Groundwork

Clothing and laundry · Small-town market · Maine

Laundromats in the Augusta-Waterville, ME area

Competitor counts, household spending and official business counts for laundromats in the Augusta-Waterville, ME area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 89 out of 100: High

Ranked #3 of 150 scored small-town markets
The only scored small-town market based in Maine

Listings
9
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$112.1M
On clothing, shoes and related services · $2,064 a household
Spending per listing
$12.5M
In line with the U.S.
Listings per 10k households
1.7
6% above the U.S.
Population, 2025
129,067
+3.5% since 2020

See the laundromats around any address in the Augusta-Waterville area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Augusta-Waterville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For laundromats, the Augusta-Waterville area has a Groundwork market score of 89 (high): #3 of 150 scored small-town markets and the only scored small-town market based in Maine. That puts it in the top 10% of small-town markets for laundromats.

Map listings as of September 2026 show 9 laundromats in the Augusta-Waterville area. None of them are chain locations, against 19% across the U.S. Per 10,000 households, that is 1.7, 6% above the U.S. rate of 1.6.

Households in the Augusta-Waterville area spend about $112.1M a year on clothing, shoes and related services, or $2,064 per household, in line with the U.S. average. That works out to $12.5M per laundromat, in line with the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.

In 2023, official counts showed 4 businesses with payroll in the Augusta-Waterville area classed as coin-operated laundries. That is one for every 13,578 households, against one for every 11,865 across the U.S. Population estimates put the population change in the Augusta-Waterville area from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%).

How the Augusta-Waterville area compares

The same measures for Maine and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Augusta-Waterville, ME area compared with Maine and the U.S.
MeasureAugusta-Waterville areaMaineU.S.
Listings per 10k households1.72.11.6
Spending per listing$12.5M$10.6M$12.5M
Households per official establishment13,57811,48411,865
Official establishment growth, 2019–2023n/a−17.5%+3.0%
Population growth, 2020–2025+3.5%+3.7%+3.1%
Spending per household on clothing, shoes and related services$2,064$2,189$2,055
Median household income$69,077$74,733$80,734
Groundwork market score8940

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
46
Annual payroll, 2023
$1.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as coin-operated laundries in the Augusta-Waterville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Augusta-Waterville area

Population, 2025 estimate
129,067+3.5% since 2020
Households
54,312
Median age
43.8
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
868 sq. mi.
People per square mile
146
Median household income
$69,077+24.8% vs. 2015–2019, before inflation
Average household income
$88,742
Median home value
$238,200
Jobs located here
65,677
Daytime population
134,017Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Augusta-Waterville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Augusta-Waterville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Other business types in the Augusta-Waterville area

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many laundromats are in the Augusta-Waterville, ME area?

There are 9 laundromats on map listings in the Augusta-Waterville area as of September 2026. None of them are chain locations. The listings count laundromats. Official counts show 4 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in the Augusta-Waterville, ME area spend on clothing, shoes and related services?

About $112.1M a year, or $2,064 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 9 laundromats on map listings, it comes to $12.5M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 54,312 households in the Augusta-Waterville area and national spending patterns by income.

How does the Augusta-Waterville, ME area compare with the U.S. for laundromats?

The Augusta-Waterville area has 1.7 laundromats per 10,000 households, 6% above the U.S. rate of 1.6. Spending per laundromat is $12.5M, in line with the U.S. figure of $12.5M. The count on map listings matches the U.S. ratio of laundromats to household spending. There is one business with payroll in the industry for every 13,578 households, against one for every 11,865 across the U.S.

How fast is the Augusta-Waterville, ME area growing?

Population estimates put the Augusta-Waterville area at 129,067 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 54,312 households. The median household income in the Augusta-Waterville area is $69,077 a year, 14% below the U.S. median of $80,734. That rose 24.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Augusta-Waterville area scores 89 for laundromats (high), #3 of 150 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Augusta-Waterville area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Augusta-Waterville area

Screening a site or an acquisition in the Augusta-Waterville area?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.