Groundwork

Beauty and personal care · Metro area · Tennessee

Nail salons in the Johnson City, TN metro area

How the Johnson City, TN metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #250 of 387 scored metro areas
#8 of 10 scored metro areas based in Tennessee

Listings
51
17 chain locations (33%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$70.6M
On personal care products and services · $793 a household
Spending per listing
$1.4M
17% below the U.S.
Listings per 10k households
5.7
5% below the U.S.
Population, 2025
216,416
+4.3% since 2020

See the nail salons around any address in the Johnson City metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Johnson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 51 nail salons in the Johnson City metro area. Chain locations make up 33% of them, against 27% across the U.S. Per 10,000 households, that is 5.7, 5% below the U.S. rate of 6.0.

At $793 per household (21% below the U.S. average), households in the Johnson City metro area spend about $70.6M a year on personal care products and services. That is about $1.4M of household spending for each salon on map listings, 17% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

The official count of businesses with payroll classed as nail salons in the Johnson City metro area was 9 in 2023. That is one for every 9,887 households, against one for every 3,754 across the U.S. Official counts also show 142 one-person businesses without payroll.

Between 2020 and 2025, the population of the Johnson City metro area grew 4.3%, faster than the U.S. (+3.1%). The Groundwork market score for nail salons in the Johnson City metro area is 44 (lower middle), #250 of 387 scored metro areas and #8 of 10 scored metro areas based in Tennessee.

How the Johnson City metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Johnson City, TN metro area compared with Tennessee and the U.S.
MeasureJohnson City metro areaTennesseeU.S.
Listings per 10k households5.75.96.0
Spending per listing$1.4M$1.5M$1.7M
Households per official establishment9,8878,9953,754
Official establishment growth, 2019–2023n/a+61.9%+23.2%
Population growth, 2020–2025+4.3%+5.6%+3.1%
Spending per household on personal care products and services$793$874$1,005
Median household income$57,762$69,595$80,734
Groundwork market score4448

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
16
Annual payroll, 2023
$313K
One-person businesses, 2023
142Businesses with no payroll
Map listings, September 2026
5117 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Johnson City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Johnson City metro area

Population, 2025 estimate
216,416+4.3% since 2020
Households
88,979
Median age
42.7
Homes lived in by their owners
68%
Vehicles per household
2.0
Land area
854 sq. mi.
People per square mile
247
Median household income
$57,762+30.0% vs. 2015–2019, before inflation
Average household income
$79,488
Median home value
$219,200
Jobs located here
82,986
Daytime population
208,127Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Johnson City metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Johnson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for nail salons, numbered among those based in Tennessee, with the Johnson City metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cleveland, TN60234.6$1.8M+6.1%#101 of 387
2Nashville-Davidson–Murfreesboro–Franklin, TN585146.2$1.6M+8.7%#123 of 387
3Knoxville, TN561895.0$1.8M+6.9%#141 of 387
4Chattanooga, TN-GA531506.5$1.4M+5.3%#168 of 387
5Kingsport-Bristol, TN-VA51574.4$1.8M+2.3%#184 of 387
6Clarksville, TN-KY48927.4$1.1M+8.5%#216 of 387
7Morristown, TN47224.6$1.8M+7.9%#221 of 387
8Johnson City, TN44515.7$1.4M+4.3%#250 of 387
9Jackson, TN39466.3$1.3M+2.2%#307 of 387
10Memphis, TN-MS-AR214168.0$1.1M−0.3%#376 of 387

Other business types in the Johnson City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Johnson City, TN metro area?

The Johnson City metro area has 51 nail salons on map listings as of September 2026. 17 of them (33%) are chain locations. The listings count nail salons. Official counts show 9 businesses with payroll classed as nail salons in 2023. Another 142 one-person businesses have no payroll, by official counts.

How much do households in the Johnson City, TN metro area spend on personal care products and services?

About $70.6M a year, or $793 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 51 nail salons on map listings, it comes to $1.4M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 88,979 households in the Johnson City metro area and national spending patterns by income.

How does the Johnson City, TN metro area compare with the U.S. for nail salons?

The Johnson City metro area has 5.7 nail salons per 10,000 households, 5% below the U.S. rate of 6.0. Spending per salon is $1.4M, 17% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Johnson City metro area would have about 42, against 51 on map listings. There is one business with payroll in the industry for every 9,887 households, against one for every 3,754 across the U.S.

How fast is the Johnson City, TN metro area growing?

Population estimates put the Johnson City metro area at 216,416 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 88,979 households. The median household income in the Johnson City metro area is $57,762 a year, 28% below the U.S. median of $80,734. That rose 30.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Johnson City metro area scores 44 for nail salons (lower middle), #250 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Johnson City metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Johnson City metro area

Screening a site or an acquisition in the Johnson City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Johnson City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.