Fitness and classes · County · Alaska
Gyms in Matanuska-Susitna Borough, AK
Competitor counts, household spending and official business counts for gyms in Matanuska-Susitna Borough, AK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 80 out of 100: High
Ranked #72 of 1,792 scored counties
#1 of 6 scored counties in Alaska
- Listings
- 34
- 4 chain locations (12%)
- Official establishments
- 10
- All fitness and recreational sports centers
- Household spending a year
- $49.6M
- On memberships, classes and admissions · $1,244 a household
- Spending per listing
- $1.5M
- 12% above the U.S.
- Listings per 10k households
- 8.5
- 12% above the U.S.
- Population, 2025
- 118,666
- +10.4% since 2020
See the gyms around any address in Matanuska-Susitna Borough
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Matanuska-Susitna Borough. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Matanuska-Susitna Borough scores 80 (high) on the Groundwork market score for gyms, ranking #72 of 1,792 scored counties and #1 of 6 scored counties in Alaska. That puts it in the top 10% of counties for gyms.
Household spending on memberships, classes and admissions in Matanuska-Susitna Borough comes to about $49.6M a year: $1,244 per household, 27% above the U.S. average. That works out to $1.5M per gym, 12% above the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
Matanuska-Susitna Borough has 34 gyms on map listings as of September 2026. 4 of them (12%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 8.5, 12% above the U.S. rate of 7.6.
The official count of businesses with payroll classed as fitness and recreational sports centers in Matanuska-Susitna Borough was 10 in 2023. That is one for every 3,987 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 2 SBA-backed loans worth $934K have gone to businesses classed as fitness and recreational sports centers in Matanuska-Susitna Borough. Population estimates show Matanuska-Susitna Borough grew 10.4% from 2020 to 2025, faster than the U.S. (+3.1%).
How Matanuska-Susitna Borough compares
The same measures for Alaska and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Matanuska-Susitna Borough | Alaska | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.5 | 7.8 | 7.6 |
| Spending per listing | $1.5M | $1.6M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 3,987 | 2,973 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +8.3% | +5.8% |
| Population growth, 2020–2025 | +10.4% | +0.6% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,244 | $1,271 | $983 |
| Median household income | $94,031 | $92,788 | $80,734 |
| Groundwork market score | 80 | 64 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 10All fitness and recreational sports centers
- Employees, 2023
- 152
- Annual payroll, 2023
- $2.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 344 chain locations
- Listings at the U.S. rate for this spending
- 38The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $934K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Matanuska-Susitna Borough, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Matanuska-Susitna Borough
- Population, 2025 estimate
- 118,666+10.4% since 2020
- Households
- 39,869
- Median age
- 37.2
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 24,703 sq. mi.
- People per square mile
- 5
- Median household income
- $94,031+24.6% vs. 2015–2019, before inflation
- Average household income
- $115,954
- Median home value
- $346,600
- Jobs located here
- n/a
- Daytime population
- n/aResidents who don’t work, plus everyone whose job is here
Looking at a specific site in Matanuska-Susitna Borough?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Matanuska-Susitna Borough. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Alaska
Every Alaska market ranked →The highest-scoring counties in Alaska for gyms, numbered among those based in Alaska, with Matanuska-Susitna Borough marked.
Top counties in Alaska
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Matanuska-Susitna Borough, AK | 80 | 34 | 8.5 | $1.5M | +10.4% | #72 of 1,792 |
| 2Anchorage Municipality, AK | 61 | 88 | 8.1 | $1.7M | −1.3% | #476 of 1,792 |
| 3Kenai Peninsula Borough, AK | 55 | 25 | 10.3 | $1.1M | +5.1% | #737 of 1,792 |
| 4Juneau City and Borough, AK | 50 | 13 | 9.9 | $1.4M | −1.8% | #901 of 1,792 |
| 5Fairbanks North Star Borough, AK | 49 | 34 | 9.4 | $1.3M | −1.4% | #946 of 1,792 |
| 6Kodiak Island Borough, AK | 44 | 5 | 10.8 | $1M | −5.0% | #1,131 of 1,792 |
Other business types in Matanuska-Susitna Borough
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Matanuska-Susitna Borough, AK?
Map listings as of September 2026 show 34 gyms in Matanuska-Susitna Borough. 4 of them (12%) are chain locations. The listings count gyms and fitness centers. Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Matanuska-Susitna Borough, AK spend on memberships, classes and admissions?
About $49.6M a year, or $1,244 per household. That is 27% above the U.S. average (an index of 127, where 100 is the U.S. average). Spread across the 34 gyms on map listings, it comes to $1.5M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 39,869 households in Matanuska-Susitna Borough and national spending patterns by income.
How does Matanuska-Susitna Borough, AK compare with the U.S. for gyms?
Matanuska-Susitna Borough has 8.5 gyms per 10,000 households, 12% above the U.S. rate of 7.6. Spending per gym is $1.5M, 12% above the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Matanuska-Susitna Borough would have about 38, against 34 on map listings. There is one business with payroll in the industry for every 3,987 households, against one for every 3,109 across the U.S.
How fast is Matanuska-Susitna Borough, AK growing?
Population estimates put Matanuska-Susitna Borough at 118,666 people in 2025, up 10.4% since 2020, faster than the U.S. (+3.1%). It has 39,869 households. Median household income in Matanuska-Susitna Borough is $94,031, 16% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Matanuska-Susitna Borough scores 80 for gyms (high), #72 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Matanuska-Susitna Borough. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Matanuska-Susitna Borough
Screening a site or an acquisition in Matanuska-Susitna Borough?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Matanuska-Susitna Borough. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.