Metro area profile · Nevada
Las Vegas-Henderson-North Las Vegas, NV metro area market data
How the Las Vegas-Henderson-North Las Vegas metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 2,407,226
- +5.8% since 2020
- Households
- 862,518
- Median household income
- $76,472
- +28.9% vs. 2015–2019, before inflation
- Median home value
- $431,000
- Jobs located here
- 1,114,493
- Highest market score
- 91
- Child care and preschools, #3 of 387 scored metro areas
A site report maps the competitors on map listings around any address in the Las Vegas-Henderson-North Las Vegas metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Las Vegas-Henderson-North Las Vegas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Las Vegas-Henderson-North Las Vegas metro area has an estimated 2,407,226 people and 862,518 households. Population estimates put the population change in the Las Vegas-Henderson-North Las Vegas metro area from 2020 to 2025 at +5.8%, faster than the U.S. (+3.1%). Median household income in the Las Vegas-Henderson-North Las Vegas metro area is $76,472, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.9%, before inflation.
Relative to the U.S., household spending in the Las Vegas-Henderson-North Las Vegas metro area runs highest on child care and other personal services (an index of 113, where 100 is the U.S. average) and lowest on clothing, shoes and related services (87).
Of the business types scored in the Las Vegas-Henderson-North Las Vegas metro area, child care centers and preschools (91), veterinarians (89) and roofing and gutter companies (86) have the highest Groundwork market scores. For child care centers and preschools, that ranks #3 of 387 scored metro areas.
The Las Vegas-Henderson-North Las Vegas metro area is made up of one county, Clark County. Against the U.S., map listings per household run highest for mortgage brokers and lenders (86% above the U.S. rate) and lowest for roofing and gutter companies (78% below the U.S. rate).
All 56 business types in the Las Vegas-Henderson-North Las Vegas metro area
Highest Groundwork market score first. Each score compares the Las Vegas-Henderson-North Las Vegas metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Child care and preschools | 91 | #3 of 387 | 266 | 3.1 | $2.1M | 212 | 254 |
| Veterinarians | 89 | #3 of 384 | 186 | 2.2 | $4.5M | 164 | 145 |
| Roofing and gutters | 86 | #3 of 381 | 72 | 0.8 | $33.4M | 395 | 52 |
| Pet businesses | 84 | #7 of 387 | 705 | 8.2 | $1.2M | 134 | 379 |
| Grocery stores | 80 | #19 of 387 | 371 | 4.3 | $13.9M | 150 | 241 |
| Funeral homes | 80 | #28 of 377 | 61 | 0.7 | $1.9M | 277 | 39 |
| Home repair trades | 79 | #7 of 387 | 726 | 8.4 | $3.3M | 137 | 1,138 |
| Gyms | 79 | #14 of 387 | 583 | 6.8 | $1.6M | 122 | 218 |
| Landscaping and lawn care | 77 | #21 of 385 | 261 | 3.0 | $4.3M | 146 | 473 |
| Yoga, Pilates and fitness studios | 76 | #13 of 347 | 164 | 1.9 | $5.6M | 138 | 218 |
| Gyms, studios and classes | 75 | #19 of 387 | 1,151 | 13.3 | $801K | 121 | 442 |
| Pet grooming and boarding | 75 | #29 of 386 | 261 | 3.0 | $3.2M | 125 | 166 |
| Electricians | 74 | #22 of 383 | 154 | 1.8 | $15.6M | 130 | 455 |
| Oil change and quick lube | 73 | #32 of 290 | 44 | 0.5 | $18.9M | 138 | 52 |
| Laundromats | 71 | #56 of 364 | 80 | 0.9 | $19.2M | 153 | 37 |
| Grocery and convenience stores | 70 | #58 of 387 | 1,281 | 14.9 | $4M | 119 | 467 |
| Tire shops | 70 | #64 of 386 | 287 | 3.3 | $2.9M | 116 | 98 |
| Martial arts and dance studios | 67 | #55 of 387 | 404 | 4.7 | $2.3M | 113 | 224 |
| Auto repair and car care | 67 | #74 of 387 | 2,927 | 33.9 | $284K | 106 | 1,105 |
| Gas stations | 67 | #83 of 387 | 713 | 8.3 | $3M | 125 | 481 |
| Urgent care and walk-in clinics | 66 | #37 of 197 | 37 | 0.4 | $29.7M | 121 | 61 |
| Auto repair shops | 66 | #80 of 387 | 1,748 | 20.3 | $476K | 107 | 744 |
| Lawn, cleaning and pest control | 66 | #88 of 387 | 625 | 7.2 | $1.8M | 106 | 1,224 |
| Collision repair and body shops | 66 | #90 of 381 | 233 | 2.7 | $3.6M | 116 | 179 |
| Home inspectors | 64 | #49 of 243 | 54 | 0.6 | Index only | 108 | 58 |
| HVAC and plumbing | 64 | #78 of 387 | 500 | 5.8 | $4.8M | 101 | 631 |
| Chiropractors | 64 | #87 of 386 | 392 | 4.5 | $2.8M | 117 | 232 |
| Physical therapy | 64 | #94 of 386 | 340 | 3.9 | $3.2M | 135 | 378 |
| Hair salons | 63 | #75 of 387 | 1,868 | 21.7 | $459K | 107 | 486 |
| Barbershops | 62 | #97 of 387 | 368 | 4.3 | $2.3M | 124 | 57 |
| Pet stores | 61 | #116 of 382 | 188 | 2.2 | $4.4M | 98 | 68 |
| Car washes and detailing | 59 | #128 of 387 | 334 | 3.9 | $2.5M | 99 | 136 |
| Convenience stores | 54 | #175 of 387 | 712 | 8.3 | $7.3M | 92 | 226 |
| Doctors, dentists and clinics | 53 | #163 of 387 | 6,394 | 74.1 | $172K | 113 | 4,017 |
| Primary care and pediatrics | 50 | #197 of 387 | 535 | 6.2 | $2.1M | 115 | 2,154 |
| Salons, barbers and spas | 46 | #239 of 387 | 4,551 | 52.8 | $189K | 89 | 1,109 |
| Nail salons | 45 | #242 of 387 | 661 | 7.7 | $1.3M | 78 | 198 |
| Property management | 44 | #237 of 374 | 391 | 4.5 | Index only | 70 | 539 |
| Pizza | 44 | #240 of 387 | 712 | 8.3 | $4.7M | 93 | 2,308 |
| Bakeries and dessert shops | 44 | #254 of 387 | 924 | 10.7 | $3.6M | 88 | 687 |
| Pest control | 43 | #217 of 345 | 132 | 1.5 | $8.5M | 83 | 155 |
| Optometrists and eye care | 43 | #264 of 386 | 368 | 4.3 | $3M | 95 | 228 |
| Coffee shops and cafes | 42 | #264 of 387 | 1,128 | 13.1 | $3M | 80 | 615 |
| Dentists and orthodontists | 40 | #272 of 387 | 1,221 | 14.2 | $901K | 92 | 964 |
| Fast food and sandwich shops | 39 | #266 of 387 | 1,382 | 16.0 | $2.4M | 80 | 2,308 |
| House cleaning | 38 | #287 of 375 | 232 | 2.7 | $4.8M | 75 | 596 |
| Sit-down restaurants | 37 | #294 of 387 | 6,962 | 80.7 | $482K | 73 | 1,739 |
| Real estate agents and brokers | 37 | #316 of 387 | 4,008 | 46.5 | Index only | 70 | 1,769 |
| Real estate | 37 | #319 of 387 | 5,140 | 59.6 | Index only | 69 | 2,894 |
| Dry cleaners | 36 | #208 of 272 | 113 | 1.3 | $13.6M | 87 | 104 |
| Insurance agencies | 36 | #274 of 387 | 1,567 | 18.2 | $955K | 76 | 905 |
| Mortgage brokers and lenders | 36 | #308 of 373 | 687 | 8.0 | Index only | 57 | 250 |
| Restaurants and cafes | 33 | #314 of 387 | 11,972 | 138.8 | $280K | 76 | 4,680 |
| Spas and skin care | 32 | #357 of 387 | 1,496 | 17.3 | $573K | 65 | 348 |
| Clothing and shoe stores | 28 | #327 of 387 | 1,815 | 21.0 | $845K | 67 | 1,032 |
| Clothing, shoes and laundry | 27 | #338 of 387 | 2,558 | 29.7 | $600K | 68 | 1,173 |
Household spending in the Las Vegas-Henderson-North Las Vegas metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $832M | $965 | 101 |
| Gasoline and other fuels | $2.1B | $2,457 | 95 |
| Food away from home | $3.4B | $3,887 | 95 |
| Groceries | $5.2B | $5,997 | 95 |
| Personal care products and services | $857.9M | $995 | 99 |
| Child care and other personal services | $564.5M | $654 | 113 |
| Memberships, classes and admissions | $921.8M | $1,069 | 109 |
| Medical and dental services | $1.1B | $1,275 | 99 |
| Pets | $830.8M | $963 | 106 |
| Clothing, shoes and related services | $1.5B | $1,779 | 87 |
| Vehicle insurance | $1.5B | $1,736 | 89 |
| Home repairs, maintenance and insurance | $2.4B | $2,792 | 93 |
| Lawn care, cleaning and other household services | $1.1B | $1,295 | 92 |
| Rent and homeowner costs | $15.3B | $17,740 | 106 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Las Vegas-Henderson-North Las Vegas metro area
- Population, 2025 estimate
- 2,407,226+5.8% since 2020
- Households
- 862,518
- Median age
- 39.3
- Homes lived in by their owners
- 58%
- Vehicles per household
- 1.8
- Land area
- 7,892 sq. mi.
- People per square mile
- 295
- Median household income
- $76,472+28.9% vs. 2015–2019, before inflation
- Average household income
- $104,279
- Median home value
- $431,000
- Jobs located here
- 1,114,493
- Daytime population
- 2,346,318Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Las Vegas-Henderson-North Las Vegas metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Las Vegas-Henderson-North Las Vegas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Las Vegas-Henderson-North Las Vegas metro area 1
- Clark County, NV2,329,548 people
Other markets based in Nevada 7
- Reno, NV metro area563,020 people
- Carson City, NV metro area58,384 people
- Elko, NV area55,632 people
- Pahrump, NV area54,344 people
- Gardnerville Ranchos, NV-CA area51,239 people
- Fallon, NV area25,805 people
- Winnemucca, NV area17,289 people
Questions
How fast is the Las Vegas-Henderson-North Las Vegas, NV metro area growing?
Population estimates put the Las Vegas-Henderson-North Las Vegas metro area at 2,407,226 people in 2025, up 5.8% since 2020, faster than the U.S. (+3.1%). It has 862,518 households. Median household income rose 28.9% from the 2015–2019 survey, before inflation.
How much do households in the Las Vegas-Henderson-North Las Vegas, NV metro area spend?
Households in the Las Vegas-Henderson-North Las Vegas metro area spend about $15.3B a year on rent and homeowner costs, $5.2B on groceries and $3.4B on food away from home. Set against the U.S., households in the Las Vegas-Henderson-North Las Vegas metro area spend the most on child care and other personal services (an index of 113, where 100 is the U.S. average) and the least on clothing, shoes and related services (87).
Which business types have the highest market scores in the Las Vegas-Henderson-North Las Vegas, NV metro area?
The highest Groundwork market scores in the Las Vegas-Henderson-North Las Vegas metro area are for child care centers and preschools (91), veterinarians (89) and roofing and gutter companies (86). The Las Vegas-Henderson-North Las Vegas metro area ranks #3 of 387 scored metro areas for child care centers and preschools.
How does the Las Vegas-Henderson-North Las Vegas, NV metro area compare with the U.S.?
The median household income in the Las Vegas-Henderson-North Las Vegas metro area is $76,472 a year, 5% below the U.S. median of $80,734. The population rose 5.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $431,000, against $332,700 for the U.S. For its number of households, the Las Vegas-Henderson-North Las Vegas metro area has the most map listings, relative to the U.S., for mortgage brokers and lenders (86% above the U.S. rate) and the fewest for roofing and gutter companies (78% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in the Las Vegas-Henderson-North Las Vegas metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Las Vegas-Henderson-North Las Vegas metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Nevada · Every U.S. market · How we measure
Screening a site or an acquisition in the Las Vegas-Henderson-North Las Vegas metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Las Vegas-Henderson-North Las Vegas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.