Fitness and classes · County · Ohio
Yoga, Pilates and fitness studios in Licking County, OH
Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Licking County, OH, set against other counties and the U.S.
Groundwork market score · out of 100
Score 83 out of 100: High
Ranked #10 of 777 scored counties
#2 of 32 scored counties in Ohio
- Listings
- 7
- 0 chain locations (0%)
- Official establishments
- 12
- All fitness and recreational sports centers
- Household spending a year
- $69.4M
- On memberships, classes and admissions · $1,011 a household
- Spending per listing
- $9.9M
- 2.4 times the U.S.
- Listings per 10k households
- 1.0
- 58% below the U.S.
- Population, 2025
- 185,564
- +3.8% since 2020
See the yoga, Pilates and fitness studios around any address in Licking County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for yoga, Pilates and fitness studios in Licking County is 83 (high), #10 of 777 scored counties and #2 of 32 scored counties in Ohio. That puts it in the top 10% of counties for yoga, Pilates and fitness studios.
At $1,011 per household (3% above the U.S. average), households in Licking County spend about $69.4M a year on memberships, classes and admissions. Spread across 7 yoga, Pilates and fitness studios, that is $9.9M per studio, 2.4 times the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.
Licking County has 7 yoga, Pilates and fitness studios on map listings as of September 2026. None of them are chain locations, against 18% across the U.S. That comes to 1.0 for every 10,000 households, 58% below the U.S. rate of 2.4.
In 2023, official counts showed 12 businesses with payroll in Licking County classed as fitness and recreational sports centers. That is one for every 5,718 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 6 SBA-backed loans worth $735K have gone to businesses classed as fitness and recreational sports centers in Licking County. Population estimates put the population change in Licking County from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%).
How Licking County compares
The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Licking County | Ohio | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.0 | 1.8 | 2.4 |
| Spending per listing | $9.9M | $5M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | 5,718 | 3,758 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +8.7% | +5.8% |
| Population growth, 2020–2025 | +3.8% | +0.9% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,011 | $884 | $983 |
| Median household income | $84,426 | $71,389 | $80,734 |
| Groundwork market score | 83 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 12 → 12All fitness and recreational sports centers
- Employees, 2023
- 129
- Annual payroll, 2023
- $1.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 70 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 6
- Amount
- $735K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Licking County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Licking County
- Population, 2025 estimate
- 185,564+3.8% since 2020
- Households
- 68,620
- Median age
- 40.4
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.0
- Land area
- 682 sq. mi.
- People per square mile
- 266
- Median household income
- $84,426+30.7% vs. 2015–2019, before inflation
- Average household income
- $110,408
- Median home value
- $275,200
- Jobs located here
- 73,355
- Daytime population
- 169,108Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Licking County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across Ohio
Every Ohio market ranked →The highest-scoring counties in Ohio for yoga, Pilates and fitness studios, numbered among those based in Ohio, with Licking County marked.
Top counties in Ohio
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warren County, OH | 86 | 16 | 1.7 | $7.6M | +5.7% | #6 of 777 |
| 2Licking County, OH | 83 | 7 | 1.0 | $9.9M | +3.8% | #10 of 777 |
| 3Greene County, OH | 81 | 8 | 1.2 | $9.1M | +3.7% | #13 of 777 |
| 4Clermont County, OH | 81 | 10 | 1.2 | $8.6M | +3.9% | #14 of 777 |
| 5Union County, OH | 81 | 5 | 2.1 | $6.1M | +16.5% | #18 of 777 |
| 6Fairfield County, OH | 79 | 9 | 1.5 | $7M | +6.5% | #23 of 777 |
| 7Portage County, OH | 73 | 7 | 1.1 | $8.3M | +1.0% | #55 of 777 |
| 8Butler County, OH | 71 | 16 | 1.1 | $9M | +2.4% | #71 of 777 |
| 9Lorain County, OH | 68 | 23 | 1.8 | $5.1M | +3.1% | #116 of 777 |
| 10Delaware County, OH | 65 | 26 | 3.2 | $5M | +12.5% | #149 of 777 |
Other business types in Licking County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes78
- Gyms77
- Yoga, Pilates and fitness studios83
- Martial arts and dance studios83
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Licking County, OH?
Map listings as of September 2026 show 7 yoga, Pilates and fitness studios in Licking County. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 12 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.
How much do households in Licking County, OH spend on memberships, classes and admissions?
About $69.4M a year, or $1,011 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 7 yoga, Pilates and fitness studios on map listings, it comes to $9.9M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 68,620 households in Licking County and national spending patterns by income.
How does Licking County, OH compare with the U.S. for yoga, Pilates and fitness studios?
Licking County has 1.0 yoga, Pilates and fitness studios per 10,000 households, 58% below the U.S. rate of 2.4. Spending per studio is $9.9M, 2.4 times the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Licking County would have about 17, against 7 on map listings. There is one business with payroll in the industry for every 5,718 households, against one for every 3,109 across the U.S.
How fast is Licking County, OH growing?
Population estimates put Licking County at 185,564 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 68,620 households. The median household income in Licking County is $84,426 a year, 5% above the U.S. median of $80,734. That rose 30.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Licking County scores 83 for yoga, Pilates and fitness studios (high), #10 of 777 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Licking County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Licking County
Screening a site or an acquisition in Licking County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Licking County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.