Groundwork

County profile · Pennsylvania

Lebanon County, PA market data

How Lebanon County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
146,380
+2.2% since 2020
Households
56,712
Median household income
$78,425
+30.1% vs. 2015–2019, before inflation
Median home value
$242,000
Jobs located here
52,802
Highest market score
88
Clothing and shoe stores, #37 of 2,087 scored counties

A site report maps the competitors on map listings around any address in Lebanon County by name and distance, and the households and spending within reach. Or open the report at the center of Lebanon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Lebanon County has an estimated 146,380 people and 56,712 households. Between 2020 and 2025, the population of Lebanon County grew 2.2%, slower than the U.S. (+3.1%). Median household income in Lebanon County is $78,425, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.1%, before inflation.

Relative to the U.S., household spending in Lebanon County runs highest on clothing, shoes and related services (an index of 106, where 100 is the U.S. average) and lowest on pets (69).

Of the business types scored in Lebanon County, clothing and shoe stores (88); clothing, shoe and laundry businesses (85); and property management companies (82) have the highest Groundwork market scores. For clothing and shoe stores, that ranks #37 of 2,087 scored counties.

Lebanon County is part of the Lebanon metro area. Against the U.S., map listings per household run highest for laundromats (twice the U.S. rate) and lowest for clothing and shoe stores (73% below the U.S. rate).

All 56 business types in Lebanon County

Highest Groundwork market score first. Each score compares Lebanon County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Lebanon County, PA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Clothing and shoe stores88#37 of 2,087254.4$5M3916
Clothing, shoes and laundry85#73 of 2,2106411.3$1.9M2206
Property management82#15 of 91061.1Index only30110
Mortgage brokers and lenders82#21 of 88761.1Index only4283
Convenience stores80#166 of 2,261356.2$10.8M13711
Sit-down restaurants79#146 of 2,40519334.0$1.1M17162
Restaurants and cafes75#243 of 2,40540571.4$541K146186
Roofing and gutters74#107 of 1,177173.0$10.2M1217
Spas and skin care73#153 of 1,769254.4$2.2M25411
Martial arts and dance studios72#125 of 1,334162.8$3M15010
Real estate agents and brokers72#161 of 2,1769717.1Index only19024
Real estate71#191 of 2,22911119.6Index only20946
Physical therapy69#238 of 1,422193.4$3.5M14613
Funeral homes69#267 of 1,472152.6$656K978
Child care and preschools69#279 of 1,611234.1$1.3M13031
Dentists and orthodontists69#281 of 1,886335.8$2M20532
HVAC and plumbing66#300 of 1,707315.5$5.6M11851
Chiropractors66#307 of 1,490223.9$3M12611
Gyms, studios and classes66#367 of 2,088519.0$949K14328
Fast food and sandwich shops66#517 of 2,2226411.3$3.4M11295
Coffee shops and cafes65#431 of 2,063457.9$4.9M13127
Grocery and convenience stores65#587 of 2,40210117.8$3.7M11046
Yoga, Pilates and fitness studios64#151 of 77750.9$9.7M23818
Gyms64#387 of 1,792305.3$1.6M12418
Home repair trades64#406 of 2,0576511.5$2.7M11092
Insurance agencies64#653 of 2,272478.3$2M16126
Nail salons63#315 of 1,328173.0$3.3M19615
Tire shops63#436 of 1,530142.5$3.7M1479
Bakeries and dessert shops62#476 of 1,889457.9$4.9M11727
Pizza61#622 of 2,090478.3$4.7M9295
Grocery stores61#646 of 2,070335.8$11.5M12335
Gas stations61#701 of 2,358437.6$2.8M11846
Optometrists and eye care60#427 of 1,302213.7$3.2M1017
Electricians59#385 of 1,160173.0$10.2M8534
Primary care and pediatrics59#541 of 1,656315.5$2.1M12060
Barbershops57#525 of 1,356274.8$2.1M109Under 3
Collision repair and body shops54#565 of 1,327152.6$3.4M11115
Salons, barbers and spas54#928 of 2,38518232.1$306K14485
Veterinarians52#690 of 1,485152.6$2.4M8712
Hair salons51#1,109 of 2,33911019.4$506K11757
Doctors, dentists and clinics51#1,136 of 2,39434160.1$195K128126
House cleaning50#426 of 847132.3$5.5M8519
Car washes and detailing48#792 of 1,451284.9$1.8M736
Laundromats41#503 of 785183.2$6.9M55Under 3
Pet stores38#677 of 974152.6$2.4M523
Lawn, cleaning and pest control37#1,359 of 1,7715810.2$1.2M7387
Auto repair and car care37#1,779 of 2,40122639.9$228K8591
Pet grooming and boarding34#1,115 of 1,461376.5$958K388
Pet businesses33#1,803 of 2,2008214.5$432K4923
Auto repair shops33#1,917 of 2,37814124.9$365K8275
Landscaping and lawn care30#1,278 of 1,493447.8$1.6M5568
Urgent care and walk-in clinicsNot scoredNot scored30.5$22.2M903
Dry cleanersNot scoredNot scored20.4$62.1MToo fewUnder 3
Home inspectorsNot scoredNot scored20.4Index onlyToo few3
Pest controlNot scoredNot scored10.2$70.9MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Lebanon County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Lebanon County, PA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$51.5M$90895
Gasoline and other fuels$120.5M$2,12582
Food away from home$219M$3,86195
Groceries$378M$6,665105
Personal care products and services$55.6M$98198
Child care and other personal services$30M$52991
Memberships, classes and admissions$48.4M$85387
Medical and dental services$66.5M$1,17291
Pets$35.4M$62569
Clothing, shoes and related services$124.1M$2,189106
Vehicle insurance$95M$1,67686
Home repairs, maintenance and insurance$174M$3,068102
Lawn care, cleaning and other household services$70.9M$1,25188
Rent and homeowner costs$1B$17,680106

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Lebanon County

Population, 2025 estimate
146,380+2.2% since 2020
Households
56,712
Median age
41.7
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
362 sq. mi.
People per square mile
398
Median household income
$78,425+30.1% vs. 2015–2019, before inflation
Average household income
$99,885
Median home value
$242,000
Jobs located here
52,802
Daytime population
128,058Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lebanon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Lebanon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Lebanon County is part of the Lebanon, PA metro area.

Questions

How fast is Lebanon County, PA growing?

Population estimates put Lebanon County at 146,380 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 56,712 households. Median household income rose 30.1% from the 2015–2019 survey, before inflation.

How much do households in Lebanon County, PA spend?

Households in Lebanon County spend about $1B a year on rent and homeowner costs, $378M on groceries and $219M on food away from home. Set against the U.S., households in Lebanon County spend the most on clothing, shoes and related services (an index of 106, where 100 is the U.S. average) and the least on pets (69).

Which business types have the highest market scores in Lebanon County, PA?

The highest Groundwork market scores in Lebanon County are for clothing and shoe stores (88); clothing, shoe and laundry businesses (85); and property management companies (82). Lebanon County ranks #37 of 2,087 scored counties for clothing and shoe stores.

How does Lebanon County, PA compare with the U.S.?

The median household income in Lebanon County is $78,425 a year, 3% below the U.S. median of $80,734. The population rose 2.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $242,000, against $332,700 for the U.S. For its number of households, Lebanon County has the most map listings, relative to the U.S., for laundromats (twice the U.S. rate) and the fewest for clothing and shoe stores (73% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 51 of the 56 business types have a score in Lebanon County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lebanon County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Pennsylvania · Every U.S. market · How we measure

Screening a site or an acquisition in Lebanon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lebanon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.