County profile · Pennsylvania
Berks County, PA market data
How Berks County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 440,072
- +2.7% since 2020
- Households
- 163,236
- Median household income
- $79,777
- +25.2% vs. 2015–2019, before inflation
- Median home value
- $257,300
- Jobs located here
- 179,513
- Highest market score
- 82
- Property management, #16 of 910 scored counties
A site report maps the competitors on map listings around any address in Berks County by name and distance, and the households and spending within reach. Or open the report at the center of Berks County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Berks County has an estimated 440,072 people and 163,236 households. Between 2020 and 2025, the population of Berks County grew 2.7%, in step with the U.S. (+3.1%). Median household income in Berks County is $79,777, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.
Relative to the U.S., household spending in Berks County runs highest on clothing, shoes and related services (an index of 109, where 100 is the U.S. average) and lowest on pets (70).
Of the business types scored in Berks County, property management companies (82), mortgage brokers and lenders (78) and home inspectors (77) have the highest Groundwork market scores. For property management companies, that ranks #16 of 910 scored counties.
Berks County is part of the Reading metro area. Against the U.S., map listings per household run highest for laundromats (75% above the U.S. rate) and lowest for property management companies (60% below the U.S. rate).
All 56 business types in Berks County
Highest Groundwork market score first. Each score compares Berks County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Property management | 82 | #16 of 910 | 19 | 1.2 | Index only | 277 | 38 |
| Mortgage brokers and lenders | 78 | #45 of 887 | 36 | 2.2 | Index only | 208 | 15 |
| Home inspectors | 77 | #21 of 415 | 7 | 0.4 | Index only | 159 | 5 |
| Clothing and shoe stores | 75 | #238 of 2,087 | 161 | 9.9 | $2.3M | 179 | 65 |
| Convenience stores | 75 | #304 of 2,261 | 144 | 8.8 | $7.6M | 97 | 31 |
| Spas and skin care | 74 | #142 of 1,769 | 106 | 6.5 | $1.5M | 175 | 25 |
| Real estate agents and brokers | 73 | #134 of 2,176 | 256 | 15.7 | Index only | 210 | 91 |
| Coffee shops and cafes | 73 | #238 of 2,063 | 120 | 7.4 | $5.4M | 145 | 64 |
| Fast food and sandwich shops | 72 | #309 of 2,222 | 165 | 10.1 | $3.9M | 128 | 266 |
| Urgent care and walk-in clinics | 70 | #44 of 325 | 5 | 0.3 | $38.9M | 159 | 7 |
| Dry cleaners | 70 | #62 of 507 | 13 | 0.8 | $28.1M | 179 | 17 |
| Real estate | 70 | #212 of 2,229 | 318 | 19.5 | Index only | 213 | 170 |
| Child care and preschools | 69 | #293 of 1,611 | 85 | 5.2 | $1.1M | 108 | 81 |
| Clothing, shoes and laundry | 69 | #406 of 2,210 | 268 | 16.4 | $1.4M | 155 | 92 |
| Gas stations | 69 | #419 of 2,358 | 81 | 5.0 | $4.3M | 180 | 117 |
| Roofing and gutters | 68 | #185 of 1,177 | 52 | 3.2 | $9.8M | 116 | 30 |
| Gyms | 68 | #265 of 1,792 | 86 | 5.3 | $1.7M | 131 | 49 |
| Grocery and convenience stores | 68 | #513 of 2,402 | 343 | 21.0 | $3.2M | 95 | 99 |
| Primary care and pediatrics | 66 | #337 of 1,656 | 65 | 4.0 | $3M | 168 | 187 |
| Tire shops | 66 | #374 of 1,530 | 53 | 3.2 | $2.8M | 113 | 17 |
| Restaurants and cafes | 66 | #520 of 2,405 | 1,484 | 90.9 | $434K | 117 | 606 |
| Oil change and quick lube | 65 | #109 of 479 | 7 | 0.4 | $21.5M | 156 | 10 |
| Martial arts and dance studios | 65 | #260 of 1,334 | 68 | 4.2 | $2.2M | 107 | 31 |
| Barbershops | 65 | #346 of 1,356 | 89 | 5.5 | $1.8M | 97 | 5 |
| Gyms, studios and classes | 64 | #450 of 2,088 | 183 | 11.2 | $799K | 121 | 80 |
| Pizza | 64 | #517 of 2,090 | 136 | 8.3 | $4.7M | 93 | 266 |
| Sit-down restaurants | 64 | #571 of 2,405 | 772 | 47.3 | $834K | 126 | 274 |
| Car washes and detailing | 63 | #393 of 1,451 | 56 | 3.4 | $2.7M | 106 | 20 |
| HVAC and plumbing | 63 | #397 of 1,707 | 99 | 6.1 | $5.1M | 108 | 157 |
| Home repair trades | 63 | #457 of 2,057 | 206 | 12.6 | $2.5M | 102 | 264 |
| Grocery stores | 63 | #596 of 2,070 | 124 | 7.6 | $8.9M | 95 | 68 |
| Electricians | 62 | #318 of 1,160 | 55 | 3.4 | $9.2M | 77 | 77 |
| Optometrists and eye care | 60 | #430 of 1,302 | 67 | 4.1 | $2.9M | 93 | 17 |
| Yoga, Pilates and fitness studios | 59 | #215 of 777 | 29 | 1.8 | $5M | 124 | 49 |
| House cleaning | 58 | #265 of 847 | 27 | 1.7 | $7.7M | 120 | 86 |
| Chiropractors | 57 | #543 of 1,490 | 74 | 4.5 | $2.6M | 110 | 46 |
| Funeral homes | 56 | #565 of 1,472 | 53 | 3.2 | $492K | 72 | 32 |
| Collision repair and body shops | 55 | #534 of 1,327 | 42 | 2.6 | $3.6M | 116 | 47 |
| Nail salons | 54 | #559 of 1,328 | 81 | 5.0 | $2M | 120 | 46 |
| Bakeries and dessert shops | 54 | #797 of 1,889 | 177 | 10.8 | $3.6M | 88 | 74 |
| Physical therapy | 53 | #656 of 1,422 | 94 | 5.8 | $2.1M | 86 | 44 |
| Insurance agencies | 52 | #1,049 of 2,272 | 193 | 11.8 | $1.4M | 113 | 108 |
| Laundromats | 51 | #375 of 785 | 45 | 2.8 | $8.1M | 65 | 10 |
| Veterinarians | 51 | #715 of 1,485 | 47 | 2.9 | $2.2M | 82 | 35 |
| Pest control | 49 | #357 of 699 | 12 | 0.7 | $17.3M | 169 | 46 |
| Dentists and orthodontists | 49 | #973 of 1,886 | 170 | 10.4 | $1.1M | 116 | 126 |
| Salons, barbers and spas | 49 | #1,216 of 2,385 | 641 | 39.3 | $254K | 119 | 240 |
| Hair salons | 49 | #1,232 of 2,339 | 355 | 21.7 | $459K | 107 | 159 |
| Doctors, dentists and clinics | 48 | #1,285 of 2,394 | 1,065 | 65.2 | $183K | 120 | 427 |
| Lawn, cleaning and pest control | 41 | #1,211 of 1,771 | 145 | 8.9 | $1.4M | 85 | 339 |
| Auto repair and car care | 39 | #1,708 of 2,401 | 634 | 38.8 | $237K | 88 | 273 |
| Pet grooming and boarding | 38 | #1,027 of 1,461 | 78 | 4.8 | $1.3M | 53 | 27 |
| Landscaping and lawn care | 37 | #1,094 of 1,493 | 106 | 6.5 | $2M | 67 | 207 |
| Pet businesses | 36 | #1,684 of 2,200 | 192 | 11.8 | $545K | 62 | 79 |
| Auto repair shops | 33 | #1,918 of 2,378 | 418 | 25.6 | $359K | 81 | 220 |
| Pet stores | 29 | #790 of 974 | 37 | 2.3 | $2.8M | 62 | 17 |
Household spending in Berks County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $150.2M | $920 | 96 |
| Gasoline and other fuels | $348.1M | $2,133 | 82 |
| Food away from home | $643.6M | $3,943 | 97 |
| Groceries | $1.1B | $6,730 | 107 |
| Personal care products and services | $162.9M | $998 | 99 |
| Child care and other personal services | $91.8M | $562 | 97 |
| Memberships, classes and admissions | $146.3M | $896 | 91 |
| Medical and dental services | $194.5M | $1,192 | 93 |
| Pets | $104.6M | $641 | 70 |
| Clothing, shoes and related services | $365.5M | $2,239 | 109 |
| Vehicle insurance | $273.5M | $1,675 | 86 |
| Home repairs, maintenance and insurance | $508.7M | $3,116 | 103 |
| Lawn care, cleaning and other household services | $207.7M | $1,273 | 90 |
| Rent and homeowner costs | $2.9B | $17,940 | 108 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Berks County
- Population, 2025 estimate
- 440,072+2.7% since 2020
- Households
- 163,236
- Median age
- 40.9
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.9
- Land area
- 856 sq. mi.
- People per square mile
- 506
- Median household income
- $79,777+25.2% vs. 2015–2019, before inflation
- Average household income
- $103,265
- Median home value
- $257,300
- Jobs located here
- 179,513
- Daytime population
- 404,462Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Berks County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Berks County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Berks County, PA growing?
Population estimates put Berks County at 440,072 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 163,236 households. Median household income rose 25.2% from the 2015–2019 survey, before inflation.
How much do households in Berks County, PA spend?
Households in Berks County spend about $2.9B a year on rent and homeowner costs, $1.1B on groceries and $643.6M on food away from home. Set against the U.S., households in Berks County spend the most on clothing, shoes and related services (an index of 109, where 100 is the U.S. average) and the least on pets (70).
Which business types have the highest market scores in Berks County, PA?
The highest Groundwork market scores in Berks County are for property management companies (82), mortgage brokers and lenders (78) and home inspectors (77). Berks County ranks #16 of 910 scored counties for property management companies.
How does Berks County, PA compare with the U.S.?
The median household income in Berks County is $79,777 a year, in line with the U.S. median of $80,734. The population rose 2.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $257,300, against $332,700 for the U.S. For its number of households, Berks County has the most map listings, relative to the U.S., for laundromats (75% above the U.S. rate) and the fewest for property management companies (60% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Berks County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Berks County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Pennsylvania · Every U.S. market · How we measure
Screening a site or an acquisition in Berks County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Berks County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.