Groundwork

Real estate · Small-town market · Iowa

Home inspectors in the Marshalltown, IA area

How the Marshalltown, IA area compares with other small-town markets and the U.S. for home inspectors: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$208.1M
On rent and homeowner costs · $13,427 a household
Housing spending per listing (U.S. = 100)
79
Too few listings to compare
Listings per 10k households
0.6
Too few listings to compare
Population, 2025
39,890
−0.5% since 2020

See the home inspectors around any address in the Marshalltown area

The site report maps the home inspectors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Marshalltown area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 home inspector in the Marshalltown area. That is 0.6 per 10,000 households.

Household spending on rent and homeowner costs in the Marshalltown area comes to about $208.1M a year: $13,427 per household, 19% below the U.S. average. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money home inspectors take in.

There is no official count of businesses with payroll classed as building inspection services in the Marshalltown area: counts under 3 aren’t published.

Population estimates put the population change in the Marshalltown area from 2020 to 2025 at −0.5%, against +3.1% for the U.S. With 1 home inspector on map listings, the Marshalltown area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Marshalltown area compares

The same measures for Iowa and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Home inspectors in Marshalltown, IA area compared with Iowa and the U.S.
MeasureMarshalltown areaIowaU.S.
Listings per 10k households0.60.50.6
Housing spending per listing (U.S. = 100)79100100
Households per official establishmentn/a27,41117,237
Official establishment growth, 2019–2023n/a−7.7%+6.5%
Population growth, 2020–2025−0.5%+1.5%+3.1%
Spending per household on rent and homeowner costs$13,427$14,016$16,661
Median household income$73,315$75,059$80,734
Groundwork market scoreNot scored49

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as building inspection services in the Marshalltown area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Marshalltown area

Population, 2025 estimate
39,890−0.5% since 2020
Households
15,496
Median age
39.9
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
573 sq. mi.
People per square mile
70
Median household income
$73,315+29.9% vs. 2015–2019, before inflation
Average household income
$85,510
Median home value
$145,500
Jobs located here
15,779
Daytime population
36,753Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Marshalltown area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home inspectors on map listings by name and distance.

Or open the report at the center of the Marshalltown area. Signed out, you see a blurred preview; on an account, each report is one action.

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Other business types in the Marshalltown area

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many home inspectors are in the Marshalltown, IA area?

There is 1 home inspector on map listings in the Marshalltown area as of September 2026. The listings count home inspectors. No official count is published for building inspection services in the Marshalltown area: counts under 3 are left out.

How much do households in the Marshalltown, IA area spend on rent and homeowner costs?

About $208.1M a year, or $13,427 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). The spending figure is all rent and homeowner costs, a measure of housing demand, not money home inspectors take in. It is estimated from the incomes of the 15,496 households in the Marshalltown area and national spending patterns by income.

How does the Marshalltown, IA area compare with the U.S. for home inspectors?

The Marshalltown area has 1 home inspector on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of home inspectors to household spending.

How fast is the Marshalltown, IA area growing?

Population estimates put the Marshalltown area at 39,890 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 15,496 households. Median household income in the Marshalltown area is $73,315, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Marshalltown area has no market score for home inspectors: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Marshalltown area. It maps the home inspectors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for home inspectors · All 56 business types in the Marshalltown area

Screening a site or an acquisition in the Marshalltown area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Marshalltown area. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.