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House cleaning businesses in Lea County, NM

How Lea County, NM compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$30.1M
On lawn care, cleaning and other household services · $1,221 a household
Spending per listing
$30.1M
Too few listings to compare
Listings per 10k households
0.4
Too few listings to compare
Population, 2025
74,749
+0.2% since 2020

See the house cleaning businesses around any address in Lea County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Lea County spend about $30.1M a year on lawn care, cleaning and other household services, or $1,221 per household, 14% below the U.S. average. That works out to $30.1M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

There is 1 house cleaning business on map listings in Lea County as of September 2026. That is 0.4 per 10,000 households.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in Lea County was 10 in 2023. That is one for every 2,467 households, against one for every 1,735 across the U.S.

Population estimates put the population change in Lea County from 2020 to 2025 at +0.2%, slower than the U.S. (+3.1%). With 1 house cleaning business on map listings, Lea County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Lea County compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Lea County, NM compared with New Mexico and the U.S.
MeasureLea CountyNew MexicoU.S.
Listings per 10k households0.41.62.2
Spending per listing$30.1M$7.5M$6.4M
Households per official establishment2,4672,3461,735
Official establishment growth, 2019–2023n/a−0.3%+6.6%
Population growth, 2020–2025+0.2%+0.3%+3.1%
Spending per household on lawn care, cleaning and other household services$1,221$1,197$1,414
Median household income$68,015$64,059$80,734
Groundwork market scoreNot scored52

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 10
Employees, 2023
85
Annual payroll, 2023
$2.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Lea County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lea County

Population, 2025 estimate
74,749+0.2% since 2020
Households
24,670
Median age
32.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
4,392 sq. mi.
People per square mile
17
Median household income
$68,015+12.3% vs. 2015–2019, before inflation
Average household income
$91,389
Median home value
$184,000
Jobs located here
33,256
Daytime population
77,341Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lea County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for house cleaning businesses, numbered among those based in New Mexico, with Lea County marked.

Top counties in New Mexico

Counties in New Mexico ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM7961.1$12.7M+6.9%#40 of 847
2Santa Fe County, NM59101.4$9.4M+1.2%#244 of 847
3Doña Ana County, NM51172.0$5.6M+4.1%#399 of 847
4Bernalillo County, NM36682.4$5.2M−1.4%#662 of 847
5San Juan County, NM3481.9$5.9M−0.9%#689 of 847
6Chaves County, NM2173.0$3.7M−2.7%#817 of 847
Lea County, NMNot scored10.4$30.1M+0.2%

Other business types in Lea County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Lea County, NM?

As of September 2026, map listings count 1 house cleaning business in Lea County. The listings count house cleaners and carpet cleaners. Official counts show 10 businesses with payroll classed as janitorial and carpet cleaning services in 2023.

How much do households in Lea County, NM spend on lawn care, cleaning and other household services?

About $30.1M a year, or $1,221 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 1 house cleaning business on map listings, it comes to $30.1M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 24,670 households in Lea County and national spending patterns by income.

How does Lea County, NM compare with the U.S. for house cleaning businesses?

Lea County has 1 house cleaning business on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of house cleaning businesses to household spending, Lea County would have about 5, against 1 on map listings. There is one business with payroll in the industry for every 2,467 households, against one for every 1,735 across the U.S.

How fast is Lea County, NM growing?

Population estimates put Lea County at 74,749 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 24,670 households. The median household income in Lea County is $68,015 a year, 16% below the U.S. median of $80,734. That rose 12.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lea County has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lea County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Lea County

Screening a site or an acquisition in Lea County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.