Groundwork

Fitness and classes · County · Connecticut

Gyms in the Capitol Planning Region, CT

The gyms in the Capitol Planning Region, CT, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #568 of 1,792 scored counties
#6 of 9 scored counties in Connecticut

Listings
340
89 chain locations (26%)
Official establishments
153
All fitness and recreational sports centers
Household spending a year
$435.2M
On memberships, classes and admissions · $1,113 a household
Spending per listing
$1.3M
2% below the U.S.
Listings per 10k households
8.7
14% above the U.S.
Population, 2025
994,115
+3.1% since 2020

See the gyms around any address in the Capitol Planning Region

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Capitol Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 340 gyms in the Capitol Planning Region. Chain locations make up 26% of them, against 28% across the U.S. That comes to 8.7 for every 10,000 households, 14% above the U.S. rate of 7.6.

At $1,113 per household (13% above the U.S. average), households in the Capitol Planning Region spend about $435.2M a year on memberships, classes and admissions. That is about $1.3M of household spending for each gym on map listings, 2% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 153 businesses with payroll in the Capitol Planning Region classed as fitness and recreational sports centers. That is one for every 2,556 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 17 SBA-backed loans worth $12.8M have gone to businesses classed as fitness and recreational sports centers in the Capitol Planning Region.

Population estimates put the population change in the Capitol Planning Region from 2020 to 2025 at +3.1%, in step with the U.S. (+3.1%). The Capitol Planning Region scores 59 (upper middle) on the Groundwork market score for gyms, ranking #568 of 1,792 scored counties and #6 of 9 scored counties in Connecticut.

How the Capitol Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Capitol Planning Region, CT compared with Connecticut and the U.S.
MeasureCapitol Planning RegionConnecticutU.S.
Listings per 10k households8.79.17.6
Spending per listing$1.3M$1.3M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,5562,4813,109
Official establishment growth, 2019–2023n/a−7.2%+5.8%
Population growth, 2020–2025+3.1%+3.0%+3.1%
Spending per household on memberships, classes and admissions$1,113$1,158$983
Median household income$93,394$95,781$80,734
Groundwork market score5952

Official counts and lending

Businesses

Official establishments, 2019 to 2023
153All fitness and recreational sports centers
Employees, 2023
2,769
Annual payroll, 2023
$57.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
34089 chain locations
Listings at the U.S. rate for this spending
334The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
17
Amount
$12.8M

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Capitol Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Capitol Planning Region

Population, 2025 estimate
994,115+3.1% since 2020
Households
391,113
Median age
41.4
Homes lived in by their owners
66%
Vehicles per household
1.7
Land area
1,027 sq. mi.
People per square mile
951
Median household income
$93,394
Average household income
$125,849
Median home value
$323,700
Jobs located here
527,329
Daytime population
1,033,267Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Capitol Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Capitol Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Connecticut for gyms, numbered among those based in Connecticut, with the Capitol Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northeastern Connecticut Planning Region, CT76256.3$1.6M+3.0%#122 of 1,792
2Naugatuck Valley Planning Region, CT731267.0$1.5M+3.2%#169 of 1,792
3Greater Bridgeport Planning Region, CT71937.8$1.5M+4.1%#208 of 1,792
4Northwest Hills Planning Region, CT67316.5$1.7M+2.2%#283 of 1,792
5Lower Connecticut River Valley Planning Region, CT62689.2$1.3M+2.3%#458 of 1,792
6Capitol Planning Region, CT593408.7$1.3M+3.1%#568 of 1,792
7Southeastern Connecticut Planning Region, CT58998.6$1.2M+2.0%#619 of 1,792
8Western Connecticut Planning Region, CT5429712.6$1.2M+3.5%#762 of 1,792
9South Central Connecticut Planning Region, CT522259.8$1.1M+2.5%#845 of 1,792

Other business types in the Capitol Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Capitol Planning Region, CT?

There are 340 gyms on map listings in the Capitol Planning Region as of September 2026. 89 of them (26%) are chain locations. The listings count gyms and fitness centers. Official counts show 153 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Capitol Planning Region, CT spend on memberships, classes and admissions?

About $435.2M a year, or $1,113 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 340 gyms on map listings, it comes to $1.3M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 391,113 households in the Capitol Planning Region and national spending patterns by income.

How does the Capitol Planning Region, CT compare with the U.S. for gyms?

The Capitol Planning Region has 8.7 gyms per 10,000 households, 14% above the U.S. rate of 7.6. Spending per gym is $1.3M, 2% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, the Capitol Planning Region would have about 334, against 340 on map listings. There is one business with payroll in the industry for every 2,556 households, against one for every 3,109 across the U.S.

How fast is the Capitol Planning Region, CT growing?

Population estimates put the Capitol Planning Region at 994,115 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 391,113 households. The median household income in the Capitol Planning Region is $93,394 a year, 16% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Capitol Planning Region scores 59 for gyms (upper middle), #568 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Capitol Planning Region. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Capitol Planning Region

Screening a site or an acquisition in the Capitol Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Capitol Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.