Groundwork

Beauty and personal care · County · New York

Hair salons in Herkimer County, NY

Competitor counts, household spending and official business counts for hair salons in Herkimer County, NY, set against other counties and the U.S.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #1,235 of 2,339 scored counties
#48 of 61 scored counties in New York

Listings
51
11 chain locations (22%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$23.2M
On personal care products and services · $902 a household
Spending per listing
$455K
6% above the U.S.
Listings per 10k households
19.8
15% below the U.S.
Population, 2025
59,219
−1.4% since 2020

See the hair salons around any address in Herkimer County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Herkimer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Herkimer County comes to about $23.2M a year: $902 per household, 10% below the U.S. average. Spread across 51 hair salons, that is $455K per salon, 6% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 51 hair salons on map listings in Herkimer County as of September 2026. Chain locations make up 22% of them, against 14% across the U.S. That is 19.8 per 10,000 households, 15% below the U.S. rate of 23.4.

Official counts show 10 businesses with payroll classed as beauty salons in Herkimer County in 2023. That is one for every 2,574 households, against one for every 1,535 across the U.S. Official counts also show 106 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $10K has gone to businesses classed as beauty salons in Herkimer County.

Population estimates put the population change in Herkimer County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. For hair salons, Herkimer County has a Groundwork market score of 49 (lower middle): #1,235 of 2,339 scored counties and #48 of 61 scored counties in New York.

How Herkimer County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Herkimer County, NY compared with New York and the U.S.
MeasureHerkimer CountyNew YorkU.S.
Listings per 10k households19.821.623.4
Spending per listing$455K$495K$430K
Households per official establishment2,5741,0811,535
Official establishment growth, 2019–2023n/a+0.2%+6.0%
Population growth, 2020–2025−1.4%−0.6%+3.1%
Spending per household on personal care products and services$902$1,070$1,005
Median household income$68,515$85,974$80,734
Groundwork market score4943

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 10
Employees, 2023
42
Annual payroll, 2023
$1.5M
One-person businesses, 2023
106Businesses with no payroll
Map listings, September 2026
5111 chain locations
Listings at the U.S. rate for this spending
54The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$10K

SBA-backed loans to businesses classed as beauty salons in Herkimer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Herkimer County

Population, 2025 estimate
59,219−1.4% since 2020
Households
25,741
Median age
44.8
Homes lived in by their owners
77%
Vehicles per household
1.7
Land area
1,411 sq. mi.
People per square mile
42
Median household income
$68,515+25.4% vs. 2015–2019, before inflation
Average household income
$86,546
Median home value
$147,700
Jobs located here
15,576
Daytime population
47,951Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Herkimer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Herkimer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across New York

Every New York market ranked →

The highest-scoring counties in New York for hair salons, numbered among those based in New York, with Herkimer County marked.

Top counties in New York

Counties in New York ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sullivan County, NY823511.1$879K+2.7%#60 of 2,339
2Otsego County, NY773916.8$550K+3.8%#126 of 2,339
3Rensselaer County, NY769914.8$696K−0.2%#134 of 2,339
4Schenectady County, NY7611717.5$574K+3.0%#145 of 2,339
5Wayne County, NY725213.5$696K+0.1%#232 of 2,339
6Tompkins County, NY716314.6$679K−1.4%#256 of 2,339
7Ulster County, NY6911415.3$685K+1.1%#308 of 2,339
8Schoharie County, NY682317.9$522K+1.4%#364 of 2,339
9Yates County, NY671313.7$695K−0.8%#383 of 2,339
10Columbia County, NY643814.3$735K−2.1%#474 of 2,339
48Herkimer County, NY495119.8$455K−1.4%#1,235 of 2,339

Other business types in Herkimer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Herkimer County, NY?

As of September 2026, map listings count 51 hair salons in Herkimer County. 11 of them (22%) are chain locations. The listings count hair and beauty salons. Official counts show 10 businesses with payroll classed as beauty salons in 2023. Another 106 one-person businesses have no payroll, by official counts.

How much do households in Herkimer County, NY spend on personal care products and services?

About $23.2M a year, or $902 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 51 hair salons on map listings, it comes to $455K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 25,741 households in Herkimer County and national spending patterns by income.

How does Herkimer County, NY compare with the U.S. for hair salons?

Herkimer County has 19.8 hair salons per 10,000 households, 15% below the U.S. rate of 23.4. Spending per salon is $455K, 6% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Herkimer County would have about 54, against 51 on map listings. There is one business with payroll in the industry for every 2,574 households, against one for every 1,535 across the U.S.

How fast is Herkimer County, NY growing?

Population estimates put Herkimer County at 59,219 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 25,741 households. Median household income in Herkimer County is $68,515, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Herkimer County scores 49 for hair salons (lower middle), #1,235 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Herkimer County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Herkimer County

Screening a site or an acquisition in Herkimer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Herkimer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.