Groundwork

Home services · Small-town market · Illinois

Home repair companies in the Lincoln, IL area

Competitor counts, household spending and official business counts for home repair companies in the Lincoln, IL area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #434 of 526 scored small-town markets
#14 of 20 scored small-town markets based in Illinois

Listings
20
0 chain locations (0%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$28.7M
On home repairs, maintenance and insurance · $2,550 a household
Spending per listing
$1.4M
41% below the U.S.
Listings per 10k households
17.8
44% above the U.S.
Population, 2025
27,182
−2.5% since 2020

See the home repair companies around any address in the Lincoln area

The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For home repair companies, the Lincoln area has a Groundwork market score of 35 (lower middle): #434 of 526 scored small-town markets and #14 of 20 scored small-town markets based in Illinois. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 20 home repair companies in the Lincoln area. None of them are chain locations, against 4% across the U.S. Per 10,000 households, that is 17.8, 44% above the U.S. rate of 12.4.

Households in the Lincoln area spend about $28.7M a year on home repairs, maintenance and insurance, or $2,550 per household, 15% below the U.S. average. Spread across 20 home repair companies, that is $1.4M per company, 41% below the U.S. figure of $2.4M.

The official count of businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in the Lincoln area was 13 in 2023. That is one for every 867 households, against one for every 587 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $62K has gone to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Lincoln area. Population estimates show the Lincoln area declined 2.5% from 2020 to 2025, against +3.1% for the U.S.

How the Lincoln area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Home repair trades in Lincoln, IL area compared with Illinois and the U.S.
MeasureLincoln areaIllinoisU.S.
Listings per 10k households17.813.012.4
Spending per listing$1.4M$2.2M$2.4M
Households per official establishment867647587
Official establishment growth, 2019–2023n/a+1.3%+9.6%
Population growth, 2020–2025−2.5%−0.6%+3.1%
Spending per household on home repairs, maintenance and insurance$2,550$2,919$3,018
Median household income$66,358$83,390$80,734
Groundwork market score3547

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
58
Annual payroll, 2023
$2.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
200 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$62K

SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Lincoln area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Lincoln area

Population, 2025 estimate
27,182−2.5% since 2020
Households
11,266
Median age
41.6
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
618 sq. mi.
People per square mile
45
Median household income
$66,358+15.8% vs. 2015–2019, before inflation
Average household income
$84,267
Median home value
$134,400
Jobs located here
7,887
Daytime population
25,386Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lincoln area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.

Or open the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

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Home repair trades across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for home repair companies, numbered among those based in Illinois (a market based in another state is listed without a number), with the Lincoln area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for home repair companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochelle, IL76178.2$3.4M−0.7%#24 of 526
2Ottawa, IL586710.8$2.4M−1.6%#164 of 526
3Dixon, IL57139.7$2.7M−3.4%#174 of 526
4Canton, IL53139.4$2.6M−2.0%#226 of 526
5Centralia, IL49138.4$2.9M−3.4%#280 of 526
Burlington, IA-IL452010.1$2.4M−2.5%#324 of 526
6Macomb, IL441210.1$2.3M−4.5%#333 of 526
7Mount Vernon, IL441711.5$2.1M−2.3%#335 of 526
8Sterling, IL413213.8$1.8M−2.6%#367 of 526
9Carbondale, IL392510.9$2.1M−1.5%#389 of 526
14Lincoln, IL352017.8$1.4M−2.5%#434 of 526

Other business types in the Lincoln area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many home repair companies are in the Lincoln, IL area?

The Lincoln area has 20 home repair companies on map listings as of September 2026. None of them are chain locations. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 13 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023.

How much do households in the Lincoln, IL area spend on home repairs, maintenance and insurance?

About $28.7M a year, or $2,550 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 20 home repair companies on map listings, it comes to $1.4M per company. It is estimated from the incomes of the 11,266 households in the Lincoln area and national spending patterns by income.

How does the Lincoln, IL area compare with the U.S. for home repair companies?

The Lincoln area has 17.8 home repair companies per 10,000 households, 44% above the U.S. rate of 12.4. Spending per company is $1.4M, 41% below the U.S. figure of $2.4M. At the national ratio of home repair companies to household spending, the Lincoln area would have about 12, against 20 on map listings. There is one business with payroll in the industry for every 867 households, against one for every 587 across the U.S.

How fast is the Lincoln, IL area growing?

Population estimates put the Lincoln area at 27,182 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 11,266 households. Median household income in the Lincoln area is $66,358, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lincoln area scores 35 for home repair companies (lower middle), #434 of 526 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lincoln area. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for home repair companies · All 56 business types in the Lincoln area

Screening a site or an acquisition in the Lincoln area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.