County profile · New Mexico
Cibola County, NM market data
How Cibola County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 26,807
- −0.6% since 2020
- Households
- 8,503
- Median household income
- $50,759
- +28.8% vs. 2015–2019, before inflation
- Median home value
- $125,400
- Jobs located here
- 6,233
- Highest market score
- 68
- Real estate, #262 of 2,229 scored counties
A site report maps the competitors on map listings around any address in Cibola County by name and distance, and the households and spending within reach. Or open the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Cibola County has an estimated 26,807 people and 8,503 households. Population estimates put the population change in Cibola County from 2020 to 2025 at −0.6%, against +3.1% for the U.S. Median household income in Cibola County is $50,759, 37% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.8%, before inflation.
Relative to the U.S., household spending in Cibola County runs highest on vehicle maintenance and repairs (an index of 105, where 100 is the U.S. average) and lowest on clothing, shoes and related services (70).
Of the business types scored in Cibola County, real estate businesses (68), real estate agents and brokers (67) and medical and dental practices (66) have the highest Groundwork market scores. For real estate businesses, that ranks #262 of 2,229 scored counties.
Against the U.S., map listings per household run highest for gas stations (2.6 times the U.S. rate) and lowest for medical and dental practices (68% below the U.S. rate).
All 56 business types in Cibola County
Highest Groundwork market score first. Each score compares Cibola County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Real estate | 68 | #262 of 2,229 | 8 | 9.4 | Index only | 366 | Under 3 |
| Real estate agents and brokers | 67 | #294 of 2,176 | 7 | 8.2 | Index only | 333 | Under 3 |
| Doctors, dentists and clinics | 66 | #469 of 2,394 | 23 | 27.0 | $382K | 250 | 6 |
| Insurance agencies | 64 | #647 of 2,272 | 7 | 8.2 | $2.3M | 185 | 5 |
| Home repair trades | 60 | #560 of 2,057 | 5 | 5.9 | $3.8M | 156 | 7 |
| Auto repair and car care | 60 | #746 of 2,401 | 30 | 35.3 | $285K | 106 | 7 |
| Salons, barbers and spas | 52 | #1,029 of 2,385 | 19 | 22.3 | $356K | 167 | Under 3 |
| Hair salons | 49 | #1,220 of 2,339 | 12 | 14.1 | $563K | 131 | Under 3 |
| Auto repair shops | 49 | #1,253 of 2,378 | 23 | 27.0 | $372K | 84 | 4 |
| Dentists and orthodontists | 48 | #1,011 of 1,886 | 8 | 9.4 | $1.1M | 112 | 3 |
| Pizza | 46 | #1,172 of 2,090 | 5 | 5.9 | $5.2M | 102 | 14 |
| Grocery and convenience stores | 43 | #1,485 of 2,402 | 19 | 22.3 | $2.3M | 69 | 3 |
| Coffee shops and cafes | 42 | #1,307 of 2,063 | 7 | 8.2 | $3.7M | 100 | 3 |
| Sit-down restaurants | 39 | #1,678 of 2,405 | 38 | 44.7 | $681K | 103 | 12 |
| Tire shops | 35 | #1,144 of 1,530 | 5 | 5.9 | $1.7M | 68 | Under 3 |
| Clothing and shoe stores | 33 | #1,613 of 2,087 | 8 | 9.4 | $1.5M | 120 | Under 3 |
| Restaurants and cafes | 33 | #1,907 of 2,405 | 78 | 91.7 | $332K | 89 | 30 |
| Primary care and pediatrics | 30 | #1,375 of 1,656 | 6 | 7.1 | $1.5M | 82 | Under 3 |
| Gyms, studios and classes | 30 | #1,806 of 2,088 | 17 | 20.0 | $351K | 53 | 3 |
| Fast food and sandwich shops | 25 | #1,978 of 2,222 | 16 | 18.8 | $1.6M | 53 | 14 |
| Clothing, shoes and laundry | 21 | #2,046 of 2,210 | 15 | 17.6 | $816K | 93 | Under 3 |
| Gyms | 20 | #1,670 of 1,792 | 12 | 14.1 | $498K | 38 | 3 |
| Convenience stores | 14 | #2,137 of 2,261 | 14 | 16.5 | $3.2M | 40 | Under 3 |
| Gas stations | 14 | #2,296 of 2,358 | 24 | 28.2 | $950K | 40 | 17 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 4.7 | $6.5M | 156 | 3 |
| Grocery stores | Not scored | Not scored | 4 | 4.7 | $11.1M | 119 | 3 |
| HVAC and plumbing | Not scored | Not scored | 4 | 4.7 | $4.7M | 99 | 3 |
| Laundromats | Not scored | Not scored | 4 | 4.7 | $3.1M | 24 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 4.7 | $1.5M | 74 | Under 3 |
| Barbershops | Not scored | Not scored | 3 | 3.5 | $2.3M | 119 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 3.5 | $1.2M | 123 | 3 |
| Nail salons | Not scored | Not scored | 3 | 3.5 | $2.3M | 135 | Under 3 |
| Dry cleaners | Not scored | Not scored | 2 | 2.4 | $6.1M | Too few | Under 3 |
| Pet businesses | Not scored | Not scored | 2 | 2.4 | $3.1M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 1 | 1.2 | $8.6M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 1 | 1.2 | $8.8M | Too few | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 1 | 1.2 | $8.6M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 1.2 | $18.9M | Too few | 4 |
| Funeral homes | Not scored | Not scored | 1 | 1.2 | $1.4M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 1.2 | $8.8M | Too few | 3 |
| Property management | Not scored | Not scored | 1 | 1.2 | Index only | Too few | Under 3 |
| Spas and skin care | Not scored | Not scored | 1 | 1.2 | $6.8M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 1 | 1.2 | $6.2M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.2 | $6M | Too few | 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Lawn, cleaning and pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Cibola County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $8.6M | $1,007 | 105 |
| Gasoline and other fuels | $22.8M | $2,680 | 103 |
| Food away from home | $25.9M | $3,042 | 75 |
| Groceries | $44.3M | $5,208 | 82 |
| Personal care products and services | $6.8M | $794 | 79 |
| Child care and other personal services | $3.7M | $435 | 75 |
| Memberships, classes and admissions | $6M | $703 | 71 |
| Medical and dental services | $8.8M | $1,033 | 80 |
| Pets | $6.2M | $733 | 81 |
| Clothing, shoes and related services | $12.2M | $1,439 | 70 |
| Vehicle insurance | $16.2M | $1,907 | 97 |
| Home repairs, maintenance and insurance | $18.9M | $2,223 | 74 |
| Lawn care, cleaning and other household services | $9M | $1,054 | 75 |
| Rent and homeowner costs | $127M | $14,935 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Cibola County
- Population, 2025 estimate
- 26,807−0.6% since 2020
- Households
- 8,503
- Median age
- 39.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.0
- Land area
- 4,540 sq. mi.
- People per square mile
- 6
- Median household income
- $50,759+28.8% vs. 2015–2019, before inflation
- Average household income
- $67,355
- Median home value
- $125,400
- Jobs located here
- 6,233
- Daytime population
- 26,630Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cibola County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Bernalillo County, NM673,930 people
- Socorro County, NM16,200 people
- Catron County, NM3,743 people
- Torrance County, NM15,490 people
- Los Alamos County, NM19,435 people
Questions
How fast is Cibola County, NM growing?
Population estimates put Cibola County at 26,807 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 8,503 households. Median household income rose 28.8% from the 2015–2019 survey, before inflation.
How much do households in Cibola County, NM spend?
Households in Cibola County spend about $127M a year on rent and homeowner costs, $44.3M on groceries and $25.9M on food away from home. Set against the U.S., households in Cibola County spend the most on vehicle maintenance and repairs (an index of 105, where 100 is the U.S. average) and the least on clothing, shoes and related services (70).
Which business types have the highest market scores in Cibola County, NM?
The highest Groundwork market scores in Cibola County are for real estate businesses (68), real estate agents and brokers (67) and medical and dental practices (66). Cibola County ranks #262 of 2,229 scored counties for real estate businesses.
How does Cibola County, NM compare with the U.S.?
The median household income in Cibola County is $50,759 a year, 37% below the U.S. median of $80,734. The population fell 0.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $125,400, against $332,700 for the U.S. For its number of households, Cibola County has the most map listings, relative to the U.S., for gas stations (2.6 times the U.S. rate) and the fewest for medical and dental practices (68% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 24 of the 56 business types have a score in Cibola County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cibola County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Cibola County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.