Groundwork

Beauty and personal care · Metro area · Washington

Nail salons in the Spokane-Spokane Valley, WA metro area

Competitor counts, household spending and official business counts for nail salons in the Spokane-Spokane Valley, WA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #118 of 387 scored metro areas
#4 of 11 scored metro areas based in Washington

Listings
106
38 chain locations (36%)
Official establishments
63
+12.5% since 2019
Household spending a year
$236.1M
On personal care products and services · $993 a household
Spending per listing
$2.2M
33% above the U.S.
Listings per 10k households
4.5
25% below the U.S.
Population, 2025
608,012
+3.5% since 2020

See the nail salons around any address in the Spokane-Spokane Valley metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Spokane-Spokane Valley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 106 nail salons in the Spokane-Spokane Valley metro area. 38 of them (36%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 4.5, 25% below the U.S. rate of 6.0.

Household spending on personal care products and services in the Spokane-Spokane Valley metro area comes to about $236.1M a year: $993 per household, in line with the U.S. average. That is about $2.2M of household spending for each salon on map listings, 33% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

Official counts show 63 businesses with payroll classed as nail salons in the Spokane-Spokane Valley metro area in 2023, up 12.5% from 2019. That is one for every 3,774 households, against one for every 3,754 across the U.S. Official counts also show 139 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $11K has gone to businesses classed as nail salons in the Spokane-Spokane Valley metro area.

Population estimates show the Spokane-Spokane Valley metro area grew 3.5% from 2020 to 2025, in step with the U.S. (+3.1%). The Spokane-Spokane Valley metro area scores 58 (upper middle) on the Groundwork market score for nail salons, ranking #118 of 387 scored metro areas and #4 of 11 scored metro areas based in Washington.

How the Spokane-Spokane Valley metro area compares

The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Spokane-Spokane Valley, WA metro area compared with Washington and the U.S.
MeasureSpokane-Spokane Valley metro areaWashingtonU.S.
Listings per 10k households4.55.36.0
Spending per listing$2.2M$2.1M$1.7M
Households per official establishment3,7742,4843,754
Official establishment growth, 2019–2023+12.5%+4.8%+23.2%
Population growth, 2020–2025+3.5%+3.6%+3.1%
Spending per household on personal care products and services$993$1,137$1,005
Median household income$77,488$98,141$80,734
Groundwork market score5856

Official counts and lending

Businesses

Official establishments, 2019 to 2023
63+12.5% over the period
Employees, 2023
313
Annual payroll, 2023
$8.6M
One-person businesses, 2023
139Businesses with no payroll
Map listings, September 2026
10638 chain locations
Listings at the U.S. rate for this spending
141The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$11K

SBA-backed loans to businesses classed as nail salons in the Spokane-Spokane Valley metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Spokane-Spokane Valley metro area

Population, 2025 estimate
608,012+3.5% since 2020
Households
237,769
Median age
40.3
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
4,241 sq. mi.
People per square mile
141
Median household income
$77,488+37.4% vs. 2015–2019, before inflation
Average household income
$102,458
Median home value
$405,300
Jobs located here
253,696
Daytime population
597,141Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Spokane-Spokane Valley metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

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Nail salons across Washington

Every Washington market ranked →

The highest-scoring metro areas in Washington for nail salons, numbered among those based in Washington (a market based in another state is listed without a number), with the Spokane-Spokane Valley metro area marked.

Top metro areas in Washington

Metro areas in Washington ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Lewiston, ID-WA6883.0$3.2M+1.5%#46 of 387
1Bremerton-Silverdale-Port Orchard, WA62504.6$2.5M+2.7%#82 of 387
2Bellingham, WA59434.6$2.2M+3.9%#108 of 387
3Wenatchee-East Wenatchee, WA59224.6$2.2M+5.0%#109 of 387
4Spokane-Spokane Valley, WA581064.5$2.2M+3.5%#118 of 387
5Mount Vernon-Anacortes, WA57244.6$2.3M+2.4%#126 of 387
6Seattle-Tacoma-Bellevue, WA569465.9$2.1M+3.3%#136 of 387
7Kennewick-Richland, WA51645.9$1.8M+6.5%#185 of 387
Portland-Vancouver-Hillsboro, OR-WA495495.4$2.1M+1.0%#195 of 387
8Yakima, WA48354.0$2.3M+1.0%#203 of 387

Other business types in the Spokane-Spokane Valley metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Spokane-Spokane Valley, WA metro area?

There are 106 nail salons on map listings in the Spokane-Spokane Valley metro area as of September 2026. 38 of them (36%) are chain locations. The listings count nail salons. Official counts show 63 businesses with payroll classed as nail salons in 2023, up 12.5% from 2019. Another 139 one-person businesses have no payroll, by official counts.

How much do households in the Spokane-Spokane Valley, WA metro area spend on personal care products and services?

About $236.1M a year, or $993 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 106 nail salons on map listings, it comes to $2.2M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 237,769 households in the Spokane-Spokane Valley metro area and national spending patterns by income.

How does the Spokane-Spokane Valley, WA metro area compare with the U.S. for nail salons?

The Spokane-Spokane Valley metro area has 4.5 nail salons per 10,000 households, 25% below the U.S. rate of 6.0. Spending per salon is $2.2M, 33% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Spokane-Spokane Valley metro area would have about 141, against 106 on map listings. There is one business with payroll in the industry for every 3,774 households, against one for every 3,754 across the U.S. The official count rose 12.5% from 2019 to 2023, against +23.2% for the U.S.

How fast is the Spokane-Spokane Valley, WA metro area growing?

Population estimates put the Spokane-Spokane Valley metro area at 608,012 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 237,769 households. The median household income in the Spokane-Spokane Valley metro area is $77,488 a year, 4% below the U.S. median of $80,734. That rose 37.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Spokane-Spokane Valley metro area scores 58 for nail salons (upper middle), #118 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Spokane-Spokane Valley metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Spokane-Spokane Valley metro area

Screening a site or an acquisition in the Spokane-Spokane Valley metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Spokane-Spokane Valley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.