Groundwork

County profile · Indiana

Hendricks County, IN market data

How Hendricks County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
193,510
+10.2% since 2020
Households
67,110
Median household income
$101,144
+23.5% vs. 2015–2019, before inflation
Median home value
$307,600
Jobs located here
85,878
Highest market score
97
Grocery and convenience stores, #4 of 2,402 scored counties

A site report maps the competitors on map listings around any address in Hendricks County by name and distance, and the households and spending within reach. Or open the report at the center of Hendricks County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Hendricks County has an estimated 193,510 people and 67,110 households. Population estimates show Hendricks County grew 10.2% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Hendricks County is $101,144, 25% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.5%, before inflation.

Relative to the U.S., household spending in Hendricks County runs highest on medical and dental services (an index of 126, where 100 is the U.S. average) and lowest on vehicle insurance (90).

Of the business types scored in Hendricks County, grocery and convenience stores (97), convenience stores (96) and grocery stores (96) have the highest Groundwork market scores. For grocery and convenience stores, that ranks #4 of 2,402 scored counties.

Hendricks County is part of the Indianapolis-Carmel-Greenwood metro area. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (28% above the U.S. rate) and lowest for grocery stores (74% below the U.S. rate).

All 56 business types in Hendricks County

Highest Groundwork market score first. Each score compares Hendricks County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hendricks County, IN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Grocery and convenience stores97#4 of 2,402466.9$9.7M28614
Convenience stores96#3 of 2,261223.3$20.3M2583
Grocery stores96#5 of 2,070121.8$37.2M40011
Chiropractors84#26 of 1,490314.6$3.5M14717
Gas stations82#114 of 2,358548.0$3.7M15352
Pest control81#18 of 69960.9$15.7M1545
Property management81#28 of 910121.8Index only15810
Veterinarians81#76 of 1,485203.0$3.4M12418
Primary care and pediatrics81#83 of 1,656406.0$2.7M15373
Coffee shops and cafes80#105 of 2,063497.3$6.3M16936
Physical therapy79#77 of 1,422294.3$3.7M15626
Tire shops77#135 of 1,530192.8$4.2M16915
HVAC and plumbing76#102 of 1,707406.0$5.2M11053
Sit-down restaurants76#223 of 2,40529944.6$1M154130
Barbershops75#135 of 1,356243.6$3.2M1706
Martial arts and dance studios74#98 of 1,334304.5$2.6M12820
Pet businesses74#176 of 2,200659.7$1M11843
Restaurants and cafes74#262 of 2,40554981.8$558K150324
Pet stores73#120 of 97491.3$7.5M1658
Clothing, shoes and laundry73#301 of 2,21011417.0$1.3M15145
Clothing and shoe stores73#306 of 2,0878612.8$1.8M13939
Nail salons72#127 of 1,328507.5$1.5M926
Mortgage brokers and lenders71#105 of 887121.8Index only22512
Gyms71#206 of 1,792497.3$1.6M12127
Auto repair shops71#316 of 2,37814421.5$557K12584
Car washes and detailing70#237 of 1,451274.0$3M11815
Landscaping and lawn care70#252 of 1,493334.9$2.9M9858
Bakeries and dessert shops70#273 of 1,889629.2$4.9M11942
Funeral homes69#261 of 1,472121.8$750K1117
Gyms, studios and classes69#284 of 2,0889414.0$821K12447
Lawn, cleaning and pest control68#272 of 1,771537.9$1.8M10696
House cleaning67#137 of 847142.1$6.7M10533
Electricians67#220 of 1,160203.0$10.4M8743
Home repair trades67#310 of 2,0579013.4$2.3M96108
Auto repair and car care67#470 of 2,40126038.7$308K115123
Yoga, Pilates and fitness studios66#136 of 777152.2$5.1M12727
Pet grooming and boarding66#332 of 1,461314.6$2.2M8517
Doctors, dentists and clinics66#507 of 2,39448171.7$226K148203
Dry cleaners65#109 of 507101.5$15.2M976
Roofing and gutters65#264 of 1,177304.5$7M8212
Fast food and sandwich shops65#549 of 2,2229414.0$3.3M107155
Spas and skin care64#396 of 1,769639.4$1.2M13921
Child care and preschools63#469 of 1,611487.2$736K7333
Dentists and orthodontists63#483 of 1,8868612.8$1.3M12967
Pizza62#590 of 2,090669.8$4.6M91155
Optometrists and eye care61#400 of 1,302345.1$3.2M10220
Collision repair and body shops61#418 of 1,327253.7$3.2M10429
Hair salons61#654 of 2,33917626.2$437K10245
Salons, barbers and spas59#717 of 2,38531747.2$243K11478
Real estate48#1,190 of 2,22920931.1Index only117153
Real estate agents and brokers45#1,336 of 2,17618327.3Index only106111
Insurance agencies36#1,622 of 2,27212017.9$990K7985
LaundromatsNot scoredNot scored40.6$38M304Under 3
Oil change and quick lubeNot scoredNot scored40.6$20M1466
Home inspectorsNot scoredNot scored20.3Index onlyToo few3
Urgent care and walk-in clinicsNot scoredNot scored20.3$54.4MToo fewUnder 3

Household spending in Hendricks County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hendricks County, IN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$80.2M$1,195125
Gasoline and other fuels$197.2M$2,939113
Food away from home$306.3M$4,564112
Groceries$446.5M$6,653105
Personal care products and services$76.9M$1,146114
Child care and other personal services$35.3M$52691
Memberships, classes and admissions$77.2M$1,150117
Medical and dental services$108.7M$1,620126
Pets$67.3M$1,003110
Clothing, shoes and related services$152M$2,264110
Vehicle insurance$118.8M$1,77090
Home repairs, maintenance and insurance$208.8M$3,111103
Lawn care, cleaning and other household services$94.2M$1,40499
Rent and homeowner costs$1.1B$15,73294

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hendricks County

Population, 2025 estimate
193,510+10.2% since 2020
Households
67,110
Median age
39.6
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
407 sq. mi.
People per square mile
451
Median household income
$101,144+23.5% vs. 2015–2019, before inflation
Average household income
$122,514
Median home value
$307,600
Jobs located here
85,878
Daytime population
173,874Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hendricks County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hendricks County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hendricks County is part of the Indianapolis-Carmel-Greenwood, IN metro area.

Questions

How fast is Hendricks County, IN growing?

Population estimates put Hendricks County at 193,510 people in 2025, up 10.2% since 2020, faster than the U.S. (+3.1%). It has 67,110 households. Median household income rose 23.5% from the 2015–2019 survey, before inflation.

How much do households in Hendricks County, IN spend?

Households in Hendricks County spend about $1.1B a year on rent and homeowner costs, $446.5M on groceries and $306.3M on food away from home. Set against the U.S., households in Hendricks County spend the most on medical and dental services (an index of 126, where 100 is the U.S. average) and the least on vehicle insurance (90).

Which business types have the highest market scores in Hendricks County, IN?

The highest Groundwork market scores in Hendricks County are for grocery and convenience stores (97), convenience stores (96) and grocery stores (96). Hendricks County ranks #4 of 2,402 scored counties for grocery and convenience stores.

How does Hendricks County, IN compare with the U.S.?

The median household income in Hendricks County is $101,144 a year, 25% above the U.S. median of $80,734. The population rose 10.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $307,600, against $332,700 for the U.S. For its number of households, Hendricks County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (28% above the U.S. rate) and the fewest for grocery stores (74% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Hendricks County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hendricks County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Indiana · Every U.S. market · How we measure

Screening a site or an acquisition in Hendricks County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hendricks County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.