County profile · Pennsylvania
Schuylkill County, PA market data
How Schuylkill County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 145,085
- +1.5% since 2020
- Households
- 57,988
- Median household income
- $68,313
- +30.7% vs. 2015–2019, before inflation
- Median home value
- $153,000
- Jobs located here
- 51,690
- Highest market score
- 83
- Clothing, shoes and laundry, #95 of 2,210 scored counties
A site report maps the competitors on map listings around any address in Schuylkill County by name and distance, and the households and spending within reach. Or open the report at the center of Schuylkill County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Schuylkill County has an estimated 145,085 people and 57,988 households. Population estimates show Schuylkill County grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Schuylkill County is $68,313, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.7%, before inflation.
Relative to the U.S., household spending in Schuylkill County runs highest on groceries (an index of 100, where 100 is the U.S. average) and lowest on pets (62).
Of the business types scored in Schuylkill County, clothing, shoe and laundry businesses (83); clothing and shoe stores (83); and real estate agents and brokers (80) have the highest Groundwork market scores. For clothing, shoe and laundry businesses, that ranks #95 of 2,210 scored counties.
Schuylkill County is part of the Pottsville area. Against the U.S., map listings per household run highest for funeral homes (3.5 times the U.S. rate) and lowest for coffee shops and cafes (69% below the U.S. rate).
All 56 business types in Schuylkill County
Highest Groundwork market score first. Each score compares Schuylkill County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Clothing, shoes and laundry | 83 | #95 of 2,210 | 51 | 8.8 | $2.3M | 260 | 9 |
| Clothing and shoe stores | 83 | #103 of 2,087 | 32 | 5.5 | $3.7M | 287 | 9 |
| Real estate agents and brokers | 80 | #23 of 2,176 | 64 | 11.0 | Index only | 276 | 14 |
| Real estate | 80 | #27 of 2,229 | 78 | 13.5 | Index only | 285 | 21 |
| Electricians | 77 | #69 of 1,160 | 8 | 1.4 | $20.6M | 171 | 19 |
| Spas and skin care | 76 | #104 of 1,769 | 22 | 3.8 | $2.4M | 271 | 5 |
| Home repair trades | 74 | #118 of 2,057 | 45 | 7.8 | $3.7M | 151 | 67 |
| Coffee shops and cafes | 74 | #194 of 2,063 | 20 | 3.4 | $10.2M | 275 | 18 |
| HVAC and plumbing | 72 | #164 of 1,707 | 23 | 4.0 | $7.2M | 150 | 41 |
| Roofing and gutters | 71 | #147 of 1,177 | 14 | 2.4 | $11.8M | 139 | 7 |
| Fast food and sandwich shops | 70 | #360 of 2,222 | 55 | 9.5 | $3.7M | 121 | 59 |
| Nail salons | 67 | #204 of 1,328 | 17 | 2.9 | $3.1M | 184 | 8 |
| House cleaning | 66 | #143 of 847 | 5 | 0.9 | $13.4M | 210 | 17 |
| Yoga, Pilates and fitness studios | 65 | #146 of 777 | 7 | 1.2 | $6M | 148 | 7 |
| Convenience stores | 63 | #654 of 2,261 | 48 | 8.3 | $7.6M | 97 | 19 |
| Dentists and orthodontists | 59 | #604 of 1,886 | 39 | 6.7 | $1.6M | 163 | 35 |
| Gyms, studios and classes | 59 | #649 of 2,088 | 67 | 11.6 | $626K | 95 | 7 |
| Child care and preschools | 58 | #588 of 1,611 | 21 | 3.6 | $1.2M | 124 | 39 |
| Barbershops | 57 | #515 of 1,356 | 19 | 3.3 | $2.8M | 146 | 4 |
| Chiropractors | 57 | #541 of 1,490 | 23 | 4.0 | $2.7M | 114 | 12 |
| Gyms | 57 | #665 of 1,792 | 39 | 6.7 | $1.1M | 83 | 7 |
| Pizza | 57 | #766 of 2,090 | 52 | 9.0 | $3.9M | 77 | 59 |
| Insurance agencies | 57 | #870 of 2,272 | 53 | 9.1 | $1.8M | 146 | 38 |
| Restaurants and cafes | 57 | #886 of 2,405 | 521 | 89.8 | $391K | 106 | 176 |
| Sit-down restaurants | 54 | #985 of 2,405 | 253 | 43.6 | $806K | 121 | 98 |
| Grocery and convenience stores | 53 | #1,076 of 2,402 | 129 | 22.2 | $2.8M | 84 | 48 |
| Salons, barbers and spas | 52 | #1,038 of 2,385 | 180 | 31.0 | $291K | 137 | 56 |
| Laundromats | 51 | #371 of 785 | 10 | 1.7 | $11.7M | 93 | Under 3 |
| Lawn, cleaning and pest control | 51 | #813 of 1,771 | 42 | 7.2 | $1.6M | 95 | 55 |
| Grocery stores | 51 | #988 of 2,070 | 45 | 7.8 | $8.2M | 88 | 29 |
| Martial arts and dance studios | 49 | #699 of 1,334 | 21 | 3.6 | $2M | 99 | Under 3 |
| Tire shops | 49 | #797 of 1,530 | 20 | 3.4 | $2.6M | 104 | 11 |
| Car washes and detailing | 47 | #809 of 1,451 | 26 | 4.5 | $2M | 79 | 7 |
| Landscaping and lawn care | 44 | #900 of 1,493 | 33 | 5.7 | $2M | 69 | 35 |
| Primary care and pediatrics | 44 | #1,030 of 1,656 | 32 | 5.5 | $2M | 110 | 95 |
| Hair salons | 44 | #1,470 of 2,339 | 121 | 20.9 | $432K | 100 | 37 |
| Bakeries and dessert shops | 42 | #1,226 of 1,889 | 64 | 11.0 | $3.2M | 77 | 23 |
| Gas stations | 42 | #1,510 of 2,358 | 72 | 12.4 | $1.7M | 72 | 57 |
| Veterinarians | 40 | #990 of 1,485 | 20 | 3.4 | $1.6M | 60 | 11 |
| Home inspectors | 39 | #299 of 415 | 6 | 1.0 | Index only | 61 | Under 3 |
| Pet grooming and boarding | 36 | #1,066 of 1,461 | 24 | 4.1 | $1.4M | 54 | 9 |
| Pet stores | 35 | #718 of 974 | 15 | 2.6 | $2.2M | 48 | 3 |
| Collision repair and body shops | 34 | #1,010 of 1,327 | 19 | 3.3 | $2.7M | 89 | 24 |
| Funeral homes | 34 | #1,139 of 1,472 | 43 | 7.4 | $222K | 33 | 18 |
| Optometrists and eye care | 33 | #1,044 of 1,302 | 33 | 5.7 | $1.9M | 61 | 10 |
| Doctors, dentists and clinics | 32 | #2,022 of 2,394 | 437 | 75.4 | $143K | 94 | 178 |
| Pet businesses | 31 | #1,853 of 2,200 | 75 | 12.9 | $438K | 50 | 23 |
| Physical therapy | 30 | #1,213 of 1,422 | 40 | 6.9 | $1.6M | 65 | 23 |
| Auto repair and car care | 30 | #2,024 of 2,401 | 234 | 40.4 | $222K | 83 | 107 |
| Auto repair shops | 28 | #2,075 of 2,378 | 145 | 25.0 | $358K | 81 | 85 |
| Mortgage brokers and lenders | Not scored | Not scored | 4 | 0.7 | Index only | 617 | Under 3 |
| Pest control | Not scored | Not scored | 4 | 0.7 | $16.8M | 164 | 3 |
| Property management | Not scored | Not scored | 4 | 0.7 | Index only | 433 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.2 | $62.6M | Too few | 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Schuylkill County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $51.9M | $895 | 93 |
| Gasoline and other fuels | $123.4M | $2,128 | 82 |
| Food away from home | $203.8M | $3,515 | 86 |
| Groceries | $367M | $6,329 | 100 |
| Personal care products and services | $52.3M | $902 | 90 |
| Child care and other personal services | $26.1M | $451 | 78 |
| Memberships, classes and admissions | $42M | $724 | 74 |
| Medical and dental services | $62.6M | $1,080 | 84 |
| Pets | $32.8M | $566 | 62 |
| Clothing, shoes and related services | $116.9M | $2,015 | 98 |
| Vehicle insurance | $97.4M | $1,680 | 86 |
| Home repairs, maintenance and insurance | $164.6M | $2,839 | 94 |
| Lawn care, cleaning and other household services | $67.1M | $1,157 | 82 |
| Rent and homeowner costs | $962.6M | $16,600 | 100 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Schuylkill County
- Population, 2025 estimate
- 145,085+1.5% since 2020
- Households
- 57,988
- Median age
- 43.7
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.9
- Land area
- 779 sq. mi.
- People per square mile
- 184
- Median household income
- $68,313+30.7% vs. 2015–2019, before inflation
- Average household income
- $85,756
- Median home value
- $153,000
- Jobs located here
- 51,690
- Daytime population
- 129,785Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Schuylkill County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Schuylkill County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Schuylkill County, PA growing?
Population estimates put Schuylkill County at 145,085 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 57,988 households. Median household income rose 30.7% from the 2015–2019 survey, before inflation.
How much do households in Schuylkill County, PA spend?
Households in Schuylkill County spend about $962.6M a year on rent and homeowner costs, $367M on groceries and $203.8M on food away from home. Set against the U.S., households in Schuylkill County spend the most on groceries (an index of 100, where 100 is the U.S. average) and the least on pets (62).
Which business types have the highest market scores in Schuylkill County, PA?
The highest Groundwork market scores in Schuylkill County are for clothing, shoe and laundry businesses (83); clothing and shoe stores (83); and real estate agents and brokers (80). Schuylkill County ranks #95 of 2,210 scored counties for clothing, shoe and laundry businesses.
How does Schuylkill County, PA compare with the U.S.?
The median household income in Schuylkill County is $68,313 a year, 15% below the U.S. median of $80,734. The population rose 1.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $153,000, against $332,700 for the U.S. For its number of households, Schuylkill County has the most map listings, relative to the U.S., for funeral homes (3.5 times the U.S. rate) and the fewest for coffee shops and cafes (69% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 50 of the 56 business types have a score in Schuylkill County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Schuylkill County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Schuylkill County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Schuylkill County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.