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House cleaning businesses in Dunn County, WI

The house cleaning businesses in Dunn County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #631 of 847 scored counties
#19 of 29 scored counties in Wisconsin

Listings
6
3 chain locations (50%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$21M
On lawn care, cleaning and other household services · $1,206 a household
Spending per listing
$3.5M
45% below the U.S.
Listings per 10k households
3.4
55% above the U.S.
Population, 2025
46,223
+1.7% since 2020

See the house cleaning businesses around any address in Dunn County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dunn County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 6 house cleaning businesses in Dunn County. 3 of them (50%) are chain locations, against 8% across the U.S. That comes to 3.4 for every 10,000 households, 55% above the U.S. rate of 2.2.

At $1,206 per household (15% below the U.S. average), households in Dunn County spend about $21M a year on lawn care, cleaning and other household services. Spread across 6 house cleaning businesses, that is $3.5M per business, 45% below the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Dunn County was 4 in 2023. That is one for every 4,360 households, against one for every 1,735 across the U.S.

Population estimates put the population change in Dunn County from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%). For house cleaning businesses, Dunn County has a Groundwork market score of 39 (lower middle): #631 of 847 scored counties and #19 of 29 scored counties in Wisconsin.

How Dunn County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Dunn County, WI compared with Wisconsin and the U.S.
MeasureDunn CountyWisconsinU.S.
Listings per 10k households3.42.02.2
Spending per listing$3.5M$6.4M$6.4M
Households per official establishment4,3601,7921,735
Official establishment growth, 2019–2023n/a+5.4%+6.6%
Population growth, 2020–2025+1.7%+1.3%+3.1%
Spending per household on lawn care, cleaning and other household services$1,206$1,250$1,414
Median household income$74,824$77,485$80,734
Groundwork market score3940

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 4
Employees, 2023
29
Annual payroll, 2023
$493K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
63 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Dunn County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dunn County

Population, 2025 estimate
46,223+1.7% since 2020
Households
17,440
Median age
38.2
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
850 sq. mi.
People per square mile
54
Median household income
$74,824+27.3% vs. 2015–2019, before inflation
Average household income
$92,785
Median home value
$243,200
Jobs located here
19,544
Daytime population
43,071Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dunn County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Dunn County. Signed out, you see a blurred preview; on an account, each report is one action.

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House cleaning across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for house cleaning businesses, numbered among those based in Wisconsin, with Dunn County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ozaukee County, WI6651.3$11.1M+3.0%#144 of 847
2Fond du Lac County, WI6261.4$8.7M+0.5%#195 of 847
3Outagamie County, WI61141.8$7.3M+2.6%#221 of 847
4Winnebago County, WI58111.5$8M+1.4%#264 of 847
5Wood County, WI5551.6$7.4M−0.2%#312 of 847
6Columbia County, WI5452.1$6.2M−0.7%#335 of 847
7Marathon County, WI5391.6$7.9M+1.0%#345 of 847
8Brown County, WI49191.7$7.3M+2.6%#431 of 847
9Portage County, WI4862.0$6M+2.2%#456 of 847
10Dane County, WI46622.5$5.5M+4.9%#497 of 847
19Dunn County, WI3963.4$3.5M+1.7%#631 of 847

Other business types in Dunn County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Dunn County, WI?

Dunn County has 6 house cleaning businesses on map listings as of September 2026. 3 of them (50%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 4 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in Dunn County, WI spend on lawn care, cleaning and other household services?

About $21M a year, or $1,206 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 6 house cleaning businesses on map listings, it comes to $3.5M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 17,440 households in Dunn County and national spending patterns by income.

How does Dunn County, WI compare with the U.S. for house cleaning businesses?

Dunn County has 3.4 house cleaning businesses per 10,000 households, 55% above the U.S. rate of 2.2. Spending per business is $3.5M, 45% below the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, Dunn County would have about 3, against 6 on map listings. There is one business with payroll in the industry for every 4,360 households, against one for every 1,735 across the U.S.

How fast is Dunn County, WI growing?

Population estimates put Dunn County at 46,223 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 17,440 households. Median household income in Dunn County is $74,824, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dunn County scores 39 for house cleaning businesses (lower middle), #631 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dunn County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Dunn County

Screening a site or an acquisition in Dunn County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dunn County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.