Groundwork

Real estate · County · New Mexico

Real estate agents and brokers in Lea County, NM

The real estate agents and brokers in Lea County, NM, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #252 of 2,176 scored counties
#6 of 25 scored counties in New Mexico

Listings
45
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$415.8M
On rent and homeowner costs · $16,856 a household
Housing spending per listing (U.S. = 100)
169
69% above the U.S.
Listings per 10k households
18.2
41% below the U.S.
Population, 2025
74,749
+0.2% since 2020

See the real estate agents and brokers around any address in Lea County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 45 real estate agents and brokers in Lea County. None of them are chain locations, against 4% across the U.S. That is 18.2 per 10,000 households, 41% below the U.S. rate of 30.6.

Household spending on rent and homeowner costs in Lea County comes to about $415.8M a year: $16,856 per household, in line with the U.S. average. Housing spending per office is 69% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in Lea County in 2023. That is one for every 6,168 households, against one for every 788 across the U.S.

Population estimates put the population change in Lea County from 2020 to 2025 at +0.2%, slower than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Lea County is 69 (upper middle), #252 of 2,176 scored counties and #6 of 25 scored counties in New Mexico. That puts it in the top quarter of counties.

How Lea County compares

The same measures for New Mexico and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Lea County, NM compared with New Mexico and the U.S.
MeasureLea CountyNew MexicoU.S.
Listings per 10k households18.223.530.6
Housing spending per listing (U.S. = 100)169129100
Households per official establishment6,1681,123788
Official establishment growth, 2019–2023n/a+19.0%+20.1%
Population growth, 2020–2025+0.2%+0.3%+3.1%
Spending per household on rent and homeowner costs$16,856$16,591$16,661
Median household income$68,015$64,059$80,734
Groundwork market score6961

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 4
Employees, 2023
6
Annual payroll, 2023
$104K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
450 chain locations
Listings at the U.S. rate for this spending
76The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Lea County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lea County

Population, 2025 estimate
74,749+0.2% since 2020
Households
24,670
Median age
32.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
4,392 sq. mi.
People per square mile
17
Median household income
$68,015+12.3% vs. 2015–2019, before inflation
Average household income
$91,389
Median home value
$184,000
Jobs located here
33,256
Daytime population
77,341Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lea County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for real estate agents and brokers, numbered among those based in New Mexico, with Lea County marked.

Top counties in New Mexico

Counties in New Mexico ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Torrance County, NM8369.9288+6.9%#12 of 2,176
2Valencia County, NM803010.9269+7.2%#25 of 2,176
3Rio Arriba County, NM77106.4457−1.0%#57 of 2,176
4Sandoval County, NM737513.2255+6.9%#129 of 2,176
5McKinley County, NM71125.6479−6.1%#167 of 2,176
6Lea County, NM694518.2169+0.2%#252 of 2,176
7Eddy County, NM684318.2176+0.3%#280 of 2,176
8Cibola County, NM6778.2333−0.6%#294 of 2,176
9Chaves County, NM663012.7222−2.7%#324 of 2,176
10San Miguel County, NM651310.9249−3.2%#346 of 2,176

Other business types in Lea County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Lea County, NM?

There are 45 real estate agents and brokers on map listings in Lea County as of September 2026. None of them are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in Lea County, NM spend on rent and homeowner costs?

About $415.8M a year, or $16,856 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). For the 45 real estate agents and brokers on map listings, housing spending per office is 69% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 24,670 households in Lea County and national spending patterns by income.

How does Lea County, NM compare with the U.S. for real estate agents and brokers?

Lea County has 18.2 real estate agents and brokers per 10,000 households, 41% below the U.S. rate of 30.6. The index of housing spending per office is 169, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Lea County would have about 76, against 45 on map listings. There is one business with payroll in the industry for every 6,168 households, against one for every 788 across the U.S.

How fast is Lea County, NM growing?

Population estimates put Lea County at 74,749 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 24,670 households. The median household income in Lea County is $68,015 a year, 16% below the U.S. median of $80,734. That rose 12.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lea County scores 69 for real estate agents and brokers (upper middle), #252 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lea County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Lea County

Screening a site or an acquisition in Lea County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lea County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.