Real estate · Small-town market · Arkansas
Real estate businesses in the Magnolia, AR area
How the Magnolia, AR area compares with other small-town markets and the U.S. for real estate businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 35 out of 100: Lower middle
Ranked #454 of 536 scored small-town markets
#13 of 14 scored small-town markets based in Arkansas
- Listings
- 16
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $111.4M
- On rent and homeowner costs · $13,253 a household
- Housing spending per listing (U.S. = 100)
- 161
- 61% above the U.S.
- Listings per 10k households
- 19.0
- 51% below the U.S.
- Population, 2025
- 21,894
- −3.7% since 2020
See the real estate businesses around any address in the Magnolia area
The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Magnolia area scores 35 (lower middle) on the Groundwork market score for real estate businesses, ranking #454 of 536 scored small-town markets and #13 of 14 scored small-town markets based in Arkansas. That puts it in the bottom quarter of small-town markets.
Map listings as of September 2026 show 16 real estate businesses in the Magnolia area. None of them are chain locations, against 6% across the U.S. That is 19.0 per 10,000 households, 51% below the U.S. rate of 38.5.
At $13,253 per household (20% below the U.S. average), households in the Magnolia area spend about $111.4M a year on rent and homeowner costs. Housing spending per office is 61% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.
There is no official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in the Magnolia area: counts under 3 aren’t published. Population estimates put the population change in the Magnolia area from 2020 to 2025 at −3.7%, against +3.1% for the U.S.
How the Magnolia area compares
The same measures for Arkansas and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Magnolia area | Arkansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.0 | 28.3 | 38.5 |
| Housing spending per listing (U.S. = 100) | 161 | 115 | 100 |
| Households per official establishment | n/a | 593 | 414 |
| Official establishment growth, 2019–2023 | n/a | +19.7% | +15.8% |
| Population growth, 2020–2025 | −3.7% | +3.3% | +3.1% |
| Spending per household on rent and homeowner costs | $13,253 | $14,055 | $16,661 |
| Median household income | $55,334 | $60,773 | $80,734 |
| Groundwork market score | 35 | 56 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 59Businesses with no payroll
- Map listings, September 2026
- 160 chain locations
- Listings at the U.S. rate for this spending
- 26The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Magnolia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Magnolia area
- Population, 2025 estimate
- 21,894−3.7% since 2020
- Households
- 8,409
- Median age
- 36.5
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 766 sq. mi.
- People per square mile
- 29
- Median household income
- $55,334+52.9% vs. 2015–2019, before inflation
- Average household income
- $69,996
- Median home value
- $152,100
- Jobs located here
- 7,940
- Daytime population
- 21,908Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Magnolia area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.
Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate across Arkansas
Every Arkansas market ranked →The highest-scoring small-town markets in Arkansas for real estate businesses, numbered among those based in Arkansas, with the Magnolia area marked.
Top small-town markets in Arkansas
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Malvern, AR | 74 | 5 | 4.1 | 752 | +1.1% | #32 of 536 |
| 2Blytheville, AR | 63 | 19 | 12.3 | 252 | −6.7% | #98 of 536 |
| 3Batesville, AR | 63 | 25 | 17.1 | 183 | +2.2% | #105 of 536 |
| 4Camden, AR | 62 | 11 | 10.7 | 284 | −3.6% | #111 of 536 |
| 5Pine Bluff, AR | 53 | 36 | 13.4 | 226 | −5.6% | #223 of 536 |
| 6Russellville, AR | 49 | 64 | 19.6 | 161 | +1.6% | #278 of 536 |
| 7Searcy, AR | 49 | 63 | 21.3 | 145 | +4.2% | #283 of 536 |
| 8El Dorado, AR | 48 | 23 | 15.3 | 203 | −5.2% | #287 of 536 |
| 9Forrest City, AR | 48 | 12 | 15.4 | 182 | −5.3% | #288 of 536 |
| 10Paragould, AR | 48 | 45 | 25.0 | 125 | +3.4% | #294 of 536 |
| 13Magnolia, AR | 35 | 16 | 19.0 | 161 | −3.7% | #454 of 536 |
Other business types in the Magnolia area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many real estate businesses are in the Magnolia, AR area?
There are 16 real estate businesses on map listings in the Magnolia area as of September 2026. None of them are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. No official count is published for real estate agents, property managers, mortgage lenders and inspectors in the Magnolia area: counts under 3 are left out. Official counts also show 59 one-person businesses without payroll.
How much do households in the Magnolia, AR area spend on rent and homeowner costs?
About $111.4M a year, or $13,253 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). For the 16 real estate businesses on map listings, housing spending per office is 61% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 8,409 households in the Magnolia area and national spending patterns by income.
How does the Magnolia, AR area compare with the U.S. for real estate businesses?
The Magnolia area has 19.0 real estate businesses per 10,000 households, 51% below the U.S. rate of 38.5. The index of housing spending per office is 161, where 100 is the U.S. At the national ratio of real estate businesses to household spending, the Magnolia area would have about 26, against 16 on map listings.
How fast is the Magnolia, AR area growing?
Population estimates put the Magnolia area at 21,894 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 8,409 households. The median household income in the Magnolia area is $55,334 a year, 31% below the U.S. median of $80,734. That rose 52.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Magnolia area scores 35 for real estate businesses (lower middle), #454 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Magnolia area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate businesses · All 56 business types in the Magnolia area
Screening a site or an acquisition in the Magnolia area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.