Groundwork

Pets · County · California

Pet businesses in San Francisco County, CA

Competitor counts, household spending and official business counts for pet businesses in San Francisco County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #238 of 2,200 scored counties
#20 of 54 scored counties in California

Listings
261
24 chain locations (9%)
Official establishments
157
+6.1% since 2019
Household spending a year
$499.8M
On pets · $1,373 a household
Spending per listing
$1.9M
2.2 times the U.S.
Listings per 10k households
7.2
31% below the U.S.
Population, 2025
826,079
−5.6% since 2020

See the pet businesses around any address in San Francisco County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Francisco County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,373 per household (51% above the U.S. average), households in San Francisco County spend about $499.8M a year on pets. Spread across 261 pet businesses, that is $1.9M per business, 2.2 times the U.S. figure of $878K.

There are 261 pet businesses on map listings in San Francisco County as of September 2026. Chain locations make up 9% of them, against 17% across the U.S. That is 7.2 per 10,000 households, 31% below the U.S. rate of 10.4.

Official counts show 157 businesses with payroll classed as pet care, veterinarians and pet stores in San Francisco County in 2023, up 6.1% from 2019. That is one for every 2,318 households, against one for every 1,852 across the U.S. Official counts also show 715 one-person businesses without payroll. Since fiscal 2022, 9 SBA-backed loans worth $9M have gone to businesses classed as pet care, veterinarians and pet stores in San Francisco County.

Between 2020 and 2025, the population of San Francisco County declined 5.6%, against +3.1% for the U.S. San Francisco County scores 71 (upper middle) on the Groundwork market score for pet businesses, ranking #238 of 2,200 scored counties and #20 of 54 scored counties in California. That puts it in the top quarter of counties.

How San Francisco County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in San Francisco County, CA compared with California and the U.S.
MeasureSan Francisco CountyCaliforniaU.S.
Listings per 10k households7.29.310.4
Spending per listing$1.9M$1.2M$878K
Households per official establishment2,3181,8751,852
Official establishment growth, 2019–2023+6.1%+11.6%+11.4%
Population growth, 2020–2025−5.6%−0.4%+3.1%
Spending per household on pets$1,373$1,149$909
Median household income$140,970$99,122$80,734
Groundwork market score7168

Official counts and lending

Businesses

Official establishments, 2019 to 2023
148 → 157+6.1% over the period
Employees, 2023
2,225
Annual payroll, 2023
$155.1M
One-person businesses, 2023
715Businesses with no payroll
Map listings, September 2026
26124 chain locations
Listings at the U.S. rate for this spending
569The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$9M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in San Francisco County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in San Francisco County

Population, 2025 estimate
826,079−5.6% since 2020
Households
363,970
Median age
41.4
Homes lived in by their owners
38%
Vehicles per household
1.1
Land area
47 sq. mi.
People per square mile
17,777
Median household income
$140,970+25.4% vs. 2015–2019, before inflation
Average household income
$206,854
Median home value
$1,394,500
Jobs located here
747,999
Daytime population
1,133,228Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Francisco County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of San Francisco County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across California

Every California market ranked →

The highest-scoring counties in California for pet businesses, numbered among those based in California, with San Francisco County marked.

Top counties in California

Counties in California ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1San Benito County, CA902210.7$1.2M+8.6%#6 of 2,200
2Yuba County, CA872910.1$927K+8.2%#17 of 2,200
3San Joaquin County, CA861877.6$1.4M+5.5%#19 of 2,200
4Merced County, CA84687.9$1.1M+5.1%#39 of 2,200
5Fresno County, CA822126.5$1.5M+2.6%#45 of 2,200
6Tulare County, CA811067.4$1.2M+2.4%#57 of 2,200
7Kern County, CA812288.0$1.1M+2.3%#59 of 2,200
8Sacramento County, CA804527.9$1.4M+2.0%#68 of 2,200
9Riverside County, CA8078210.1$1.1M+5.0%#71 of 2,200
10Madera County, CA804710.4$919K+7.4%#75 of 2,200
20San Francisco County, CA712617.2$1.9M−5.6%#238 of 2,200

Other business types in San Francisco County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in San Francisco County, CA?

As of September 2026, map listings count 261 pet businesses in San Francisco County. 24 of them (9%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 157 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 6.1% from 2019. Another 715 one-person businesses have no payroll, by official counts.

How much do households in San Francisco County, CA spend on pets?

About $499.8M a year, or $1,373 per household. That is 51% above the U.S. average (an index of 151, where 100 is the U.S. average). Spread across the 261 pet businesses on map listings, it comes to $1.9M per business. It is estimated from the incomes of the 363,970 households in San Francisco County and national spending patterns by income.

How does San Francisco County, CA compare with the U.S. for pet businesses?

San Francisco County has 7.2 pet businesses per 10,000 households, 31% below the U.S. rate of 10.4. Spending per business is $1.9M, 2.2 times the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, San Francisco County would have about 569, against 261 on map listings. There is one business with payroll in the industry for every 2,318 households, against one for every 1,852 across the U.S. The official count rose 6.1% from 2019 to 2023, against +11.4% for the U.S.

How fast is San Francisco County, CA growing?

Population estimates put San Francisco County at 826,079 people in 2025, down 5.6% since 2020, against +3.1% for the U.S. It has 363,970 households. Median household income in San Francisco County is $140,970, 75% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Francisco County scores 71 for pet businesses (upper middle), #238 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Francisco County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in San Francisco County

Screening a site or an acquisition in San Francisco County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Francisco County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.