Groundwork

Beauty and personal care · Small-town market · Arkansas

Hair salons in the Magnolia, AR area

How the Magnolia, AR area compares with other small-town markets and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 10 out of 100: Low

Ranked #535 of 538 scored small-town markets
#14 of 14 scored small-town markets based in Arkansas

Listings
28
5 chain locations (18%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$6.4M
On personal care products and services · $755 a household
Spending per listing
$227K
47% below the U.S.
Listings per 10k households
33.3
42% above the U.S.
Population, 2025
21,894
−3.7% since 2020

See the hair salons around any address in the Magnolia area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for hair salons in the Magnolia area is 10 (low), #535 of 538 scored small-town markets and #14 of 14 scored small-town markets based in Arkansas. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 28 hair salons in the Magnolia area. Of those, 5 are chain locations, or 18%, against 14% across the U.S. That is 33.3 per 10,000 households, 42% above the U.S. rate of 23.4.

At $755 per household (25% below the U.S. average), households in the Magnolia area spend about $6.4M a year on personal care products and services. That is about $227K of household spending for each salon on map listings, 47% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 5 businesses with payroll classed as beauty salons in the Magnolia area in 2023. That is one for every 1,682 households, against one for every 1,535 across the U.S. Population estimates put the population change in the Magnolia area from 2020 to 2025 at −3.7%, against +3.1% for the U.S.

How the Magnolia area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Magnolia, AR area compared with Arkansas and the U.S.
MeasureMagnolia areaArkansasU.S.
Listings per 10k households33.323.023.4
Spending per listing$227K$354K$430K
Households per official establishment1,6822,6621,535
Official establishment growth, 2019–2023n/a+16.5%+6.0%
Population growth, 2020–2025−3.7%+3.3%+3.1%
Spending per household on personal care products and services$755$815$1,005
Median household income$55,334$60,773$80,734
Groundwork market score1041

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
9
Annual payroll, 2023
$344K
One-person businesses, 2023
72Businesses with no payroll
Map listings, September 2026
285 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Magnolia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Magnolia area

Population, 2025 estimate
21,894−3.7% since 2020
Households
8,409
Median age
36.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
766 sq. mi.
People per square mile
29
Median household income
$55,334+52.9% vs. 2015–2019, before inflation
Average household income
$69,996
Median home value
$152,100
Jobs located here
7,940
Daytime population
21,908Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Magnolia area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Arkansas

Every Arkansas market ranked →

The highest-scoring small-town markets in Arkansas for hair salons, numbered among those based in Arkansas, with the Magnolia area marked.

Top small-town markets in Arkansas

Small-town markets in Arkansas ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paragould, AR553620.0$388K+3.4%#219 of 538
2Forrest City, AR4756.4$1M−5.3%#305 of 538
3Mountain Home, AR473317.1$432K+3.1%#309 of 538
4Batesville, AR403826.0$299K+2.2%#388 of 538
5Russellville, AR397523.0$341K+1.6%#395 of 538
6Pine Bluff, AR374918.2$406K−5.6%#413 of 538
7Malvern, AR372419.5$389K+1.1%#415 of 538
8Searcy, AR357926.7$286K+4.2%#439 of 538
9Harrison, AR324222.7$336K+2.4%#465 of 538
10Camden, AR251918.4$404K−3.6%#495 of 538
14Magnolia, AR102833.3$227K−3.7%#535 of 538

Other business types in the Magnolia area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Magnolia, AR area?

The Magnolia area has 28 hair salons on map listings as of September 2026. 5 of them (18%) are chain locations. The listings count hair and beauty salons. Official counts show 5 businesses with payroll classed as beauty salons in 2023. Another 72 one-person businesses have no payroll, by official counts.

How much do households in the Magnolia, AR area spend on personal care products and services?

About $6.4M a year, or $755 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 28 hair salons on map listings, it comes to $227K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 8,409 households in the Magnolia area and national spending patterns by income.

How does the Magnolia, AR area compare with the U.S. for hair salons?

The Magnolia area has 33.3 hair salons per 10,000 households, 42% above the U.S. rate of 23.4. Spending per salon is $227K, 47% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Magnolia area would have about 15, against 28 on map listings. There is one business with payroll in the industry for every 1,682 households, against one for every 1,535 across the U.S.

How fast is the Magnolia, AR area growing?

Population estimates put the Magnolia area at 21,894 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 8,409 households. The median household income in the Magnolia area is $55,334 a year, 31% below the U.S. median of $80,734. That rose 52.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Magnolia area scores 10 for hair salons (low), #535 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Magnolia area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Magnolia area

Screening a site or an acquisition in the Magnolia area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.