Groundwork

Child care · Small-town market · Illinois

Child care centers and preschools in the Lincoln, IL area

The child care centers and preschools in the Lincoln, IL area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
1 chain location (33%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$4M
On child care and other personal services · $359 a household
Spending per listing
$1.3M
35% above the U.S.
Listings per 10k households
2.7
53% below the U.S.
Population, 2025
27,182
−2.5% since 2020

See the child care centers and preschools around any address in the Lincoln area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $359 per household (38% below the U.S. average), households in the Lincoln area spend about $4M a year on child care and other personal services. Spread across 3 child care centers and preschools, that is $1.3M per center, 35% above the U.S. figure of $1M.

The Lincoln area has 3 child care centers and preschools on map listings as of September 2026. That comes to 2.7 for every 10,000 households, 53% below the U.S. rate of 5.8.

The official count of businesses with payroll classed as child care services in the Lincoln area was 8 in 2023. That is one for every 1,408 households, against one for every 1,573 across the U.S. Official counts list 58 one-person businesses without payroll.

Between 2020 and 2025, the population of the Lincoln area declined 2.5%, against +3.1% for the U.S. With 3 child care centers and preschools on map listings, the Lincoln area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Lincoln area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Lincoln, IL area compared with Illinois and the U.S.
MeasureLincoln areaIllinoisU.S.
Listings per 10k households2.75.25.8
Spending per listing$1.3M$946K$1M
Households per official establishment1,4081,6051,573
Official establishment growth, 2019–2023n/a+4.3%+5.7%
Population growth, 2020–2025−2.5%−0.6%+3.1%
Spending per household on child care and other personal services$359$489$581
Median household income$66,358$83,390$80,734
Groundwork market scoreNot scored45

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8
Employees, 2023
40
Annual payroll, 2023
$1.5M
One-person businesses, 2023
58Businesses with no payroll
Map listings, September 2026
31 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in the Lincoln area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Lincoln area

Population, 2025 estimate
27,182−2.5% since 2020
Households
11,266
Median age
41.6
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
618 sq. mi.
People per square mile
45
Median household income
$66,358+15.8% vs. 2015–2019, before inflation
Average household income
$84,267
Median home value
$134,400
Jobs located here
7,887
Daytime population
25,386Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lincoln area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for child care centers and preschools, numbered among those based in Illinois (a market based in another state is listed without a number), with the Lincoln area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ottawa, IL71203.2$1.2M−1.6%#67 of 454
2Rochelle, IL63104.8$850K−0.7%#124 of 454
3Carbondale, IL6062.6$1.2M−1.5%#141 of 454
4Marion-Herrin, IL60124.1$874K+0.2%#146 of 454
5Quincy, IL-MO46185.8$601K−2.0%#271 of 454
6Dixon, IL4375.2$725K−3.4%#289 of 454
7Taylorville, IL4375.2$652K−1.5%#294 of 454
8Danville, IL42113.7$864K−3.7%#300 of 454
9Charleston-Mattoon, IL3594.3$735K−1.0%#350 of 454
Burlington, IA-IL35115.5$593K−2.5%#353 of 454
Lincoln, ILNot scored32.7$1.3M−2.5%

Other business types in the Lincoln area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Lincoln, IL area?

Map listings as of September 2026 show 3 child care centers and preschools in the Lincoln area. The listings count day care centers and preschools. Official counts show 8 businesses with payroll classed as child care services in 2023. Official counts also show 58 one-person businesses without payroll.

How much do households in the Lincoln, IL area spend on child care and other personal services?

About $4M a year, or $359 per household. That is 38% below the U.S. average (an index of 62, where 100 is the U.S. average). Spread across the 3 child care centers and preschools on map listings, it comes to $1.3M per center. It is estimated from the incomes of the 11,266 households in the Lincoln area and national spending patterns by income.

How does the Lincoln, IL area compare with the U.S. for child care centers and preschools?

The Lincoln area has 2.7 child care centers and preschools per 10,000 households, 53% below the U.S. rate of 5.8. Spending per center is $1.3M, 35% above the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Lincoln area would have about 4, against 3 on map listings. There is one business with payroll in the industry for every 1,408 households, against one for every 1,573 across the U.S.

How fast is the Lincoln, IL area growing?

Population estimates put the Lincoln area at 27,182 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 11,266 households. Median household income in the Lincoln area is $66,358, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lincoln area has no market score for child care centers and preschools: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lincoln area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Lincoln area

Screening a site or an acquisition in the Lincoln area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lincoln area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.