Groundwork

Pets · Metro area · Maryland

Pet businesses in the Hagerstown-Martinsburg, MD-WV metro area

The pet businesses in the Hagerstown-Martinsburg, MD-WV metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #43 of 387 scored metro areas
#1 of 4 scored metro areas based in Maryland

Listings
123
14 chain locations (11%)
Official establishments
53
−5.8% since 2019
Household spending a year
$107.6M
On pets · $910 a household
Spending per listing
$874K
In line with the U.S.
Listings per 10k households
10.4
In line with the U.S.
Population, 2025
315,280
+7.1% since 2020

See the pet businesses around any address in the Hagerstown-Martinsburg metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hagerstown-Martinsburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 123 pet businesses in the Hagerstown-Martinsburg metro area. 14 of them (11%) are chain locations, against 17% across the U.S. Per 10,000 households, that is 10.4, in line with the U.S. rate of 10.4.

Households in the Hagerstown-Martinsburg metro area spend about $107.6M a year on pets, or $910 per household, in line with the U.S. average. That is about $874K of household spending for each business on map listings, in line with the U.S. figure of $878K.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in the Hagerstown-Martinsburg metro area was 53 in 2023, down 5.8% from 2019. That is one for every 2,230 households, against one for every 1,852 across the U.S. Official counts list 174 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $487K have gone to businesses classed as pet care, veterinarians and pet stores in the Hagerstown-Martinsburg metro area.

Population estimates show the Hagerstown-Martinsburg metro area grew 7.1% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for pet businesses in the Hagerstown-Martinsburg metro area is 73 (upper middle), #43 of 387 scored metro areas and #1 of 4 scored metro areas based in Maryland. That puts it in the top quarter of metro areas.

How the Hagerstown-Martinsburg metro area compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Hagerstown-Martinsburg, MD-WV metro area compared with Maryland and the U.S.
MeasureHagerstown-Martinsburg metro areaMarylandU.S.
Listings per 10k households10.48.610.4
Spending per listing$874K$1.3M$878K
Households per official establishment2,2302,0951,852
Official establishment growth, 2019–2023−5.8%+1.0%+11.4%
Population growth, 2020–2025+7.1%+1.4%+3.1%
Spending per household on pets$910$1,117$909
Median household income$78,802$103,678$80,734
Groundwork market score7380

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53−5.8% over the period
Employees, 2023
589
Annual payroll, 2023
$26.7M
One-person businesses, 2023
174Businesses with no payroll
Map listings, September 2026
12314 chain locations
Listings at the U.S. rate for this spending
122The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$487K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Hagerstown-Martinsburg metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Hagerstown-Martinsburg metro area

Population, 2025 estimate
315,280+7.1% since 2020
Households
118,181
Median age
41.0
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
1,008 sq. mi.
People per square mile
300
Median household income
$78,802+28.9% vs. 2015–2019, before inflation
Average household income
$97,922
Median home value
$278,100
Jobs located here
107,689
Daytime population
269,788Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hagerstown-Martinsburg metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Hagerstown-Martinsburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Maryland

Every Maryland market ranked →

The highest-scoring metro areas in Maryland for pet businesses, numbered among those based in Maryland (a market based in another state is listed without a number), with the Hagerstown-Martinsburg metro area marked.

Top metro areas in Maryland

Metro areas in Maryland ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV811,9328.1$1.5M+3.3%#11 of 387
1Hagerstown-Martinsburg, MD-WV7312310.4$874K+7.1%#43 of 387
2Baltimore-Columbia-Towson, MD719788.7$1.2M+0.4%#47 of 387
3Lexington Park, MD659011.9$1M+2.1%#80 of 387
4Salisbury, MD535310.9$813K+2.9%#172 of 387
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD482,1768.8$851K+1.4%#207 of 387

Other business types in the Hagerstown-Martinsburg metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Hagerstown-Martinsburg, MD-WV metro area?

The Hagerstown-Martinsburg metro area has 123 pet businesses on map listings as of September 2026. 14 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 53 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, down 5.8% from 2019. Official counts also show 174 one-person businesses without payroll.

How much do households in the Hagerstown-Martinsburg, MD-WV metro area spend on pets?

About $107.6M a year, or $910 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 123 pet businesses on map listings, it comes to $874K per business. It is estimated from the incomes of the 118,181 households in the Hagerstown-Martinsburg metro area and national spending patterns by income.

How does the Hagerstown-Martinsburg, MD-WV metro area compare with the U.S. for pet businesses?

The Hagerstown-Martinsburg metro area has 10.4 pet businesses per 10,000 households, in line with the U.S. rate of 10.4. Spending per business is $874K, in line with the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Hagerstown-Martinsburg metro area would have about 122, against 123 on map listings. There is one business with payroll in the industry for every 2,230 households, against one for every 1,852 across the U.S. The official count fell 5.8% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Hagerstown-Martinsburg, MD-WV metro area growing?

Population estimates put the Hagerstown-Martinsburg metro area at 315,280 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 118,181 households. The median household income in the Hagerstown-Martinsburg metro area is $78,802 a year, 2% below the U.S. median of $80,734. That rose 28.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hagerstown-Martinsburg metro area scores 73 for pet businesses (upper middle), #43 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hagerstown-Martinsburg metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Hagerstown-Martinsburg metro area

Screening a site or an acquisition in the Hagerstown-Martinsburg metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hagerstown-Martinsburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.