Metro area profile · North Dakota
Minot, ND metro area market data
How the Minot metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 75,694
- −2.4% since 2020
- Households
- 31,781
- Median household income
- $78,200
- +13.9% vs. 2015–2019, before inflation
- Median home value
- $254,000
- Jobs located here
- 32,284
- Highest market score
- 78
- Primary care and pediatrics, #23 of 387 scored metro areas
A site report maps the competitors on map listings around any address in the Minot metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Minot metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Minot metro area has an estimated 75,694 people and 31,781 households. Population estimates show the Minot metro area declined 2.4% from 2020 to 2025, against +3.1% for the U.S. Median household income in the Minot metro area is $78,200, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 13.9%, before inflation.
Relative to the U.S., household spending in the Minot metro area runs highest on vehicle maintenance and repairs (an index of 120, where 100 is the U.S. average) and lowest on child care and other personal services (73).
Of the business types scored in the Minot metro area, primary care and pediatric clinics (78), medical and dental practices (72) and dentists and orthodontists (62) have the highest Groundwork market scores. For primary care and pediatric clinics, that ranks #23 of 387 scored metro areas.
The Minot metro area takes in 3 counties: Ward County, McHenry County and Renville County. Against the U.S., map listings per household run highest for collision repair and body shops (84% above the U.S. rate) and lowest for real estate agents and brokers (35% below the U.S. rate).
All 56 business types in the Minot metro area
Highest Groundwork market score first. Each score compares the Minot metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Primary care and pediatrics | 78 | #23 of 387 | 9 | 2.8 | $5.1M | 286 | 11 |
| Doctors, dentists and clinics | 72 | #42 of 387 | 183 | 57.6 | $250K | 164 | 86 |
| Dentists and orthodontists | 62 | #105 of 387 | 30 | 9.4 | $1.5M | 155 | 29 |
| Sit-down restaurants | 60 | #112 of 387 | 166 | 52.2 | $760K | 115 | 47 |
| Physical therapy | 60 | #121 of 386 | 18 | 5.7 | $2.5M | 106 | 8 |
| Veterinarians | 59 | #124 of 384 | 7 | 2.2 | $3.9M | 144 | 8 |
| Barbershops | 58 | #125 of 387 | 12 | 3.8 | $2.7M | 142 | Under 3 |
| Nail salons | 52 | #171 of 387 | 14 | 4.4 | $2.3M | 138 | 7 |
| Bakeries and dessert shops | 52 | #177 of 387 | 21 | 6.6 | $6M | 145 | 27 |
| Landscaping and lawn care | 51 | #178 of 385 | 13 | 4.1 | $3.1M | 105 | 23 |
| Roofing and gutters | 51 | #182 of 381 | 9 | 2.8 | $9.9M | 117 | 6 |
| Optometrists and eye care | 50 | #196 of 386 | 12 | 3.8 | $3.8M | 122 | 7 |
| Grocery stores | 50 | #204 of 387 | 18 | 5.7 | $10.8M | 116 | 12 |
| Pet stores | 47 | #209 of 382 | 5 | 1.6 | $5.5M | 121 | 3 |
| Martial arts and dance studios | 47 | #216 of 387 | 11 | 3.5 | $2.7M | 134 | 15 |
| Salons, barbers and spas | 47 | #225 of 387 | 135 | 42.5 | $238K | 112 | 37 |
| Tire shops | 47 | #225 of 386 | 14 | 4.4 | $2.6M | 105 | 6 |
| Funeral homes | 46 | #198 of 377 | 5 | 1.6 | $796K | 117 | 3 |
| Hair salons | 46 | #224 of 387 | 73 | 23.0 | $441K | 102 | 18 |
| Grocery and convenience stores | 46 | #229 of 387 | 69 | 21.7 | $2.8M | 83 | 12 |
| Restaurants and cafes | 44 | #231 of 387 | 344 | 108.2 | $367K | 99 | 135 |
| Fast food and sandwich shops | 44 | #235 of 387 | 50 | 15.7 | $2.5M | 83 | 60 |
| Lawn, cleaning and pest control | 43 | #230 of 387 | 25 | 7.9 | $1.6M | 95 | 47 |
| Real estate | 43 | #249 of 387 | 82 | 25.8 | Index only | 128 | 58 |
| Gyms, studios and classes | 43 | #257 of 387 | 42 | 13.2 | $708K | 107 | 24 |
| Real estate agents and brokers | 42 | #257 of 387 | 63 | 19.8 | Index only | 132 | 34 |
| HVAC and plumbing | 41 | #264 of 387 | 18 | 5.7 | $4.9M | 104 | 32 |
| Pet businesses | 40 | #270 of 387 | 33 | 10.4 | $832K | 95 | 19 |
| Spas and skin care | 40 | #278 of 387 | 32 | 10.1 | $1M | 115 | 10 |
| Gyms | 37 | #308 of 387 | 30 | 9.4 | $991K | 76 | 9 |
| Auto repair and car care | 34 | #307 of 387 | 145 | 45.6 | $253K | 94 | 69 |
| Auto repair shops | 33 | #314 of 387 | 88 | 27.7 | $417K | 94 | 52 |
| Pizza | 33 | #322 of 387 | 42 | 13.2 | $3M | 59 | 60 |
| Coffee shops and cafes | 33 | #323 of 387 | 34 | 10.7 | $3.7M | 100 | 27 |
| Home repair trades | 33 | #330 of 387 | 40 | 12.6 | $2.2M | 91 | 77 |
| Convenience stores | 30 | #320 of 387 | 34 | 10.7 | $5.7M | 73 | Under 3 |
| Clothing, shoes and laundry | 27 | #333 of 387 | 85 | 26.7 | $752K | 85 | 40 |
| Car washes and detailing | 27 | #352 of 387 | 20 | 6.3 | $1.8M | 73 | 8 |
| Insurance agencies | 26 | #327 of 387 | 42 | 13.2 | $1.3M | 106 | 65 |
| Property management | 25 | #366 of 374 | 13 | 4.1 | Index only | 63 | 14 |
| Chiropractors | 24 | #370 of 386 | 28 | 8.8 | $1.6M | 68 | 31 |
| Clothing and shoe stores | 23 | #346 of 387 | 68 | 21.4 | $940K | 74 | 40 |
| Collision repair and body shops | 21 | #355 of 381 | 18 | 5.7 | $2M | 66 | 15 |
| Gas stations | 21 | #362 of 387 | 62 | 19.5 | $1.5M | 62 | 40 |
| Pet grooming and boarding | 21 | #367 of 386 | 18 | 5.7 | $1.5M | 60 | 8 |
| House cleaning | 18 | #368 of 375 | 9 | 2.8 | $4.4M | 69 | 24 |
| Electricians | 15 | #379 of 383 | 13 | 4.1 | $6.8M | 57 | 39 |
| Child care and preschools | 13 | #380 of 387 | 22 | 6.9 | $615K | 61 | 32 |
| Laundromats | Not scored | Not scored | 4 | 1.3 | $16M | 128 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 4 | 1.3 | Index only | 291 | 3 |
| Oil change and quick lube | Not scored | Not scored | 3 | 0.9 | $12.2M | 89 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 0.9 | $13.3M | 130 | Under 3 |
| Home inspectors | Not scored | Not scored | 2 | 0.6 | Index only | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.3 | $63.9M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.3 | $29.7M | Too few | 9 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in the Minot metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $36.7M | $1,153 | 120 |
| Gasoline and other fuels | $92M | $2,896 | 112 |
| Food away from home | $126.2M | $3,972 | 98 |
| Groceries | $194.6M | $6,123 | 97 |
| Personal care products and services | $32.2M | $1,013 | 101 |
| Child care and other personal services | $13.5M | $426 | 73 |
| Memberships, classes and admissions | $29.7M | $935 | 95 |
| Medical and dental services | $45.8M | $1,441 | 112 |
| Pets | $27.5M | $864 | 95 |
| Clothing, shoes and related services | $63.9M | $2,011 | 98 |
| Vehicle insurance | $55.7M | $1,754 | 90 |
| Home repairs, maintenance and insurance | $88.9M | $2,797 | 93 |
| Lawn care, cleaning and other household services | $40M | $1,258 | 89 |
| Rent and homeowner costs | $454.9M | $14,312 | 86 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Minot metro area
- Population, 2025 estimate
- 75,694−2.4% since 2020
- Households
- 31,781
- Median age
- 36.6
- Homes lived in by their owners
- 63%
- Vehicles per household
- 2.0
- Land area
- 4,764 sq. mi.
- People per square mile
- 16
- Median household income
- $78,200+13.9% vs. 2015–2019, before inflation
- Average household income
- $101,202
- Median home value
- $254,000
- Jobs located here
- 32,284
- Daytime population
- 74,187Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Minot metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Minot metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Minot metro area 3
- Ward County, ND68,973 people
- McHenry County, ND5,207 people
- Renville County, ND2,304 people
Other markets based in North Dakota 7
- Fargo, ND-MN metro area259,459 people
- Bismarck, ND metro area136,216 people
- Grand Forks, ND-MN metro area103,628 people
- Williston, ND area39,555 people
- Dickinson, ND area38,366 people
- Wahpeton, ND-MN area22,955 people
- Jamestown, ND area21,549 people
Questions
How fast is the Minot, ND metro area growing?
Population estimates put the Minot metro area at 75,694 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 31,781 households. Median household income rose 13.9% from the 2015–2019 survey, before inflation.
How much do households in the Minot, ND metro area spend?
Households in the Minot metro area spend about $454.9M a year on rent and homeowner costs, $194.6M on groceries and $126.2M on food away from home. Set against the U.S., households in the Minot metro area spend the most on vehicle maintenance and repairs (an index of 120, where 100 is the U.S. average) and the least on child care and other personal services (73).
Which business types have the highest market scores in the Minot, ND metro area?
The highest Groundwork market scores in the Minot metro area are for primary care and pediatric clinics (78), medical and dental practices (72) and dentists and orthodontists (62). The Minot metro area ranks #23 of 387 scored metro areas for primary care and pediatric clinics.
How does the Minot, ND metro area compare with the U.S.?
The median household income in the Minot metro area is $78,200 a year, 3% below the U.S. median of $80,734. The population fell 2.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $254,000, against $332,700 for the U.S. For its number of households, the Minot metro area has the most map listings, relative to the U.S., for collision repair and body shops (84% above the U.S. rate) and the fewest for real estate agents and brokers (35% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in the Minot metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Minot metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Minot metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Minot metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.