Groundwork

Fitness and classes · County · Ohio

Gyms in Licking County, OH

How Licking County, OH compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #112 of 1,792 scored counties
#6 of 77 scored counties in Ohio

Listings
51
6 chain locations (12%)
Official establishments
12
All fitness and recreational sports centers
Household spending a year
$69.4M
On memberships, classes and admissions · $1,011 a household
Spending per listing
$1.4M
5% above the U.S.
Listings per 10k households
7.4
3% below the U.S.
Population, 2025
185,564
+3.8% since 2020

See the gyms around any address in Licking County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms in Licking County is 77 (high), #112 of 1,792 scored counties and #6 of 77 scored counties in Ohio. That puts it in the top 10% of counties for gyms.

Map listings as of September 2026 show 51 gyms in Licking County. Chain locations make up 12% of them, against 28% across the U.S. That comes to 7.4 for every 10,000 households, 3% below the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in Licking County comes to about $69.4M a year: $1,011 per household, 3% above the U.S. average. Spread across 51 gyms, that is $1.4M per gym, 5% above the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 12 businesses with payroll in Licking County classed as fitness and recreational sports centers. That is one for every 5,718 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 6 SBA-backed loans worth $735K have gone to businesses classed as fitness and recreational sports centers in Licking County. Population estimates put the population change in Licking County from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%).

How Licking County compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Licking County, OH compared with Ohio and the U.S.
MeasureLicking CountyOhioU.S.
Listings per 10k households7.47.07.6
Spending per listing$1.4M$1.3M$1.3M
Households per official establishment (all fitness and recreational sports centers)5,7183,7583,109
Official establishment growth, 2019–2023n/a+8.7%+5.8%
Population growth, 2020–2025+3.8%+0.9%+3.1%
Spending per household on memberships, classes and admissions$1,011$884$983
Median household income$84,426$71,389$80,734
Groundwork market score7751

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 12All fitness and recreational sports centers
Employees, 2023
129
Annual payroll, 2023
$1.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
516 chain locations
Listings at the U.S. rate for this spending
53The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$735K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Licking County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Licking County

Population, 2025 estimate
185,564+3.8% since 2020
Households
68,620
Median age
40.4
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
682 sq. mi.
People per square mile
266
Median household income
$84,426+30.7% vs. 2015–2019, before inflation
Average household income
$110,408
Median home value
$275,200
Jobs located here
73,355
Daytime population
169,108Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Licking County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Ohio for gyms, numbered among those based in Ohio, with Licking County marked.

Top counties in Ohio

Counties in Ohio ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, OH87545.9$2.3M+5.7%#24 of 1,792
2Clermont County, OH83465.4$1.9M+3.9%#47 of 1,792
3Greene County, OH79456.6$1.6M+3.7%#81 of 1,792
4Portage County, OH78314.8$1.9M+1.0%#88 of 1,792
5Morrow County, OH7775.2$1.6M+3.7%#103 of 1,792
6Licking County, OH77517.4$1.4M+3.8%#112 of 1,792
7Fairfield County, OH76416.8$1.5M+6.5%#124 of 1,792
8Union County, OH76229.1$1.4M+16.5%#127 of 1,792
9Lorain County, OH75755.9$1.6M+3.1%#135 of 1,792
10Holmes County, OH7286.0$1.6M+1.7%#184 of 1,792

Other business types in Licking County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Licking County, OH?

There are 51 gyms on map listings in Licking County as of September 2026. 6 of them (12%) are chain locations. The listings count gyms and fitness centers. Official counts show 12 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Licking County, OH spend on memberships, classes and admissions?

About $69.4M a year, or $1,011 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 51 gyms on map listings, it comes to $1.4M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 68,620 households in Licking County and national spending patterns by income.

How does Licking County, OH compare with the U.S. for gyms?

Licking County has 7.4 gyms per 10,000 households, 3% below the U.S. rate of 7.6. Spending per gym is $1.4M, 5% above the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Licking County would have about 53, against 51 on map listings. There is one business with payroll in the industry for every 5,718 households, against one for every 3,109 across the U.S.

How fast is Licking County, OH growing?

Population estimates put Licking County at 185,564 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 68,620 households. The median household income in Licking County is $84,426 a year, 5% above the U.S. median of $80,734. That rose 30.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Licking County scores 77 for gyms (high), #112 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Licking County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Licking County

Screening a site or an acquisition in Licking County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.