Groundwork

Fitness and classes · Small-town market · Pennsylvania

Gyms in the Indiana, PA area

How the Indiana, PA area compares with other small-town markets and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #364 of 506 scored small-town markets
#16 of 19 scored small-town markets based in Pennsylvania

Listings
27
1 chain location (4%)
Official establishments
6
All fitness and recreational sports centers
Household spending a year
$21.6M
On memberships, classes and admissions · $664 a household
Spending per listing
$798K
39% below the U.S.
Listings per 10k households
8.3
9% above the U.S.
Population, 2025
82,878
−0.3% since 2020

See the gyms around any address in the Indiana area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Indiana area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 27 gyms in the Indiana area. One of them (4%) is a chain location, against 28% across the U.S. Per 10,000 households, that is 8.3, 9% above the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in the Indiana area comes to about $21.6M a year: $664 per household, 33% below the U.S. average. Spread across 27 gyms, that is $798K per gym, 39% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

Official counts show 6 businesses with payroll classed as fitness and recreational sports centers in the Indiana area in 2023. That is one for every 5,415 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

Population estimates put the population change in the Indiana area from 2020 to 2025 at −0.3%, against +3.1% for the U.S. For gyms, the Indiana area has a Groundwork market score of 40 (lower middle): #364 of 506 scored small-town markets and #16 of 19 scored small-town markets based in Pennsylvania.

How the Indiana area compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Indiana, PA area compared with Pennsylvania and the U.S.
MeasureIndiana areaPennsylvaniaU.S.
Listings per 10k households8.36.97.6
Spending per listing$798K$1.3M$1.3M
Households per official establishment (all fitness and recreational sports centers)5,4153,2223,109
Official establishment growth, 2019–2023n/a−1.0%+5.8%
Population growth, 2020–2025−0.3%+0.5%+3.1%
Spending per household on memberships, classes and admissions$664$926$983
Median household income$60,208$77,971$80,734
Groundwork market score4050

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6All fitness and recreational sports centers
Employees, 2023
87
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
271 chain location
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Indiana area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Indiana area

Population, 2025 estimate
82,878−0.3% since 2020
Households
32,487
Median age
41.9
Homes lived in by their owners
72%
Vehicles per household
1.8
Land area
827 sq. mi.
People per square mile
100
Median household income
$60,208+22.1% vs. 2015–2019, before inflation
Average household income
$77,985
Median home value
$152,800
Jobs located here
28,392
Daytime population
79,217Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Indiana area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Indiana area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring small-town markets in Pennsylvania for gyms, numbered among those based in Pennsylvania, with the Indiana area marked.

Top small-town markets in Pennsylvania

Small-town markets in Pennsylvania ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hemlock Farms, PA93124.9$1.8M+7.2%#3 of 506
2Lock Haven, PA6874.5$1.5M+1.3%#60 of 506
3Oil City, PA6752.3$2.7M−2.0%#64 of 506
4Pottsville, PA65396.7$1.1M+1.5%#96 of 506
5East Stroudsburg, PA64416.7$1.4M−0.7%#101 of 506
6DuBois, PA63134.0$1.6M−2.9%#108 of 506
7Sunbury, PA63204.4$1.6M−1.7%#109 of 506
8Lewistown, PA6273.8$1.7M0.0%#120 of 506
9Hermitage, PA62234.9$1.4M−2.4%#123 of 506
10Bradford, PA5684.9$1.4M−3.5%#188 of 506
16Indiana, PA40278.3$798K−0.3%#364 of 506

Other business types in the Indiana area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Indiana, PA area?

The Indiana area has 27 gyms on map listings as of September 2026. One of them (4%) is a chain location. The listings count gyms and fitness centers. Official counts show 6 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Indiana, PA area spend on memberships, classes and admissions?

About $21.6M a year, or $664 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 27 gyms on map listings, it comes to $798K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 32,487 households in the Indiana area and national spending patterns by income.

How does the Indiana, PA area compare with the U.S. for gyms?

The Indiana area has 8.3 gyms per 10,000 households, 9% above the U.S. rate of 7.6. Spending per gym is $798K, 39% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, the Indiana area would have about 17, against 27 on map listings. There is one business with payroll in the industry for every 5,415 households, against one for every 3,109 across the U.S.

How fast is the Indiana, PA area growing?

Population estimates put the Indiana area at 82,878 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 32,487 households. The median household income in the Indiana area is $60,208 a year, 25% below the U.S. median of $80,734. That rose 22.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Indiana area scores 40 for gyms (lower middle), #364 of 506 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Indiana area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Indiana area

Screening a site or an acquisition in the Indiana area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Indiana area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.