Fitness and classes · County · Kentucky
Gyms in Kenton County, KY
How Kenton County, KY compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #763 of 1,792 scored counties
#9 of 49 scored counties in Kentucky
- Listings
- 45
- 9 chain locations (20%)
- Official establishments
- 23
- All fitness and recreational sports centers · +4.6% since 2019
- Household spending a year
- $54.3M
- On memberships, classes and admissions · $806 a household
- Spending per listing
- $1.2M
- 7% below the U.S.
- Listings per 10k households
- 6.7
- 12% below the U.S.
- Population, 2025
- 175,779
- +3.9% since 2020
See the gyms around any address in Kenton County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in Kenton County comes to about $54.3M a year: $806 per household, 18% below the U.S. average. That is about $1.2M of household spending for each gym on map listings, 7% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 45 gyms on map listings in Kenton County as of September 2026. Of those, 9 are chain locations, or 20%, against 28% across the U.S. Per 10,000 households, that is 6.7, 12% below the U.S. rate of 7.6.
Official counts show 23 businesses with payroll classed as fitness and recreational sports centers in Kenton County in 2023, up 4.6% from 2019. That is one for every 2,929 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 4 SBA-backed loans worth $513K have gone to businesses classed as fitness and recreational sports centers in Kenton County.
Population estimates put the population change in Kenton County from 2020 to 2025 at +3.9%, faster than the U.S. (+3.1%). For gyms, Kenton County has a Groundwork market score of 54 (upper middle): #763 of 1,792 scored counties and #9 of 49 scored counties in Kentucky.
How Kenton County compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kenton County | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.7 | 6.4 | 7.6 |
| Spending per listing | $1.2M | $1M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 2,929 | 4,652 | 3,109 |
| Official establishment growth, 2019–2023 | +4.6% | +3.2% | +5.8% |
| Population growth, 2020–2025 | +3.9% | +2.2% | +3.1% |
| Spending per household on memberships, classes and admissions | $806 | $643 | $983 |
| Median household income | $80,548 | $63,726 | $80,734 |
| Groundwork market score | 54 | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 22 → 23All fitness and recreational sports centers · +4.6% over the period
- Employees, 2023
- 526
- Annual payroll, 2023
- $7.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 459 chain locations
- Listings at the U.S. rate for this spending
- 42The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 4
- Amount
- $513K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Kenton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Kenton County
- Population, 2025 estimate
- 175,779+3.9% since 2020
- Households
- 67,367
- Median age
- 38.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 160 sq. mi.
- People per square mile
- 1,068
- Median household income
- $80,548+25.2% vs. 2015–2019, before inflation
- Average household income
- $108,303
- Median home value
- $244,400
- Jobs located here
- 69,403
- Daytime population
- 152,560Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Kenton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Kentucky
Every Kentucky market ranked →The highest-scoring counties in Kentucky for gyms, numbered among those based in Kentucky, with Kenton County marked.
Top counties in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Oldham County, KY | 76 | 10 | 4.3 | $2.7M | +4.9% | #116 of 1,792 |
| 2Boone County, KY | 74 | 34 | 6.7 | $1.4M | +6.5% | #153 of 1,792 |
| 3Scott County, KY | 71 | 14 | 6.2 | $1.3M | +8.2% | #213 of 1,792 |
| 4Shelby County, KY | 70 | 9 | 4.9 | $1.6M | +6.2% | #231 of 1,792 |
| 5Woodford County, KY | 62 | 7 | 6.5 | $1.2M | +3.7% | #461 of 1,792 |
| 6Meade County, KY | 60 | 5 | 4.5 | $1.6M | +2.2% | #514 of 1,792 |
| 7Pike County, KY | 57 | 6 | 2.5 | $1.9M | −6.4% | #634 of 1,792 |
| 8Bullitt County, KY | 56 | 23 | 7.2 | $1M | +5.0% | #706 of 1,792 |
| 9Kenton County, KY | 54 | 45 | 6.7 | $1.2M | +3.9% | #763 of 1,792 |
| 10Nelson County, KY | 54 | 13 | 6.8 | $955K | +4.8% | #775 of 1,792 |
Other business types in Kenton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Kenton County, KY?
As of September 2026, map listings count 45 gyms in Kenton County. 9 of them (20%) are chain locations. The listings count gyms and fitness centers. Official counts show 23 businesses with payroll classed as fitness and recreational sports centers in 2023, up 4.6% from 2019. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Kenton County, KY spend on memberships, classes and admissions?
About $54.3M a year, or $806 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 45 gyms on map listings, it comes to $1.2M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 67,367 households in Kenton County and national spending patterns by income.
How does Kenton County, KY compare with the U.S. for gyms?
Kenton County has 6.7 gyms per 10,000 households, 12% below the U.S. rate of 7.6. Spending per gym is $1.2M, 7% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Kenton County would have about 42, against 45 on map listings. There is one business with payroll in the industry for every 2,929 households, against one for every 3,109 across the U.S. The official count rose 4.6% from 2019 to 2023, against +5.8% for the U.S.
How fast is Kenton County, KY growing?
Population estimates put Kenton County at 175,779 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 67,367 households. Median household income in Kenton County is $80,548, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kenton County scores 54 for gyms (upper middle), #763 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kenton County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Kenton County
Screening a site or an acquisition in Kenton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.