Groundwork

Beauty and personal care · Small-town market · Arkansas

Nail salons in the Magnolia, AR area

Competitor counts, household spending and official business counts for nail salons in the Magnolia, AR area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 7 out of 100: Very low

Ranked #385 of 387 scored small-town markets
#12 of 12 scored small-town markets based in Arkansas

Listings
7
3 chain locations (43%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.4M
On personal care products and services · $755 a household
Spending per listing
$907K
46% below the U.S.
Listings per 10k households
8.3
38% above the U.S.
Population, 2025
21,894
−3.7% since 2020

See the nail salons around any address in the Magnolia area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Magnolia area scores 7 (very low) on the Groundwork market score for nail salons, ranking #385 of 387 scored small-town markets and #12 of 12 scored small-town markets based in Arkansas. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 7 nail salons in the Magnolia area. Chain locations make up 43% of them, against 27% across the U.S. Per 10,000 households, that is 8.3, 38% above the U.S. rate of 6.0.

Household spending on personal care products and services in the Magnolia area comes to about $6.4M a year: $755 per household, 25% below the U.S. average. Spread across 7 nail salons, that is $907K per salon, 46% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in the Magnolia area: counts under 3 aren’t published. Population estimates put the population change in the Magnolia area from 2020 to 2025 at −3.7%, against +3.1% for the U.S.

How the Magnolia area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Magnolia, AR area compared with Arkansas and the U.S.
MeasureMagnolia areaArkansasU.S.
Listings per 10k households8.35.56.0
Spending per listing$907K$1.5M$1.7M
Households per official establishmentn/a9,2063,754
Official establishment growth, 2019–2023n/a+72.4%+23.2%
Population growth, 2020–2025−3.7%+3.3%+3.1%
Spending per household on personal care products and services$755$815$1,005
Median household income$55,334$60,773$80,734
Groundwork market score743

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
18Businesses with no payroll
Map listings, September 2026
73 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Magnolia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Magnolia area

Population, 2025 estimate
21,894−3.7% since 2020
Households
8,409
Median age
36.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
766 sq. mi.
People per square mile
29
Median household income
$55,334+52.9% vs. 2015–2019, before inflation
Average household income
$69,996
Median home value
$152,100
Jobs located here
7,940
Daytime population
21,908Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Magnolia area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Arkansas

Every Arkansas market ranked →

The highest-scoring small-town markets in Arkansas for nail salons, numbered among those based in Arkansas, with the Magnolia area marked.

Top small-town markets in Arkansas

Small-town markets in Arkansas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harrison, AR4384.3$1.8M+2.4%#245 of 387
2Malvern, AR4154.1$1.9M+1.1%#258 of 387
3Russellville, AR41154.6$1.7M+1.6%#261 of 387
4Paragould, AR4195.0$1.6M+3.4%#264 of 387
5Mountain Home, AR3894.7$1.6M+3.1%#274 of 387
6Searcy, AR38217.1$1.1M+4.2%#281 of 387
7Batesville, AR3685.5$1.4M+2.2%#290 of 387
8Pine Bluff, AR33134.8$1.5M−5.6%#310 of 387
9Blytheville, AR2474.5$1.7M−6.7%#346 of 387
10Camden, AR1954.8$1.5M−3.6%#357 of 387
12Magnolia, AR778.3$907K−3.7%#385 of 387

Other business types in the Magnolia area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Magnolia, AR area?

The Magnolia area has 7 nail salons on map listings as of September 2026. 3 of them (43%) are chain locations. The listings count nail salons. No official count is published for nail salons in the Magnolia area: counts under 3 are left out. Official counts also show 18 one-person businesses without payroll.

How much do households in the Magnolia, AR area spend on personal care products and services?

About $6.4M a year, or $755 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 7 nail salons on map listings, it comes to $907K per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 8,409 households in the Magnolia area and national spending patterns by income.

How does the Magnolia, AR area compare with the U.S. for nail salons?

The Magnolia area has 8.3 nail salons per 10,000 households, 38% above the U.S. rate of 6.0. Spending per salon is $907K, 46% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Magnolia area would have about 4, against 7 on map listings.

How fast is the Magnolia, AR area growing?

Population estimates put the Magnolia area at 21,894 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 8,409 households. The median household income in the Magnolia area is $55,334 a year, 31% below the U.S. median of $80,734. That rose 52.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Magnolia area scores 7 for nail salons (very low), #385 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Magnolia area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Magnolia area

Screening a site or an acquisition in the Magnolia area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.