Groundwork

Fitness and classes · Small-town market · California

Martial arts and dance studios in the Ukiah, CA area

The martial arts and dance studios in the Ukiah, CA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #37 of 378 scored small-town markets
#2 of 7 scored small-town markets based in California

Listings
11
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$33.7M
On memberships, classes and admissions · $968 a household
Spending per listing
$3.1M
52% above the U.S.
Listings per 10k households
3.2
35% below the U.S.
Population, 2025
88,122
−3.5% since 2020

See the martial arts and dance studios around any address in the Ukiah area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ukiah area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Ukiah area scores 72 (upper middle) on the Groundwork market score for martial arts and dance studios, ranking #37 of 378 scored small-town markets and #2 of 7 scored small-town markets based in California. That puts it in the top 10% of small-town markets for martial arts and dance studios.

As of September 2026, map listings count 11 martial arts and dance studios in the Ukiah area. None of them are chain locations, against 7% across the U.S. That is 3.2 per 10,000 households, 35% below the U.S. rate of 4.9.

Household spending on memberships, classes and admissions in the Ukiah area comes to about $33.7M a year: $968 per household, 2% below the U.S. average. Spread across 11 martial arts and dance studios, that is $3.1M per studio, 52% above the U.S. figure of $2M. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade.

The official count of businesses with payroll classed as sports, recreation and fine arts instruction in the Ukiah area was 4 in 2023. That is one for every 8,711 households, against one for every 3,473 across the U.S. Population estimates put the population change in the Ukiah area from 2020 to 2025 at −3.5%, against +3.1% for the U.S.

How the Ukiah area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Ukiah, CA area compared with California and the U.S.
MeasureUkiah areaCaliforniaU.S.
Listings per 10k households3.25.84.9
Spending per listing$3.1M$2.5M$2M
Households per official establishment8,7112,6013,473
Official establishment growth, 2019–2023n/a+20.6%+11.1%
Population growth, 2020–2025−3.5%−0.4%+3.1%
Spending per household on memberships, classes and admissions$968$1,435$983
Median household income$68,092$99,122$80,734
Groundwork market score7257

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
39
Annual payroll, 2023
$922K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
110 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Ukiah area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Ukiah area

Population, 2025 estimate
88,122−3.5% since 2020
Households
34,842
Median age
44.1
Homes lived in by their owners
62%
Vehicles per household
1.9
Land area
3,507 sq. mi.
People per square mile
26
Median household income
$68,092+32.4% vs. 2015–2019, before inflation
Average household income
$95,438
Median home value
$512,200
Jobs located here
29,495
Daytime population
87,475Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Ukiah area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of the Ukiah area. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across California

Every California market ranked →

The highest-scoring small-town markets in California for martial arts and dance studios, numbered among those based in California (a market based in another state is listed without a number), with the Ukiah area marked.

Top small-town markets in California

Small-town markets in California ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clearlake, CA7683.0$3.1M−0.6%#19 of 378
2Ukiah, CA72113.2$3.1M−3.5%#37 of 378
3Red Bluff, CA6883.2$2.8M−1.7%#57 of 378
Gardnerville Ranchos, NV-CA59146.4$2M+0.9%#129 of 378
4Sonora, CA58125.3$2M−4.0%#134 of 378
5Truckee-Grass Valley, CA42378.6$1.5M−0.4%#248 of 378
6Eureka-Arcata, CA38397.1$1.3M−3.4%#274 of 378
7Susanville, CA2388.7$1M−13.1%#354 of 378

Other business types in the Ukiah area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Ukiah, CA area?

The Ukiah area has 11 martial arts and dance studios on map listings as of September 2026. None of them are chain locations. The listings count martial arts and dance studios. Official counts show 4 businesses with payroll classed as sports, recreation and fine arts instruction in 2023.

How much do households in the Ukiah, CA area spend on memberships, classes and admissions?

About $33.7M a year, or $968 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 11 martial arts and dance studios on map listings, it comes to $3.1M per studio. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios. It is estimated from the incomes of the 34,842 households in the Ukiah area and national spending patterns by income.

How does the Ukiah, CA area compare with the U.S. for martial arts and dance studios?

The Ukiah area has 3.2 martial arts and dance studios per 10,000 households, 35% below the U.S. rate of 4.9. Spending per studio is $3.1M, 52% above the U.S. figure of $2M. At the national ratio of martial arts and dance studios to household spending, the Ukiah area would have about 17, against 11 on map listings. There is one business with payroll in the industry for every 8,711 households, against one for every 3,473 across the U.S.

How fast is the Ukiah, CA area growing?

Population estimates put the Ukiah area at 88,122 people in 2025, down 3.5% since 2020, against +3.1% for the U.S. It has 34,842 households. Median household income in the Ukiah area is $68,092, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ukiah area scores 72 for martial arts and dance studios (upper middle), #37 of 378 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Ukiah area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Ukiah area

Screening a site or an acquisition in the Ukiah area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Ukiah area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.