Groundwork

Home services · County · Wisconsin

House cleaning businesses in Lafayette County, WI

How Lafayette County, WI compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$8.1M
On lawn care, cleaning and other household services · $1,194 a household
Spending per listing
$8.1M
Too few listings to compare
Listings per 10k households
1.5
Too few listings to compare
Population, 2025
17,478
+5.2% since 2020

See the house cleaning businesses around any address in Lafayette County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Lafayette County spend about $8.1M a year on lawn care, cleaning and other household services, or $1,194 per household, 16% below the U.S. average. That works out to $8.1M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

Lafayette County has 1 house cleaning business on map listings as of September 2026. That is 1.5 per 10,000 households.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Lafayette County was 4 in 2023. That is one for every 1,691 households, against one for every 1,735 across the U.S.

Between 2020 and 2025, the population of Lafayette County grew 5.2%, faster than the U.S. (+3.1%). With 1 house cleaning business on map listings, Lafayette County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Lafayette County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Lafayette County, WI compared with Wisconsin and the U.S.
MeasureLafayette CountyWisconsinU.S.
Listings per 10k households1.52.02.2
Spending per listing$8.1M$6.4M$6.4M
Households per official establishment1,6911,7921,735
Official establishment growth, 2019–2023n/a+5.4%+6.6%
Population growth, 2020–2025+5.2%+1.3%+3.1%
Spending per household on lawn care, cleaning and other household services$1,194$1,250$1,414
Median household income$76,462$77,485$80,734
Groundwork market scoreNot scored40

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
8
Annual payroll, 2023
$156K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Lafayette County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lafayette County

Population, 2025 estimate
17,478+5.2% since 2020
Households
6,763
Median age
40.8
Homes lived in by their owners
80%
Vehicles per household
2.2
Land area
634 sq. mi.
People per square mile
27
Median household income
$76,462+26.0% vs. 2015–2019, before inflation
Average household income
$92,228
Median home value
$194,500
Jobs located here
5,035
Daytime population
13,670Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lafayette County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for house cleaning businesses, numbered among those based in Wisconsin, with Lafayette County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ozaukee County, WI6651.3$11.1M+3.0%#144 of 847
2Fond du Lac County, WI6261.4$8.7M+0.5%#195 of 847
3Outagamie County, WI61141.8$7.3M+2.6%#221 of 847
4Winnebago County, WI58111.5$8M+1.4%#264 of 847
5Wood County, WI5551.6$7.4M−0.2%#312 of 847
6Columbia County, WI5452.1$6.2M−0.7%#335 of 847
7Marathon County, WI5391.6$7.9M+1.0%#345 of 847
8Brown County, WI49191.7$7.3M+2.6%#431 of 847
9Portage County, WI4862.0$6M+2.2%#456 of 847
10Dane County, WI46622.5$5.5M+4.9%#497 of 847
Lafayette County, WINot scored11.5$8.1M+5.2%

Other business types in Lafayette County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Lafayette County, WI?

Map listings as of September 2026 show 1 house cleaning business in Lafayette County. The listings count house cleaners and carpet cleaners. Official counts show 4 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in Lafayette County, WI spend on lawn care, cleaning and other household services?

About $8.1M a year, or $1,194 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 1 house cleaning business on map listings, it comes to $8.1M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 6,763 households in Lafayette County and national spending patterns by income.

How does Lafayette County, WI compare with the U.S. for house cleaning businesses?

Lafayette County has 1 house cleaning business on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of house cleaning businesses to household spending. There is one business with payroll in the industry for every 1,691 households, against one for every 1,735 across the U.S.

How fast is Lafayette County, WI growing?

Population estimates put Lafayette County at 17,478 people in 2025, up 5.2% since 2020, faster than the U.S. (+3.1%). It has 6,763 households. The median household income in Lafayette County is $76,462 a year, 5% below the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lafayette County has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lafayette County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Lafayette County

Screening a site or an acquisition in Lafayette County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lafayette County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.