Groundwork

Fitness and classes · County · New Mexico

Gyms and studios in Cibola County, NM

Competitor counts, household spending and official business counts for gyms and studios in Cibola County, NM, set against other counties and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #1,806 of 2,088 scored counties
#20 of 22 scored counties in New Mexico

Listings
17
4 chain locations (24%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$6M
On memberships, classes and admissions · $703 a household
Spending per listing
$351K
47% below the U.S.
Listings per 10k households
20.0
34% above the U.S.
Population, 2025
26,807
−0.6% since 2020

See the gyms and studios around any address in Cibola County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Cibola County scores 30 (lower middle) on the Groundwork market score for gyms and studios, ranking #1,806 of 2,088 scored counties and #20 of 22 scored counties in New Mexico. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 17 gyms and studios in Cibola County. Chain locations make up 24% of them, against 20% across the U.S. Per 10,000 households, that is 20.0, 34% above the U.S. rate of 14.9.

At $703 per household (29% below the U.S. average), households in Cibola County spend about $6M a year on memberships, classes and admissions. That is about $351K of household spending for each location on map listings, 47% below the U.S. figure of $662K.

Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in Cibola County in 2023. That is one for every 2,834 households, against one for every 1,641 across the U.S. Population estimates show Cibola County declined 0.6% from 2020 to 2025, against +3.1% for the U.S.

How Cibola County compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Cibola County, NM compared with New Mexico and the U.S.
MeasureCibola CountyNew MexicoU.S.
Listings per 10k households20.013.614.9
Spending per listing$351K$678K$662K
Households per official establishment2,8342,3861,641
Official establishment growth, 2019–2023n/a−1.4%+8.2%
Population growth, 2020–2025−0.6%+0.3%+3.1%
Spending per household on memberships, classes and admissions$703$919$983
Median household income$50,759$64,059$80,734
Groundwork market score3056

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
10
Annual payroll, 2023
$187K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
174 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Cibola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cibola County

Population, 2025 estimate
26,807−0.6% since 2020
Households
8,503
Median age
39.9
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
4,540 sq. mi.
People per square mile
6
Median household income
$50,759+28.8% vs. 2015–2019, before inflation
Average household income
$67,355
Median home value
$125,400
Jobs located here
6,233
Daytime population
26,630Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cibola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for gyms and studios, numbered among those based in New Mexico, with Cibola County marked.

Top counties in New Mexico

Counties in New Mexico ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM826311.1$1M+6.9%#50 of 2,088
2Otero County, NM77229.0$861K+3.7%#111 of 2,088
3Eddy County, NM752711.4$921K+0.3%#136 of 2,088
4Rio Arriba County, NM7274.5$1.9M−1.0%#190 of 2,088
5Doña Ana County, NM72758.8$901K+4.1%#202 of 2,088
6Lea County, NM713213.0$750K+0.2%#237 of 2,088
7Valencia County, NM703312.0$679K+7.2%#264 of 2,088
8Luna County, NM5666.5$871K−0.2%#757 of 2,088
9Lincoln County, NM5288.0$974K−2.3%#929 of 2,088
10Los Alamos County, NM512125.5$742K0.0%#988 of 2,088
20Cibola County, NM301720.0$351K−0.6%#1,806 of 2,088

Other business types in Cibola County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Cibola County, NM?

Cibola County has 17 gyms and studios on map listings as of September 2026. 4 of them (24%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Cibola County, NM spend on memberships, classes and admissions?

About $6M a year, or $703 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 17 gyms and studios on map listings, it comes to $351K per location. It is estimated from the incomes of the 8,503 households in Cibola County and national spending patterns by income.

How does Cibola County, NM compare with the U.S. for gyms and studios?

Cibola County has 20.0 gyms and studios per 10,000 households, 34% above the U.S. rate of 14.9. Spending per location is $351K, 47% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Cibola County would have about 9, against 17 on map listings. There is one business with payroll in the industry for every 2,834 households, against one for every 1,641 across the U.S.

How fast is Cibola County, NM growing?

Population estimates put Cibola County at 26,807 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 8,503 households. Median household income in Cibola County is $50,759, 37% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cibola County scores 30 for gyms and studios (lower middle), #1,806 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cibola County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Cibola County

Screening a site or an acquisition in Cibola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cibola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.