-backed loans to businesses classed as child care services in Rogers County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rogers County

Population, 2025 estimate
102,197+7.1% since 2020
Households
36,672
Median age
40.1
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
676 sq. mi.
People per square mile
146
Median household income
$80,067+22.4% vs. 2015–2019, before inflation
Average household income
$102,923
Median home value
$240,500
Jobs located here
33,366
Daytime population
88,172Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rogers County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for child care centers and preschools, numbered among those based in Oklahoma, with Rogers County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK8382.5$1.8M+14.6%#52 of 1,611
2Grady County, OK8173.4$1.3M+7.7%#73 of 1,611
3Rogers County, OK7492.5$1.9M+7.1%#168 of 1,611
4Payne County, OK66103.1$1.2M+2.8%#361 of 1,611
5Canadian County, OK63315.3$922K+20.4%#462 of 1,611
6McClain County, OK5695.5$880K+18.4%#663 of 1,611
7Tulsa County, OK501625.9$747K+4.2%#831 of 1,611
8Sequoyah County, OK4963.9$797K+4.1%#851 of 1,611
9Kay County, OK4663.6$972K−0.3%#917 of 1,611
10Oklahoma County, OK451825.5$786K+3.0%#958 of 1,611

Other business types in Rogers County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Rogers County, OK?

There are 9 child care centers and preschools on map listings in Rogers County as of September 2026. One of them (11%) is a chain location. The listings count day care centers and preschools. Official counts show 22 businesses with payroll classed as child care services in 2023. Official counts list 95 one-person businesses without payroll.

How much do households in Rogers County, OK spend on child care and other personal services?

About $17M a year, or $463 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 9 child care centers and preschools on map listings, it comes to $1.9M per center. It is estimated from the incomes of the 36,672 households in Rogers County and national spending patterns by income.

How does Rogers County, OK compare with the U.S. for child care centers and preschools?

Rogers County has 2.5 child care centers and preschools per 10,000 households, 57% below the U.S. rate of 5.8. Spending per center is $1.9M, 88% above the U.S. figure of $1M. At the national ratio of child care centers and preschools to household spending, Rogers County would have about 17, against 9 on map listings. There is one business with payroll in the industry for every 1,667 households, against one for every 1,573 across the U.S.

How fast is Rogers County, OK growing?

Population estimates put Rogers County at 102,197 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 36,672 households. The median household income in Rogers County is $80,067 a year, in line with the U.S. median of $80,734. That rose 22.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rogers County scores 74 for child care centers and preschools (upper middle), #168 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rogers County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Rogers County

Screening a site or an acquisition in Rogers County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.