Groundwork

Fitness and classes · County · Oklahoma

Yoga, Pilates and fitness studios in Rogers County, OK

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Rogers County, OK, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$27.6M
On memberships, classes and admissions · $751 a household
Spending per listing
$13.8M
Too few listings to compare
Listings per 10k households
0.5
Too few listings to compare
Population, 2025
102,197
+7.1% since 2020

See the yoga, Pilates and fitness studios around any address in Rogers County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Rogers County spend about $27.6M a year on memberships, classes and admissions, or $751 per household, 24% below the U.S. average. That is about $13.8M of household spending for each studio on map listings. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

Rogers County has 2 yoga, Pilates and fitness studios on map listings as of September 2026. That is 0.5 per 10,000 households.

Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in Rogers County in 2023. That is one for every 7,334 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

Population estimates put the population change in Rogers County from 2020 to 2025 at +7.1%, faster than the U.S. (+3.1%). With 2 yoga, Pilates and fitness studios on map listings, Rogers County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Rogers County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Rogers County, OK compared with Oklahoma and the U.S.
MeasureRogers CountyOklahomaU.S.
Listings per 10k households0.51.42.4
Spending per listing$13.8M$4.6M$4.1M
Households per official establishment (all fitness and recreational sports centers)7,3343,8113,109
Official establishment growth, 2019–2023n/a+17.8%+5.8%
Population growth, 2020–2025+7.1%+4.0%+3.1%
Spending per household on memberships, classes and admissions$751$649$983
Median household income$80,067$65,039$80,734
Groundwork market scoreNot scored57

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 5All fitness and recreational sports centers
Employees, 2023
34
Annual payroll, 2023
$511K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Rogers County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Rogers County

Population, 2025 estimate
102,197+7.1% since 2020
Households
36,672
Median age
40.1
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
676 sq. mi.
People per square mile
146
Median household income
$80,067+22.4% vs. 2015–2019, before inflation
Average household income
$102,923
Median home value
$240,500
Jobs located here
33,366
Daytime population
88,172Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rogers County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for yoga, Pilates and fitness studios, numbered among those based in Oklahoma, with Rogers County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Canadian County, OK6981.4$5.8M+20.4%#99 of 777
2Comanche County, OK4861.3$4.3M+0.8%#419 of 777
3Tulsa County, OK39582.1$3.3M+4.2%#570 of 777
4Oklahoma County, OK37732.2$3.1M+3.0%#600 of 777
5Cleveland County, OK33292.5$2.9M+2.6%#654 of 777
6Washington County, OK2773.3$1.9M+2.7%#721 of 777
Rogers County, OKNot scored20.5$13.8M+7.1%

Other business types in Rogers County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Rogers County, OK?

Map listings as of September 2026 show 2 yoga, Pilates and fitness studios in Rogers County. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Rogers County, OK spend on memberships, classes and admissions?

About $27.6M a year, or $751 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 2 yoga, Pilates and fitness studios on map listings, it comes to $13.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 36,672 households in Rogers County and national spending patterns by income.

How does Rogers County, OK compare with the U.S. for yoga, Pilates and fitness studios?

Rogers County has 2 yoga, Pilates and fitness studios on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Rogers County would have about 7, against 2 on map listings. There is one business with payroll in the industry for every 7,334 households, against one for every 3,109 across the U.S.

How fast is Rogers County, OK growing?

Population estimates put Rogers County at 102,197 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 36,672 households. The median household income in Rogers County is $80,067 a year, in line with the U.S. median of $80,734. That rose 22.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rogers County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rogers County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Rogers County

Screening a site or an acquisition in Rogers County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.