County profile · North Carolina
Vance County, NC market data
How Vance County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 42,638
- +0.2% since 2020
- Households
- 16,147
- Median household income
- $50,465
- +24.5% vs. 2015–2019, before inflation
- Median home value
- $161,500
- Jobs located here
- 14,655
- Highest market score
- 64
- Gyms, studios and classes, #435 of 2,088 scored counties
A site report maps the competitors on map listings around any address in Vance County by name and distance, and the households and spending within reach. Or open the report at the center of Vance County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Vance County has an estimated 42,638 people and 16,147 households. Between 2020 and 2025, the population of Vance County grew 0.2%, slower than the U.S. (+3.1%). Median household income in Vance County is $50,465, 37% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.
Relative to the U.S., household spending in Vance County runs highest on vehicle insurance (an index of 133, where 100 is the U.S. average) and lowest on memberships, classes and admissions (52).
Of the business types scored in Vance County, gyms and studios (64), insurance agencies (62) and coffee shops and cafes (61) have the highest Groundwork market scores. For gyms and studios, that ranks #435 of 2,088 scored counties.
Vance County is part of the Henderson area. Against the U.S., map listings per household run highest for gas stations (3.4 times the U.S. rate) and lowest for real estate businesses (44% below the U.S. rate).
All 56 business types in Vance County
Highest Groundwork market score first. Each score compares Vance County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Gyms, studios and classes | 64 | #435 of 2,088 | 7 | 4.3 | $1.2M | 177 | 3 |
| Insurance agencies | 62 | #712 of 2,272 | 18 | 11.1 | $2.3M | 186 | 17 |
| Coffee shops and cafes | 61 | #552 of 2,063 | 6 | 3.7 | $8.3M | 225 | 6 |
| Landscaping and lawn care | 58 | #501 of 1,493 | 7 | 4.3 | $2.9M | 99 | 10 |
| HVAC and plumbing | 58 | #550 of 1,707 | 5 | 3.1 | $7.8M | 163 | 12 |
| Bakeries and dessert shops | 57 | #641 of 1,889 | 8 | 5.0 | $6.2M | 151 | 6 |
| Lawn, cleaning and pest control | 50 | #850 of 1,771 | 12 | 7.4 | $1.7M | 100 | 20 |
| Home repair trades | 47 | #1,168 of 2,057 | 15 | 9.3 | $2.6M | 106 | 24 |
| Real estate agents and brokers | 46 | #1,273 of 2,176 | 28 | 17.3 | Index only | 139 | 7 |
| Pet businesses | 46 | #1,295 of 2,200 | 21 | 13.0 | $561K | 64 | 3 |
| Car washes and detailing | 44 | #874 of 1,451 | 6 | 3.7 | $2.5M | 97 | Under 3 |
| Chiropractors | 44 | #897 of 1,490 | 5 | 3.1 | $3M | 127 | Under 3 |
| Hair salons | 44 | #1,480 of 2,339 | 30 | 18.6 | $401K | 93 | 4 |
| Spas and skin care | 43 | #1,117 of 1,769 | 9 | 5.6 | $1.3M | 153 | Under 3 |
| Veterinarians | 42 | #942 of 1,485 | 7 | 4.3 | $1.7M | 62 | 3 |
| Auto repair and car care | 40 | #1,650 of 2,401 | 56 | 34.7 | $263K | 98 | 26 |
| Real estate | 39 | #1,658 of 2,229 | 35 | 21.7 | Index only | 140 | 19 |
| Salons, barbers and spas | 39 | #1,788 of 2,385 | 64 | 39.6 | $188K | 88 | 5 |
| Physical therapy | 38 | #1,036 of 1,422 | 9 | 5.6 | $1.7M | 70 | 3 |
| Dentists and orthodontists | 38 | #1,351 of 1,886 | 13 | 8.1 | $1.2M | 119 | 11 |
| Funeral homes | 37 | #1,060 of 1,472 | 8 | 5.0 | $305K | 45 | Under 3 |
| Restaurants and cafes | 37 | #1,731 of 2,405 | 136 | 84.2 | $367K | 99 | 63 |
| Auto repair shops | 32 | #1,933 of 2,378 | 37 | 22.9 | $398K | 90 | 22 |
| Optometrists and eye care | 31 | #1,068 of 1,302 | 6 | 3.7 | $2.5M | 81 | 3 |
| Sit-down restaurants | 31 | #2,006 of 2,405 | 89 | 55.1 | $561K | 85 | 25 |
| Doctors, dentists and clinics | 30 | #2,082 of 2,394 | 97 | 60.1 | $157K | 103 | 41 |
| Clothing and shoe stores | 28 | #1,771 of 2,087 | 27 | 16.7 | $954K | 75 | 11 |
| Primary care and pediatrics | 27 | #1,433 of 1,656 | 11 | 6.8 | $1.4M | 78 | 24 |
| Martial arts and dance studios | 25 | #1,199 of 1,334 | 5 | 3.1 | $1.6M | 81 | Under 3 |
| Fast food and sandwich shops | 25 | #1,967 of 2,222 | 24 | 14.9 | $2.1M | 68 | 32 |
| Roofing and gutters | 24 | #1,081 of 1,177 | 7 | 4.3 | $5.5M | 66 | 4 |
| Pizza | 24 | #1,927 of 2,090 | 18 | 11.1 | $2.8M | 55 | 32 |
| Clothing, shoes and laundry | 24 | #1,991 of 2,210 | 36 | 22.3 | $716K | 81 | 15 |
| Gas stations | 23 | #2,175 of 2,358 | 60 | 37.2 | $818K | 34 | 34 |
| Child care and preschools | 21 | #1,468 of 1,611 | 10 | 6.2 | $526K | 53 | 12 |
| Barbershops | 20 | #1,221 of 1,356 | 9 | 5.6 | $1.3M | 71 | Under 3 |
| Property management | 19 | #877 of 910 | 6 | 3.7 | Index only | 63 | 11 |
| Tire shops | 19 | #1,413 of 1,530 | 16 | 9.9 | $921K | 37 | Under 3 |
| Grocery stores | 16 | #1,939 of 2,070 | 18 | 11.1 | $4.8M | 52 | 12 |
| Pet stores | 13 | #944 of 974 | 7 | 4.3 | $1.7M | 37 | Under 3 |
| Convenience stores | 13 | #2,162 of 2,261 | 35 | 21.7 | $2.5M | 31 | 11 |
| Grocery and convenience stores | 13 | #2,326 of 2,402 | 60 | 37.2 | $1.4M | 43 | 23 |
| Nail salons | 10 | #1,301 of 1,328 | 15 | 9.3 | $802K | 48 | Under 3 |
| Laundromats | 9 | #769 of 785 | 5 | 3.1 | $5.2M | 41 | 4 |
| Collision repair and body shops | Not scored | Not scored | 4 | 2.5 | $3.7M | 119 | 5 |
| Pet grooming and boarding | Not scored | Not scored | 4 | 2.5 | $2.9M | 116 | Under 3 |
| Electricians | Not scored | Not scored | 3 | 1.9 | $12.9M | 108 | 8 |
| House cleaning | Not scored | Not scored | 3 | 1.9 | $6.7M | 105 | 7 |
| Dry cleaners | Not scored | Not scored | 2 | 1.2 | $12.9M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.2 | $10.1M | Too few | 3 |
| Gyms | Not scored | Not scored | 1 | 0.6 | $8.2M | Too few | 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.6 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.6 | $14.7M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.6 | $8.2M | Too few | 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Vance County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $14.7M | $912 | 95 |
| Gasoline and other fuels | $49.1M | $3,040 | 117 |
| Food away from home | $50M | $3,093 | 76 |
| Groceries | $86.7M | $5,367 | 85 |
| Personal care products and services | $12M | $745 | 74 |
| Child care and other personal services | $5.3M | $326 | 56 |
| Memberships, classes and admissions | $8.2M | $507 | 52 |
| Medical and dental services | $15.2M | $943 | 73 |
| Pets | $11.8M | $730 | 80 |
| Clothing, shoes and related services | $25.8M | $1,596 | 78 |
| Vehicle insurance | $41.9M | $2,597 | 133 |
| Home repairs, maintenance and insurance | $38.8M | $2,402 | 80 |
| Lawn care, cleaning and other household services | $20.2M | $1,254 | 89 |
| Rent and homeowner costs | $211.6M | $13,106 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Vance County
- Population, 2025 estimate
- 42,638+0.2% since 2020
- Households
- 16,147
- Median age
- 40.2
- Homes lived in by their owners
- 60%
- Vehicles per household
- 2.0
- Land area
- 252 sq. mi.
- People per square mile
- 168
- Median household income
- $50,465+24.5% vs. 2015–2019, before inflation
- Average household income
- $68,426
- Median home value
- $161,500
- Jobs located here
- 14,655
- Daytime population
- 37,464Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Vance County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Vance County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in North Carolina 8
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- Warren County, NC18,795 people
- Franklin County, NC74,386 people
- Person County, NC39,542 people
- Durham County, NC332,353 people
- Nash County, NC96,216 people
- Wake County, NC1,178,653 people
- Halifax County, NC47,675 people
Questions
How fast is Vance County, NC growing?
Population estimates put Vance County at 42,638 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 16,147 households. Median household income rose 24.5% from the 2015–2019 survey, before inflation.
How much do households in Vance County, NC spend?
Households in Vance County spend about $211.6M a year on rent and homeowner costs, $86.7M on groceries and $50M on food away from home. Set against the U.S., households in Vance County spend the most on vehicle insurance (an index of 133, where 100 is the U.S. average) and the least on memberships, classes and admissions (52).
Which business types have the highest market scores in Vance County, NC?
The highest Groundwork market scores in Vance County are for gyms and studios (64), insurance agencies (62) and coffee shops and cafes (61). Vance County ranks #435 of 2,088 scored counties for gyms and studios.
How does Vance County, NC compare with the U.S.?
The median household income in Vance County is $50,465 a year, 37% below the U.S. median of $80,734. The population rose 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $161,500, against $332,700 for the U.S. For its number of households, Vance County has the most map listings, relative to the U.S., for gas stations (3.4 times the U.S. rate) and the fewest for real estate businesses (44% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 44 of the 56 business types have a score in Vance County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Vance County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Vance County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Vance County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.