Groundwork

Fitness and classes · Metro area · Texas

Gyms in the Victoria, TX metro area

Competitor counts, household spending and official business counts for gyms in the Victoria, TX metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #302 of 387 scored metro areas
#11 of 26 scored metro areas based in Texas

Listings
26
6 chain locations (23%)
Official establishments
9
All fitness and recreational sports centers
Household spending a year
$24.7M
On memberships, classes and admissions · $654 a household
Spending per listing
$948K
27% below the U.S.
Listings per 10k households
6.9
9% below the U.S.
Population, 2025
99,864
+1.6% since 2020

See the gyms around any address in the Victoria metro area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Victoria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms, the Victoria metro area has a Groundwork market score of 38 (lower middle): #302 of 387 scored metro areas and #11 of 26 scored metro areas based in Texas. That puts it in the bottom quarter of metro areas.

Household spending on memberships, classes and admissions in the Victoria metro area comes to about $24.7M a year: $654 per household, 33% below the U.S. average. That works out to $948K per gym, 27% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

The Victoria metro area has 26 gyms on map listings as of September 2026. 6 of them (23%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 6.9, 9% below the U.S. rate of 7.6.

Official counts show 9 businesses with payroll classed as fitness and recreational sports centers in the Victoria metro area in 2023. That is one for every 4,185 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 1 SBA-backed loan worth $313K has gone to businesses classed as fitness and recreational sports centers in the Victoria metro area. Population estimates show the Victoria metro area grew 1.6% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Victoria metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Victoria, TX metro area compared with Texas and the U.S.
MeasureVictoria metro areaTexasU.S.
Listings per 10k households6.98.47.6
Spending per listing$948K$970K$1.3M
Households per official establishment (all fitness and recreational sports centers)4,1853,1733,109
Official establishment growth, 2019–2023n/a+18.9%+5.8%
Population growth, 2020–2025+1.6%+8.5%+3.1%
Spending per household on memberships, classes and admissions$654$810$983
Median household income$70,236$78,476$80,734
Groundwork market score3841

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9All fitness and recreational sports centers
Employees, 2023
43
Annual payroll, 2023
$929K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
266 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$313K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Victoria metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Victoria metro area

Population, 2025 estimate
99,864+1.6% since 2020
Households
37,666
Median age
38.3
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
1,734 sq. mi.
People per square mile
57
Median household income
$70,236+22.9% vs. 2015–2019, before inflation
Average household income
$88,592
Median home value
$208,800
Jobs located here
35,654
Daytime population
91,392Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Victoria metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Victoria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring metro areas in Texas for gyms, numbered among those based in Texas, with the Victoria metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Odessa, TX56396.0$1.2M+5.0%#133 of 387
2Sherman-Denison, TX56417.4$953K+12.8%#134 of 387
3Midland, TX55568.0$1.2M+9.8%#146 of 387
4Houston-Pasadena-The Woodlands, TX532,1448.1$1.1M+10.3%#163 of 387
5Dallas-Fort Worth-Arlington, TX502,4548.5$1.1M+10.6%#193 of 387
6Austin-Round Rock-San Marcos, TX499549.6$1.1M+14.0%#206 of 387
7Beaumont-Port Arthur, TX48865.8$1.2M+0.5%#215 of 387
8San Antonio-New Braunfels, TX457697.9$964K+9.5%#248 of 387
9Killeen-Temple, TX411407.9$819K+7.2%#275 of 387
10Amarillo, TX39727.0$994K+2.7%#295 of 387
11Victoria, TX38266.9$948K+1.6%#302 of 387

Other business types in the Victoria metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Victoria, TX metro area?

Map listings as of September 2026 show 26 gyms in the Victoria metro area. 6 of them (23%) are chain locations. The listings count gyms and fitness centers. Official counts show 9 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in the Victoria, TX metro area spend on memberships, classes and admissions?

About $24.7M a year, or $654 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 26 gyms on map listings, it comes to $948K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 37,666 households in the Victoria metro area and national spending patterns by income.

How does the Victoria, TX metro area compare with the U.S. for gyms?

The Victoria metro area has 6.9 gyms per 10,000 households, 9% below the U.S. rate of 7.6. Spending per gym is $948K, 27% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, the Victoria metro area would have about 19, against 26 on map listings. There is one business with payroll in the industry for every 4,185 households, against one for every 3,109 across the U.S.

How fast is the Victoria, TX metro area growing?

Population estimates put the Victoria metro area at 99,864 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 37,666 households. Median household income in the Victoria metro area is $70,236, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Victoria metro area scores 38 for gyms (lower middle), #302 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Victoria metro area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Victoria metro area

Screening a site or an acquisition in the Victoria metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Victoria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.