Fitness and classes · Small-town market · Arkansas
Gyms and studios in the Magnolia, AR area
The gyms and studios in the Magnolia, AR area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 11 out of 100: Low
Ranked #528 of 535 scored small-town markets
#13 of 13 scored small-town markets based in Arkansas
- Listings
- 15
- 1 chain location (7%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $4.5M
- On memberships, classes and admissions · $538 a household
- Spending per listing
- $302K
- 54% below the U.S.
- Listings per 10k households
- 17.8
- 19% above the U.S.
- Population, 2025
- 21,894
- −3.7% since 2020
See the gyms and studios around any address in the Magnolia area
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Magnolia area scores 11 (low) on the Groundwork market score for gyms and studios, ranking #528 of 535 scored small-town markets and #13 of 13 scored small-town markets based in Arkansas. That puts it in the bottom quarter of small-town markets.
Household spending on memberships, classes and admissions in the Magnolia area comes to about $4.5M a year: $538 per household, 45% below the U.S. average. That is about $302K of household spending for each location on map listings, 54% below the U.S. figure of $662K.
There are 15 gyms and studios on map listings in the Magnolia area as of September 2026. One of them (7%) is a chain location, against 20% across the U.S. That comes to 17.8 for every 10,000 households, 19% above the U.S. rate of 14.9.
Official counts show 4 businesses with payroll classed as fitness centers and recreation instruction in the Magnolia area in 2023. That is one for every 2,102 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $610K has gone to businesses classed as fitness centers and recreation instruction in the Magnolia area. Population estimates put the population change in the Magnolia area from 2020 to 2025 at −3.7%, against +3.1% for the U.S.
How the Magnolia area compares
The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Magnolia area | Arkansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.8 | 11.7 | 14.9 |
| Spending per listing | $302K | $528K | $662K |
| Households per official establishment | 2,102 | 2,412 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +12.4% | +8.2% |
| Population growth, 2020–2025 | −3.7% | +3.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $538 | $617 | $983 |
| Median household income | $55,334 | $60,773 | $80,734 |
| Groundwork market score | 11 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 17
- Annual payroll, 2023
- $418K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 151 chain location
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $610K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Magnolia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Magnolia area
- Population, 2025 estimate
- 21,894−3.7% since 2020
- Households
- 8,409
- Median age
- 36.5
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 766 sq. mi.
- People per square mile
- 29
- Median household income
- $55,334+52.9% vs. 2015–2019, before inflation
- Average household income
- $69,996
- Median home value
- $152,100
- Jobs located here
- 7,940
- Daytime population
- 21,908Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Magnolia area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Arkansas
Every Arkansas market ranked →The highest-scoring small-town markets in Arkansas for gyms and studios, numbered among those based in Arkansas, with the Magnolia area marked.
Top small-town markets in Arkansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Mountain Home, AR | 53 | 14 | 7.2 | $689K | +3.1% | #237 of 535 |
| 2Blytheville, AR | 49 | 9 | 5.8 | $963K | −6.7% | #291 of 535 |
| 3Arkadelphia, AR | 49 | 5 | 6.2 | $868K | −2.2% | #292 of 535 |
| 4Harrison, AR | 43 | 24 | 12.9 | $404K | +2.4% | #364 of 535 |
| 5Russellville, AR | 39 | 32 | 9.8 | $572K | +1.6% | #398 of 535 |
| 6Searcy, AR | 39 | 40 | 13.5 | $386K | +4.2% | #408 of 535 |
| 7Paragould, AR | 31 | 21 | 11.7 | $465K | +3.4% | #458 of 535 |
| 8Batesville, AR | 31 | 18 | 12.3 | $451K | +2.2% | #460 of 535 |
| 9El Dorado, AR | 25 | 15 | 10.0 | $562K | −5.2% | #491 of 535 |
| 10Malvern, AR | 24 | 15 | 12.2 | $420K | +1.1% | #497 of 535 |
| 13Magnolia, AR | 11 | 15 | 17.8 | $302K | −3.7% | #528 of 535 |
Other business types in the Magnolia area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes11
- Gyms9
- Yoga, Pilates and fitness studios
- Martial arts and dance studios5
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in the Magnolia, AR area?
As of September 2026, map listings count 15 gyms and studios in the Magnolia area. One of them (7%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 4 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in the Magnolia, AR area spend on memberships, classes and admissions?
About $4.5M a year, or $538 per household. That is 45% below the U.S. average (an index of 55, where 100 is the U.S. average). Spread across the 15 gyms and studios on map listings, it comes to $302K per location. It is estimated from the incomes of the 8,409 households in the Magnolia area and national spending patterns by income.
How does the Magnolia, AR area compare with the U.S. for gyms and studios?
The Magnolia area has 17.8 gyms and studios per 10,000 households, 19% above the U.S. rate of 14.9. Spending per location is $302K, 54% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Magnolia area would have about 7, against 15 on map listings. There is one business with payroll in the industry for every 2,102 households, against one for every 1,641 across the U.S.
How fast is the Magnolia, AR area growing?
Population estimates put the Magnolia area at 21,894 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 8,409 households. The median household income in the Magnolia area is $55,334 a year, 31% below the U.S. median of $80,734. That rose 52.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Magnolia area scores 11 for gyms and studios (low), #528 of 535 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Magnolia area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in the Magnolia area
Screening a site or an acquisition in the Magnolia area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Magnolia area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.