Groundwork

Beauty and personal care · County · Iowa

Nail salons in Carroll County, IA

Competitor counts, household spending and official business counts for nail salons in Carroll County, IA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #927 of 1,328 scored counties
#19 of 22 scored counties in Iowa

Listings
5
2 chain locations (40%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.5M
On personal care products and services · $964 a household
Spending per listing
$1.7M
2% above the U.S.
Listings per 10k households
5.7
5% below the U.S.
Population, 2025
20,303
−2.0% since 2020

See the nail salons around any address in Carroll County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 nail salons in Carroll County. Chain locations make up 40% of them, against 27% across the U.S. That comes to 5.7 for every 10,000 households, 5% below the U.S. rate of 6.0.

Households in Carroll County spend about $8.5M a year on personal care products and services, or $964 per household, 4% below the U.S. average. That is about $1.7M of household spending for each salon on map listings, 2% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Carroll County: counts under 3 aren’t published. Official counts list 5 one-person businesses without payroll.

Between 2020 and 2025, the population of Carroll County declined 2.0%, against +3.1% for the U.S. For nail salons, Carroll County has a Groundwork market score of 41 (lower middle): #927 of 1,328 scored counties and #19 of 22 scored counties in Iowa.

How Carroll County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Carroll County, IA compared with Iowa and the U.S.
MeasureCarroll CountyIowaU.S.
Listings per 10k households5.74.16.0
Spending per listing$1.7M$2.4M$1.7M
Households per official establishmentn/a8,5443,754
Official establishment growth, 2019–2023n/a+42.6%+23.2%
Population growth, 2020–2025−2.0%+1.5%+3.1%
Spending per household on personal care products and services$964$990$1,005
Median household income$72,930$75,059$80,734
Groundwork market score4166

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
52 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Carroll County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Carroll County

Population, 2025 estimate
20,303−2.0% since 2020
Households
8,801
Median age
41.6
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
570 sq. mi.
People per square mile
36
Median household income
$72,930+23.2% vs. 2015–2019, before inflation
Average household income
$93,964
Median home value
$176,000
Jobs located here
10,716
Daytime population
20,571Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Carroll County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for nail salons, numbered among those based in Iowa, with Carroll County marked.

Top counties in Iowa

Counties in Iowa ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA8573.4$3.2M+9.0%#20 of 1,328
2Linn County, IA75394.1$2.5M+0.7%#88 of 1,328
3Johnson County, IA72335.2$2M+4.6%#124 of 1,328
4Dubuque County, IA71133.2$3.1M+0.1%#134 of 1,328
5Story County, IA70153.9$2.5M+2.7%#150 of 1,328
6Pottawattamie County, IA6792.4$4M−0.7%#200 of 1,328
7Dallas County, IA63307.1$1.7M+17.8%#336 of 1,328
8Clinton County, IA6263.1$3.1M−0.9%#340 of 1,328
9Jasper County, IA6264.0$2.4M+0.9%#341 of 1,328
10Sioux County, IA6275.5$1.9M+2.5%#352 of 1,328
19Carroll County, IA4155.7$1.7M−2.0%#927 of 1,328

Other business types in Carroll County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Carroll County, IA?

There are 5 nail salons on map listings in Carroll County as of September 2026. 2 of them (40%) are chain locations. The listings count nail salons. No official count is published for nail salons in Carroll County: counts under 3 are left out. Official counts also show 5 one-person businesses without payroll.

How much do households in Carroll County, IA spend on personal care products and services?

About $8.5M a year, or $964 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 5 nail salons on map listings, it comes to $1.7M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 8,801 households in Carroll County and national spending patterns by income.

How does Carroll County, IA compare with the U.S. for nail salons?

Carroll County has 5.7 nail salons per 10,000 households, 5% below the U.S. rate of 6.0. Spending per salon is $1.7M, 2% above the U.S. figure of $1.7M. The count on map listings matches the U.S. ratio of nail salons to household spending.

How fast is Carroll County, IA growing?

Population estimates put Carroll County at 20,303 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 8,801 households. The median household income in Carroll County is $72,930 a year, 10% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carroll County scores 41 for nail salons (lower middle), #927 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Carroll County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Carroll County

Screening a site or an acquisition in Carroll County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.