Fitness and classes · County · Texas
Gyms in Wilson County, TX
How Wilson County, TX compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 58 out of 100: Upper middle
Ranked #632 of 1,792 scored counties
#33 of 126 scored counties in Texas
- Listings
- 23
- 6 chain locations (26%)
- Official establishments
- 3
- All fitness and recreational sports centers
- Household spending a year
- $16M
- On memberships, classes and admissions · $881 a household
- Spending per listing
- $697K
- 46% below the U.S.
- Listings per 10k households
- 12.6
- 66% above the U.S.
- Population, 2025
- 56,139
- +12.2% since 2020
See the gyms around any address in Wilson County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $881 per household (10% below the U.S. average), households in Wilson County spend about $16M a year on memberships, classes and admissions. That is about $697K of household spending for each gym on map listings, 46% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 23 gyms on map listings in Wilson County as of September 2026. 6 of them (26%) are chain locations, against 28% across the U.S. That comes to 12.6 for every 10,000 households, 66% above the U.S. rate of 7.6.
In 2023, official counts showed 3 businesses with payroll in Wilson County classed as fitness and recreational sports centers. That is one for every 6,062 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.
Between 2020 and 2025, the population of Wilson County grew 12.2%, faster than the U.S. (+3.1%). Wilson County scores 58 (upper middle) on the Groundwork market score for gyms, ranking #632 of 1,792 scored counties and #33 of 126 scored counties in Texas.
How Wilson County compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wilson County | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.6 | 8.4 | 7.6 |
| Spending per listing | $697K | $970K | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 6,062 | 3,173 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +18.9% | +5.8% |
| Population growth, 2020–2025 | +12.2% | +8.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $881 | $810 | $983 |
| Median household income | $94,565 | $78,476 | $80,734 |
| Groundwork market score | 58 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3All fitness and recreational sports centers
- Employees, 2023
- 20
- Annual payroll, 2023
- $608K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 236 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Wilson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Wilson County
- Population, 2025 estimate
- 56,139+12.2% since 2020
- Households
- 18,185
- Median age
- 41.3
- Homes lived in by their owners
- 85%
- Vehicles per household
- 2.4
- Land area
- 804 sq. mi.
- People per square mile
- 66
- Median household income
- $94,565+23.3% vs. 2015–2019, before inflation
- Average household income
- $113,531
- Median home value
- $321,300
- Jobs located here
- 8,670
- Daytime population
- 36,978Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wilson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Texas
Every Texas market ranked →The highest-scoring counties in Texas for gyms, numbered among those based in Texas, with Wilson County marked.
Top counties in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chambers County, TX | 85 | 10 | 5.8 | $1.7M | +22.6% | #35 of 1,792 |
| 2Waller County, TX | 80 | 12 | 6.5 | $1.3M | +21.9% | #73 of 1,792 |
| 3Medina County, TX | 75 | 8 | 4.5 | $1.6M | +11.4% | #134 of 1,792 |
| 4Fort Bend County, TX | 71 | 233 | 8.0 | $1.4M | +17.4% | #212 of 1,792 |
| 5Denton County, TX | 70 | 293 | 8.1 | $1.4M | +16.9% | #236 of 1,792 |
| 6Upshur County, TX | 69 | 6 | 3.9 | $1.6M | +8.2% | #244 of 1,792 |
| 7Guadalupe County, TX | 66 | 41 | 6.3 | $1.4M | +15.8% | #325 of 1,792 |
| 8Polk County, TX | 65 | 9 | 4.6 | $1.3M | +5.9% | #368 of 1,792 |
| 9Liberty County, TX | 65 | 17 | 5.5 | $1.3M | +31.3% | #371 of 1,792 |
| 10Brazoria County, TX | 65 | 108 | 8.1 | $1.2M | +12.2% | #375 of 1,792 |
| 33Wilson County, TX | 58 | 23 | 12.6 | $697K | +12.2% | #632 of 1,792 |
Other business types in Wilson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Wilson County, TX?
As of September 2026, map listings count 23 gyms in Wilson County. 6 of them (26%) are chain locations. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Wilson County, TX spend on memberships, classes and admissions?
About $16M a year, or $881 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 23 gyms on map listings, it comes to $697K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 18,185 households in Wilson County and national spending patterns by income.
How does Wilson County, TX compare with the U.S. for gyms?
Wilson County has 12.6 gyms per 10,000 households, 66% above the U.S. rate of 7.6. Spending per gym is $697K, 46% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Wilson County would have about 12, against 23 on map listings. There is one business with payroll in the industry for every 6,062 households, against one for every 3,109 across the U.S.
How fast is Wilson County, TX growing?
Population estimates put Wilson County at 56,139 people in 2025, up 12.2% since 2020, faster than the U.S. (+3.1%). It has 18,185 households. Median household income in Wilson County is $94,565, 17% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilson County scores 58 for gyms (upper middle), #632 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wilson County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Wilson County
Screening a site or an acquisition in Wilson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.