County profile · Oregon
Washington County, OR market data
How Washington County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 611,708
- +1.8% since 2020
- Households
- 235,406
- Median household income
- $107,772
- +31.1% vs. 2015–2019, before inflation
- Median home value
- $588,000
- Jobs located here
- 327,531
- Highest market score
- 84
- Barbershops, #39 of 1,356 scored counties
A site report maps the competitors on map listings around any address in Washington County by name and distance, and the households and spending within reach. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Washington County has an estimated 611,708 people and 235,406 households. Between 2020 and 2025, the population of Washington County grew 1.8%, slower than the U.S. (+3.1%). Median household income in Washington County is $107,772, 33% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.1%, before inflation.
Relative to the U.S., household spending in Washington County runs highest on child care and other personal services (an index of 156, where 100 is the U.S. average) and lowest on vehicle insurance (94).
Of the business types scored in Washington County, barbershops (84), laundromats (83) and HVAC and plumbing companies (79) have the highest Groundwork market scores. For barbershops, that ranks #39 of 1,356 scored counties.
Washington County is part of the Portland-Vancouver-Hillsboro metro area. Against the U.S., map listings per household run highest for urgent care and walk-in clinics (80% above the U.S. rate) and lowest for laundromats (56% below the U.S. rate).
All 56 business types in Washington County
Highest Groundwork market score first. Each score compares Washington County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Barbershops | 84 | #39 of 1,356 | 78 | 3.3 | $3.6M | 190 | 6 |
| Laundromats | 83 | #40 of 785 | 17 | 0.7 | $29.5M | 236 | 5 |
| HVAC and plumbing | 79 | #72 of 1,707 | 118 | 5.0 | $6.6M | 139 | 147 |
| Tire shops | 77 | #133 of 1,530 | 54 | 2.3 | $4.7M | 187 | 31 |
| Car washes and detailing | 76 | #106 of 1,451 | 60 | 2.5 | $4.2M | 167 | 30 |
| Collision repair and body shops | 76 | #111 of 1,327 | 50 | 2.1 | $5.1M | 164 | 47 |
| Electricians | 74 | #102 of 1,160 | 47 | 2.0 | $16.6M | 138 | 130 |
| Auto repair and car care | 74 | #244 of 2,401 | 628 | 26.7 | $402K | 150 | 281 |
| Grocery stores | 74 | #318 of 2,070 | 128 | 5.4 | $12.3M | 133 | 84 |
| Auto repair shops | 73 | #257 of 2,378 | 380 | 16.1 | $665K | 150 | 198 |
| Gas stations | 73 | #311 of 2,358 | 124 | 5.3 | $5M | 209 | 88 |
| Pizza | 72 | #237 of 2,090 | 133 | 5.6 | $8.3M | 164 | 475 |
| Grocery and convenience stores | 72 | #377 of 2,402 | 326 | 13.8 | $4.8M | 143 | 172 |
| Home repair trades | 71 | #189 of 2,057 | 267 | 11.3 | $2.9M | 120 | 339 |
| Convenience stores | 71 | #392 of 2,261 | 127 | 5.4 | $12.4M | 158 | 88 |
| Dry cleaners | 70 | #64 of 507 | 19 | 0.8 | $26.4M | 168 | 19 |
| Hair salons | 69 | #315 of 2,339 | 445 | 18.9 | $627K | 146 | 140 |
| Fast food and sandwich shops | 69 | #389 of 2,222 | 259 | 11.0 | $4.3M | 140 | 475 |
| Funeral homes | 67 | #299 of 1,472 | 26 | 1.1 | $1.1M | 165 | 15 |
| Veterinarians | 67 | #337 of 1,485 | 101 | 4.3 | $2.8M | 102 | 70 |
| Pest control | 66 | #138 of 699 | 28 | 1.2 | $12.9M | 126 | 29 |
| Yoga, Pilates and fitness studios | 65 | #142 of 777 | 47 | 2.0 | $7.4M | 182 | 102 |
| Gyms | 65 | #348 of 1,792 | 196 | 8.3 | $1.8M | 136 | 102 |
| Pet grooming and boarding | 65 | #350 of 1,461 | 102 | 4.3 | $2.7M | 108 | 60 |
| Clothing and shoe stores | 64 | #546 of 2,087 | 259 | 11.0 | $1.9M | 152 | 154 |
| Pet businesses | 63 | #539 of 2,200 | 292 | 12.4 | $960K | 109 | 170 |
| Clothing, shoes and laundry | 63 | #592 of 2,210 | 364 | 15.5 | $1.4M | 157 | 178 |
| Bakeries and dessert shops | 62 | #462 of 1,889 | 174 | 7.4 | $6.4M | 154 | 226 |
| Gyms, studios and classes | 62 | #512 of 2,088 | 379 | 16.1 | $914K | 138 | 218 |
| Sit-down restaurants | 62 | #664 of 2,405 | 1,301 | 55.3 | $853K | 128 | 458 |
| Martial arts and dance studios | 61 | #348 of 1,334 | 136 | 5.8 | $2.5M | 126 | 116 |
| Landscaping and lawn care | 61 | #444 of 1,493 | 113 | 4.8 | $3.2M | 109 | 276 |
| Primary care and pediatrics | 61 | #491 of 1,656 | 181 | 7.7 | $2M | 110 | 290 |
| Restaurants and cafes | 60 | #754 of 2,405 | 2,425 | 103.0 | $457K | 123 | 1,146 |
| Home inspectors | 59 | #125 of 415 | 16 | 0.7 | Index only | 115 | 21 |
| Optometrists and eye care | 59 | #444 of 1,302 | 105 | 4.5 | $3.4M | 108 | 51 |
| Salons, barbers and spas | 57 | #780 of 2,385 | 952 | 40.4 | $293K | 138 | 334 |
| Oil change and quick lube | 56 | #200 of 479 | 19 | 0.8 | $13.3M | 97 | 19 |
| Physical therapy | 56 | #566 of 1,422 | 158 | 6.7 | $2.2M | 93 | 89 |
| Nail salons | 55 | #531 of 1,328 | 132 | 5.6 | $2.1M | 126 | 100 |
| Child care and preschools | 55 | #678 of 1,611 | 200 | 8.5 | $1.1M | 106 | 304 |
| Roofing and gutters | 54 | #506 of 1,177 | 102 | 4.3 | $7.7M | 91 | 62 |
| Lawn, cleaning and pest control | 53 | #745 of 1,771 | 202 | 8.6 | $1.8M | 106 | 617 |
| Pet stores | 51 | #458 of 974 | 65 | 2.8 | $4.3M | 95 | 40 |
| Property management | 50 | #441 of 910 | 75 | 3.2 | Index only | 115 | 266 |
| Spas and skin care | 48 | #956 of 1,769 | 273 | 11.6 | $1M | 117 | 86 |
| Coffee shops and cafes | 46 | #1,178 of 2,063 | 323 | 13.7 | $3.4M | 93 | 207 |
| Real estate agents and brokers | 46 | #1,280 of 2,176 | 711 | 30.2 | Index only | 124 | 395 |
| House cleaning | 43 | #543 of 847 | 61 | 2.6 | $5.9M | 92 | 312 |
| Mortgage brokers and lenders | 42 | #585 of 887 | 141 | 6.0 | Index only | 87 | 71 |
| Chiropractors | 42 | #966 of 1,490 | 205 | 8.7 | $1.7M | 72 | 124 |
| Real estate | 42 | #1,520 of 2,229 | 943 | 40.1 | Index only | 118 | 822 |
| Doctors, dentists and clinics | 42 | #1,596 of 2,394 | 2,263 | 96.1 | $157K | 103 | 926 |
| Urgent care and walk-in clinics | 41 | #222 of 325 | 22 | 0.9 | $16.1M | 66 | 27 |
| Dentists and orthodontists | 34 | #1,527 of 1,886 | 436 | 18.5 | $813K | 83 | 345 |
| Insurance agencies | 34 | #1,689 of 2,272 | 415 | 17.6 | $1M | 83 | 249 |
Household spending in Washington County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $252.7M | $1,074 | 112 |
| Gasoline and other fuels | $618.5M | $2,627 | 101 |
| Food away from home | $1.1B | $4,713 | 116 |
| Groceries | $1.6B | $6,714 | 106 |
| Personal care products and services | $278.9M | $1,185 | 118 |
| Child care and other personal services | $212.9M | $904 | 156 |
| Memberships, classes and admissions | $346.4M | $1,471 | 150 |
| Medical and dental services | $354.3M | $1,505 | 117 |
| Pets | $280.3M | $1,191 | 131 |
| Clothing, shoes and related services | $501.5M | $2,130 | 104 |
| Vehicle insurance | $433.2M | $1,840 | 94 |
| Home repairs, maintenance and insurance | $780.8M | $3,317 | 110 |
| Lawn care, cleaning and other household services | $360.1M | $1,530 | 108 |
| Rent and homeowner costs | $4.8B | $20,432 | 123 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Washington County
- Population, 2025 estimate
- 611,708+1.8% since 2020
- Households
- 235,406
- Median age
- 39.2
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.9
- Land area
- 724 sq. mi.
- People per square mile
- 834
- Median household income
- $107,772+31.1% vs. 2015–2019, before inflation
- Average household income
- $137,880
- Median home value
- $588,000
- Jobs located here
- 327,531
- Daytime population
- 625,516Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Washington County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Columbia County, OR53,493 people
- Marion County, OR349,244 people
- Polk County, OR89,662 people
- Tillamook County, OR27,496 people
- Clatsop County, OR41,363 people
Questions
How fast is Washington County, OR growing?
Population estimates put Washington County at 611,708 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 235,406 households. Median household income rose 31.1% from the 2015–2019 survey, before inflation.
How much do households in Washington County, OR spend?
Households in Washington County spend about $4.8B a year on rent and homeowner costs, $1.6B on groceries and $1.1B on food away from home. Set against the U.S., households in Washington County spend the most on child care and other personal services (an index of 156, where 100 is the U.S. average) and the least on vehicle insurance (94).
Which business types have the highest market scores in Washington County, OR?
The highest Groundwork market scores in Washington County are for barbershops (84), laundromats (83) and HVAC and plumbing companies (79). Washington County ranks #39 of 1,356 scored counties for barbershops.
How does Washington County, OR compare with the U.S.?
The median household income in Washington County is $107,772 a year, 33% above the U.S. median of $80,734. The population rose 1.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $588,000, against $332,700 for the U.S. For its number of households, Washington County has the most map listings, relative to the U.S., for urgent care and walk-in clinics (80% above the U.S. rate) and the fewest for laundromats (56% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Washington County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Washington County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Oregon · Every U.S. market · How we measure
Screening a site or an acquisition in Washington County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.